Books From University Presses
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Charles C. Heckscher
|
Yale
University
Press
The Collaborative Enterprise: Managing Speed and Complexity in Knowledge-Based Businesses
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Goodreads rating: 4.0
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In stock: Very Good
If you're intrigued by the idea of collective brainpower fueling a company's growth, this book is your deep dive into effective team synergy. Heckscher's insights on transcending outdated bureaucratic methods will speak to you if you're aiming to drive your business forward in today's fast-paced, knowledge-driven economy. The real-life case studies make the theories tangible, showing exactly how successful collaboration looks in action and why it might be the competitive edge you've been looking for.
Mark L. Clifford
|
Columbia
University
Press
The Greening of Asia: The Business Case for Solving Asia's Environmental Emergency
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Goodreads rating: 3.62
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If you're keen on understanding how economic growth and environmental sustainability can coexist, "The Greening of Asia" provides a fascinating glimpse into real-world solutions. Clifford's extensive knowledge offers an insightful read for anyone interested in environmental economics, clean technology, and how Asian companies are leading the way. It could be especially enlightening if you're passionate about business strategies that contribute positively to our planet.
Peter Lorange
|
Cambridge
University
Press
Thought Leadership Meets Business: How business schools can become more successful
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Goodreads rating: 4.0
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If you're deeply invested in future-proofing your career in business management or academia, this book serves as a strategic playbook. Peter Lorange, with his seasoned experience at IMD, unveils invaluable insights on how executive education can evolve to meet real-world business demands. This isn't just theory; it's a guide borne of proven success and emerging trends in global business education.
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Brett Sheehan
|
Harvard
University
Press
Industrial Eden: A Chinese Capitalist Vision
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Goodreads rating: 4.2
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"Industrial Eden" offers an enlightening journey into the resilience and adaptability of entrepreneurs in the face of political and economic upheaval. If you're intrigued by the dynamics of business survival and success across different regimes, this historical plunge into the Song family's corporate saga might just enrich your understanding of China's complex past. It's an engaging tale of ambition and ingenuity that feels almost novelistic, revealing much about the fabric of Chinese society and its commerce.
David Bornstein
|
Oxford
University
Press
How to Change the World: Social Entrepreneurs and the Power of New Ideas
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Goodreads rating: 3.94
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"How to Change the World" is an inspiring read that showcases real-life examples of individuals who have made a significant impact on society. The book emphasizes the power of determination and innovation in solving social problems and encourages readers to become agents of change themselves. It is an invaluable handbook for anyone seeking to make a positive mark on the world.
Doug Guthrie
|
Princeton
University
Press
Dragon in a Three-Piece Suit: The Emergence of Capitalism in China
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Goodreads rating: 3.25
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If you're intrigued by the dynamics of economic evolution and the intersection of traditional practices with modern systems, Doug Guthrie's "Dragon in a Three-Piece Suit" paints a vivid picture. It delves into how China’s transition into capitalism blends with longstanding state controls and cultural norms. A must-read for anyone looking to understand the complexities of economic change in a historically command-driven economy.
Paul Baines, Chris Fill, Kelly Page |
Oxford
University
Press
Marketing
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Goodreads rating: 3.45
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This book would be a good read for anyone who wants to understand the fundamentals of marketing in a practical and comprehensive manner. With its contemporary case studies and review questions, it provides real-world examples and opportunities for self-assessment. Whether you are a beginner or someone looking to sharpen your marketing skills, this book will guide you through the basic principles and help you master the art of marketing.
Robert J. Shiller
|
Princeton
University
Press
The New Financial Order: Risk in the 21st Century
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Goodreads rating: 3.79
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Feeling uneasy about economic instability and your personal financial future? Shiller's "The New Financial Order" might just be the handbook you need to navigate the 21st century's financial roller coaster. It's not just about stashing your cash in stocks or savings accounts; Shiller takes you deeper into less-talked-about assets like your job and home. His innovative vision leverages modern tech and sophisticated financial theories, promising an unprecedented level of economic security. If you want to protect and grow what's truly valuable, give this one a read.
David Bornstein
|
Oxford
University
Press
How to Change the World: Social Entrepreneurs and the Power of New Ideas
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Goodreads rating: 3.94
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You might find "How to Change the World" both uplifting and empowering if you're passionate about social activism or entrepreneurship. It showcases real-life tales of individuals who've tackled massive challenges, sparking that can-do spirit and offering insights on making tangible differences in the world. It's like a playbook for anyone with the drive to create meaningful change but needing a spark of inspiration or affirmation that one person's determination can indeed transform lives.
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Noam Wasserman
|
Princeton
University
Press
The Founder's Dilemmas : Anticipating and Avoiding the Pitfalls That Can Sink a Startup
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Goodreads rating: 4.01
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A guide to the early decisions that can make or break startup venturesOften downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: should they go it alone, or bring in cofounders, hires, and investors to help build the business? More than just financial rewards are at stake. Friendships and relationships can suffer. Bad decisions at the inception of a promising venture lay the foundations for its eventual ruin. The Founder's Dilemmas is the first book to examine the early decisions by entrepreneurs that can make or break a startup and its team.Drawing on a decade of research, Noam Wasserman reveals the common pitfalls founders face and how to avoid them. He looks at whether it is a good idea to cofound with friends or relatives, how and when to split the equity within the founding team, and how to recognize when a successful founder-CEO should exit or be fired. Wasserman explains how to anticipate, avoid, or recover from disastrous mistakes that can splinter a founding team, strip founders of control, and leave founders without a financial payoff for their hard work and innovative ideas. He highlights the need at each step to strike a careful balance between controlling the startup and attracting the best resources to grow it, and demonstrates why the easy short-term choice is often the most perilous in the long term.The Founder's Dilemmas draws on the inside stories of founders like Evan Williams of Twitter and Tim Westergren of Pandora, while mining quantitative data on almost ten thousand founders.People problems are the leading cause of failure in startups. This book offers solutions.
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Richard Gay, Rita Esen, Alan Charlesworth |
Oxford
University
Press
Online Marketing : A Customer-Led Approach
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Goodreads rating: 3.33
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'Online Marketing' provides a balance between theory & practice by recognising the advantages & drawbacks of doing business online. Supported by contemporary mini-cases, case studies & expert opinion from leading practitioners, this text the changing online environment, online planning and more.
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Mark Fisher, Medi Houghton, Veenu Jain |
Cambridge
University
Press
Cambridge IGCSE Business Studies Coursebook with CD-ROM
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Goodreads rating: 4.19
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This revised set of resources for Cambridge IGCSE Business Studies syllabus 0450 (and Cambridge O Level Business Studies syllabus 7115) is thoroughly updated for the latest syllabus for first examinations from 2015. Written by experienced teachers, the Coursebook provides comprehensive coverage of the syllabus. Accessible language combined with the clear, visually-stimulating layout makes this an ideal resource for the course. Questions and explanation of key terms reinforce knowledge; different kinds of activities build application, analytical and evaluation skills; case studies contextualise the content making it relevant to the international learner. It provides thorough examination support for both papers with questions at the end of each chapter and an extensive case study at the end of each unit. The CD-ROM contains revision aids, further questions and activities. A Teachers CD-ROM is also available.
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Peter Stimpson
|
Cambridge
University
Press
Cambridge International AS And A Level Business Studies Student's Coursebook
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Goodreads rating: 4.04
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This book could be a good read for anyone interested in understanding business principles and techniques with an international perspective. With activities and case studies based on real businesses, it provides practical insights into how businesses operate globally. The inclusion of examination-style questions also helps students prepare effectively.
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Byron Sharp
|
Oxford
University
Press
How Brands Grow : What Marketers Don't Know
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Goodreads rating: 4.16
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How Brands Grow is a must-read for anyone in the marketing industry. It challenges common marketing practices and provides evidence-based answers to questions that marketers ask every day. It is unique in that it presents tried and tested laws in a practical and easy-to-understand format. Users will appreciate gaining a deeper understanding of how advertising, promotions, and loyalty programs actually work, and will be able to apply this knowledge to grow their own brands effectively.
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Peter Stimpson, Alex Smith |
Cambridge
University
Press
Business And Management For The IB Diploma
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Goodreads rating: 3.83
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Tailored to the thematic requirements and assessment objectives of the IB syllabus. Designed for class use and independent study, this new coursebook is tailored to the thematic requirements and assessment objectives of the IB syllabus. It includes learning objectives and summaries; integrated Theory of Knowledge material; text in clear sections, following the IB syllabus structure and content specifications; clear, accessible English for students whose first language is not English; exam-style practice questions and a chapter on assessment and exam techniques. Written by two practising Business and Management teachers, Peter Stimpson and Alex Smith, it features the following topics: Business organisation and environment; Human resources; Accounts and finance; Marketing; Operations management; Business strategy.
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Peter Frumkin
|
University
Of
Chicago
Press
Strategic Giving - The Art and Science of Philanthropy
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Goodreads rating: 3.74
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"Strategic Giving" could be a great read for anyone interested in making a positive impact on the world through charitable giving. This book provides a comprehensive framework for developing a philanthropic strategy that can meet public needs while also expressing private beliefs and commitments. Readers will gain an understanding of the five essential elements of philanthropic strategy and learn how to integrate them for effective giving. This well-researched and thoughtful book is essential reading for donors, researchers, and anyone involved with the world of philanthropy.
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Ravi Ramamurti, Jitendra Singh |
Cambridge
University
Press
Emerging Multinationals in Emerging Markets
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Goodreads rating: 4.33
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Why have so many firms in emerging economies internationalized quite aggressively in the last decade? What competitive advantages do these firms enjoy and what are the origins of those advantages? Through what strategies have they built their global presence? How is their internationalization affecting Western rivals? And, finally, what does all this mean for mainstream international business theory? In Emerging Multinationals in Emerging Markets, a distinguished group of international business scholars tackle these questions based on a shared research design. The heart of the book contains detailed studies of emerging-market multinationals (EMNEs) from the BRIC economies, plus Israel, Mexico, South Africa, and Thailand. The studies show that EMNEs come in many shapes and sizes, depending on the home-country context. Furthermore, EMNEs leverage distinctive competitive advantages and pursue distinctive internationalization paths. This timely analysis of EMNEs promises to enrich mainstream models of how firms internationalize in today's global economy.
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Justin Yifu Lin, Célestin Monga |
Princeton
University
Press
Beating the Odds : Jump-Starting Developing Countries
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Goodreads rating: 4.25
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How poor countries can ignite economic growth without waiting for global action or the creation of ideal local conditionsContrary to conventional wisdom, countries that ignite a process of rapid economic growth almost always do so while lacking what experts say are the essential preconditions for development, such as good infrastructure and institutions. In Beating the Odds , two of the world's leading development economists begin with this paradox to explain what is wrong with mainstream development thinking―and to offer a practical blueprint for moving poor countries out of the low-income trap regardless of their circumstances.Justin Yifu Lin, the former chief economist of the World Bank, and Célestin Monga, the chief economist of the African Development Bank, propose a development strategy that encourages poor countries to leap directly into the global economy by building industrial parks and export-processing zones linked to global markets. Countries can leverage these zones to attract light manufacturing from more advanced economies, as East Asian countries did in the 1960s and China did in the 1980s. By attracting foreign investment and firms, poor countries can improve their trade logistics, increase the knowledge and skills of local entrepreneurs, gain the confidence of international buyers, and gradually make local firms competitive. This strategy is already being used with great success in Vietnam, Cambodia, Bangladesh, Mauritius, Ethiopia, Rwanda, and other countries. And the strategy need not be limited to traditional manufacturing but can also include agriculture, the service sector, and other activities.Beating the Odds shows how poor countries can ignite growth without waiting for global action or the creation of ideal local conditions.
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Ravi Ramamurti, Jitendra Singh |
Cambridge
University
Press
Emerging Multinationals in Emerging Markets
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Goodreads rating: 4.33
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This book provides a comprehensive insight into the world of Emerging Market Multinationals (EMNEs) and their unique paths to global success. It explores how these firms have leveraged their home-country context to achieve competitive advantages and what impact their internationalization has had on their Western rivals. Recommended for anyone interested in understanding the changing landscape of global business and the future of EMNEs.
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Byron Sharp
|
Oxford
University
Press
How Brands Grow : What Marketers Don't Know
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Goodreads rating: 4.16
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How Brands Grow presents tried and tested laws for growing brands through evidence-based research. It explores topics such as how advertising works, the impact of price promotions, and loyalty programs. This book is highly recommended for marketing professionals who are looking to improve their brand growth strategies. Its distinctive feature is the evidence-based approach, which sets it apart from other marketing texts.
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