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Ultimate Guide to Google AdWords

Regular price $9.90
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Master AdWords, drive traffic, increase conversions.

If you're looking to get a solid grip on Google AdWords to boost your website traffic and increase sales, this book is a golden ticket. It breaks down the complexity of AdWords into understandable chunks, and with its updated content, it keeps you on top of recent changes, ensuring your strategies stay current. With Marshall, Rhodes, and Todd's insights, consider this your mentor in a book.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Ultimate Guide to Google AdWords

Regular price $9.90
Unit price
per
ISBN: 9781599185422
Publisher: Entrepreneur Press
Date of Publication: 2014-10-01
Format: Paperback
Related Collections: Personal Development, Business
Goodreads rating: 4.07
(rated by 772 readers)

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Description

Covering the latest breaking news in Google AdWords, the fourth edition of this best-selling guide introduces revised, expanded, and new chapters covering Enhanced Campaigns, Google AdWords Express, and Google’s Product Listing Ads, as well as an introduction to Google’s Universal Analytics. Nuances in Big Data advertising are also revealed and expanded sections cover everything advertisers need to know, including flexible bid strategies, enhanced site links, and bid modifiers specific to location device and time; AdRank formula changes and the increased importance of ad extensions; enhanced AdWords Express for small business advertisers to get launch and rates faster, new display ad builder options that save small advertisers time and money, updates to Google’s Keyword and Display planners and the retirement of Contextual Tool, and improved Paid vs. Organic reports that include obscure data from AdWords. Coached by AdWords experts Perry Marshall, Bryan Todd, and Mike Rhodes, advertisers learn how to build an aggressive, streamlined AdWords campaign proven to increase their search engine visibility, consistently capture clicks, double their website traffic, and increase their sales.
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Similar Reads

Master AdWords, drive traffic, increase conversions.

If you're looking to get a solid grip on Google AdWords to boost your website traffic and increase sales, this book is a golden ticket. It breaks down the complexity of AdWords into understandable chunks, and with its updated content, it keeps you on top of recent changes, ensuring your strategies stay current. With Marshall, Rhodes, and Todd's insights, consider this your mentor in a book.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.