Building Design Strategy: Using Design to Achieve Key Business Objectives

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Strategic design principles advancing business objectives.

If you're fascinated by the intersection of creativity and commerce, "Building Design Strategy" could become your go-to reference. This book dissects how design not only embellishes a product but also shapes business strategies, fosters innovation, and can create a devoted customer base. It offers a perspective shift from design as mere aesthetics to a core business function, which could transform how you approach your business challenges.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Building Design Strategy: Using Design to Achieve Key Business Objectives

Regular price $11.90
Unit price
per
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ISBN: 9781581156539
Publisher: Allworth
Date of Publication: 2008-11-11
Format: Paperback
Related Collections: Business, Art
Goodreads rating: 3.85
(rated by 40 readers)

Description

How can design be used to solve business problems? That's the question answered, in many innovative ways, by Building Design Strategy. Thomas Lockwood, Mark Dziersk, EunSool Kwon, Arnold Levin, Laura Weiss, and many more top-name contributors share their experience and insights. Topics explore the full range of issues including developing tangible design strategies, using design to convey ideas, choosing worthwhile projects to help business growth, and using design to create fiercely loyal customers.
 

Strategic design principles advancing business objectives.

If you're fascinated by the intersection of creativity and commerce, "Building Design Strategy" could become your go-to reference. This book dissects how design not only embellishes a product but also shapes business strategies, fosters innovation, and can create a devoted customer base. It offers a perspective shift from design as mere aesthetics to a core business function, which could transform how you approach your business challenges.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.