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Principles of Marketing

Regular price $22.43
Unit price
per

Modern marketing trends and stories revealed.

This book is a must-read for anyone interested in learning the fundamentals of marketing in today's world. Its clear and concise writing style, coupled with real-world examples, make it an informative and engaging read. Readers will appreciate how the book covers a wide range of topics, from market research to consumer behavior, and how it provides insight into the latest marketing trends. Overall, the book is a valuable resource for both students and professionals in the marketing industry.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Principles of Marketing

Regular price $22.43
Unit price
per
ISBN: 9780131968790
Estimated First-hand Retail Price: $81.45
Date of Publication: 2005-01-28
Format: Paperback
Related Collections: Business
Related Topics: Management, Entrepreneurship
Goodreads rating: 4.09
(rated by 2908 readers)

Description

Updated and streamlined, 'Principles of Marketing', 11th edition, tells the stories that reveal the drama of modern marketing, reflecting the major trends and forces that are impacting this dynamic and ever-changing field.


Author: Gary Armstrong
Format: Paperback
Number of Pages: 94
Publisher: Pearson Education Limited
Publication Date: 28 Jan 2005
Condition guide
 

Similar Reads

Modern marketing trends and stories revealed.

This book is a must-read for anyone interested in learning the fundamentals of marketing in today's world. Its clear and concise writing style, coupled with real-world examples, make it an informative and engaging read. Readers will appreciate how the book covers a wide range of topics, from market research to consumer behavior, and how it provides insight into the latest marketing trends. Overall, the book is a valuable resource for both students and professionals in the marketing industry.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.