Contemporary Strategy Analysis : Text Only
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Core strategy concepts with real-world practice.
Contemporary Strategy Analysis is a must-read book for MBA and advanced undergraduate students who want to learn about the core concepts of strategy, which are combined with current real-world examples. The book's most distinctive feature is its focus on strategy implementation, which is updated in this 7th edition with additional content. The use of Strategy Capsules in every chapter is another unique feature that provides detailed examples of each strategy being implemented by a real company and the impacts it has on their operation. The book's comprehensive and logical approach makes it easy to understand and useful in real-world situations.
Contemporary Strategy Analysis : Text Only
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Description
Considered by many to be the best textbook on Strategy, Contemporary Strategy Analysis 7 th edition builds on the strengths of previous editions by introducing students to the core concepts and principles of strategy. Rob Grant eloquently combines theory with current real world examples and practice using a clearly written, logical and comprehensive approach. Updates for the 7 th Edition: An improved focus on strategy implementation, including additional content. Case material substantially enhanced including new cases form a variety of industries. More use of Strategy Capsules in every chapter that give more detailed examples of each strategy being implemented by a real company and the impacts the strategy has on their operation. Several of the longer chapters shortened or split into two to further improve readability. Contemporary Strategy Analysis 7 th edition is suitable for both MBA and advanced undergraduate students. Full teachings notes to the cases are now available at the companion website www.contemporarystrategyanalysis.com Contemporary Strategy Analysis 7 th Edition is also available in a combined text and cases version - ISBN: 9780470747094
Author: Robert M. Grant
Format: Paperback
Edition: Revised
Number of Pages: 516
Publisher: John Wiley and Sons Ltd
Publication Date: 02 Feb 2010
Book Condition Guide
Books in Like New Condition
This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Very Good Condition
This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Good Condition
We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Well Read Condition
This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
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Core strategy concepts with real-world practice.
Contemporary Strategy Analysis is a must-read book for MBA and advanced undergraduate students who want to learn about the core concepts of strategy, which are combined with current real-world examples. The book's most distinctive feature is its focus on strategy implementation, which is updated in this 7th edition with additional content. The use of Strategy Capsules in every chapter is another unique feature that provides detailed examples of each strategy being implemented by a real company and the impacts it has on their operation. The book's comprehensive and logical approach makes it easy to understand and useful in real-world situations.