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Electronic Commerce: A Managerial Perspective

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Navigating the Digital Marketplace: Mastering E-commerce

Recommended for users who want to understand the ins and outs of managing businesses online. This book provides a comprehensive and authoritative perspective on the opportunities, challenges, and strategies in global e-commerce. With the authors' rich experience and expertise, it serves as a valuable guide for anyone interested in thriving in the digital marketplace.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Electronic Commerce: A Managerial Perspective

Regular price $5.90 Now $3.90 Save 34%
Unit price
per
ISBN: 9780139752858
Publisher: Prentice Hall
Date of Publication: 1999-10-28
Format: Hardcover
Related Collections: Business, Economics
Related Topics: Technology, Management
Goodreads rating: 3.88
(rated by 182 readers)

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Description

As the Internet continues to impact the way we live, the business world is significantly changing too. Learn more about the major opportunities, limitations, and issues of managing business on the Web today. Reflecting and integrating the authors' extensive experience as academicians, consultants, and practitioners, this is a complete overview and sourcebook of global E- commerce.
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Similar Reads

Navigating the Digital Marketplace: Mastering E-commerce

Recommended for users who want to understand the ins and outs of managing businesses online. This book provides a comprehensive and authoritative perspective on the opportunities, challenges, and strategies in global e-commerce. With the authors' rich experience and expertise, it serves as a valuable guide for anyone interested in thriving in the digital marketplace.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.