The Object Advantage is a must-read for managers and business owners who want to re-engineer their processes with object technology. This book provides practical steps to success by offering a blueprint for re-designing a business according to Business Process Reengineering (BPR) principles. It describes all the details of a business by viewing customers as users and business processes as cases of how they use the business. This book will be invaluable for re-engineering teams, employees within a re-engineered company who wish to understand their new environment, and systems analysts and designers expanding their applications of object technology into business modeling and re-engineering.

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From the author of the bestselling Object-Oriented Software Engineering, this is the first book to combine object-oriented technology and business process engineering. Jacobson demonstrates how object technology can be used in the BPR model, how the requirements of a new software system can be captured as a result of business engineering, and much more.

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