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Talent Is Not Enough: Business Secrets for Designers

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Navigating design careers with savvy business acumen.

If you're a designer with an eye for detail in your work but maybe not as much in business, "Talent Is Not Enough" could really elevate your game. Imagine blending your creative prowess with solid business strategies that safeguard your interests and fuel your professional growth. From decoding the right career paths to mastering marketing—this book takes an undeniably visual and practical approach to help you turn your talent into a thriving enterprise.

Sale

Talent Is Not Enough: Business Secrets for Designers

Regular price $14.90 $9.90 34% off
Unit price
per
ISBN: 9780321278791
Authors: Shel Perkins
Publisher: Peachpit Pr
Date of Publication: 2006-01-01
Format: Paperback
Related Collections: Business, Art, Personal Development
Goodreads rating: 3.95
(rated by 202 readers)

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Description

This comprehensive guide includes everything designers need—besides talent—to turn their artistic success into business success. You’ll find information on key issues facing designers from freelancing to the management of established design firms. A strong visual focus and to-the-point text take the fear factor out of learning about thorny business realities like staffing, marketing, bookkeeping, intellectual property, and more. These smart business practices are essential to success in graphic, web, and industrial design. Talent Is Not Enough provides a big-picture context for these and other challenges and shares practical, real-world advice. The book is destined to become an essential resource for both students and working professionals in these areas.
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Navigating design careers with savvy business acumen.

If you're a designer with an eye for detail in your work but maybe not as much in business, "Talent Is Not Enough" could really elevate your game. Imagine blending your creative prowess with solid business strategies that safeguard your interests and fuel your professional growth. From decoding the right career paths to mastering marketing—this book takes an undeniably visual and practical approach to help you turn your talent into a thriving enterprise.