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John Westwood
|
Kogan
Page
Ltd
How to Write a Marketing Plan - Creating Success
from $8.90
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Goodreads rating: 3.34
from $8.90
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In stock: Well Read
If you're feeling overwhelmed about creating a marketing plan for your new venture or just want to refine your approach to marketing, this book is a handy tool. It translates complex marketing strategy into a series of actionable steps, and the included exercises effectively turn theory into practical skills. It's like having a mentor to guide you through crafting a plan tailored for your business's success.
New
Rod Judkins
|
Sceptre
The Art of Creative Thinking
from $7.90
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Goodreads rating: 4.04
from $7.90
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In stock: Well Read
This book is a fascinating exploration of how creativity can revolutionize our lives and the world around us. Rod Judkins, an expert in creative thinking, draws on a wide range of examples from history and various fields to inspire readers to think more confidently and innovatively. From surprising insights about the benefits of encountering obstacles to the power of embracing contradiction, this book will challenge readers to unleash their creative potential and make positive changes in their personal and professional lives. Get ready to transform your thinking and unlock the art of creative thinking!
New
Dave Fox
|
Inkwater
Pr
Globejotting: How to Write Extraordinary Travel Journals (And Still Have Time to Enjoy Your Trip!)
from $11.90
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Goodreads rating: 3.79
from $11.90
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In stock: Well Read
Globejotting helps you capture the vivid details that make travel experiences special, without consuming all your adventure time. It's perfect if you love the idea of journaling your trips but find it hard to balance between living in the moment and documenting it. This book gives you the tools to tell your travel tales engagingly, ensuring they're treasures you can revisit for years to come.
New
Andrew Kerr-Jarrett, John Ellison Kahn, Sylvia Chalker |
The
Reader's
Digest
Association
Limited
Reader's Digest: How to Write and Speak Better
from $3.90
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Goodreads rating: 4.15
from $3.90
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In stock: Well Read
If you've ever felt the English language can be a maze of complex grammatical rules and nuanced vocabulary, this book might just be your map. Whether you're crafting a persuasive letter, prepping for a speech, or simply want to speak more eloquently, this practical guide walks you through the intricacies of the language with exercises and tips that are as educational as they are engaging. It's the perfect companion for anyone looking to sharpen their English skills for personal growth or professional advancement.
New
Debora M. Coty
|
Barbour
Books
Too Blessed to Be Stressed: 3-Minute Devotions for Women
from $11.90
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Goodreads rating: 4.5
from $11.90
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In stock: Very Good
If your days are hectic but you're seeking a spiritual boost, "Too Blessed to Be Stressed" is perfect for you. It's crafted specifically for women on the go. In just 3 minutes, these devotions can provide a moment of tranquility and a meaningful connection to your faith each day.
New
J. Dan Rothwell
|
Mcgraw-hill
Humanities/social
Sciences/languages
In the Company of Others: An Introduction to Communication
from $21.90
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Goodreads rating: 3.15
from $21.90
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In stock: Very Good
"In the Company of Others" could be perfect for you if you're looking to enhance your communication skills, whether for personal development or professional advancement. It dives deep into cooperation and offers practical advice on navigating through controversy, making it a strong ally in both your daily interactions and more challenging conversations. The thorough approach to applying communication competence models also means you'll have a solid framework to reference, helping you to become a more effective communicator in various aspects of life.
New
Edward White, Norbert Elliot, Irvin Peckham |
Utah
State
University
Press
Very Like a Whale: The Assessment of Writing Programs
from $16.90
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Goodreads rating: 3.38
from $16.90
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In stock: Like New
If you're responsible for shaping or evaluating writing programs, "Very Like a Whale" is an essential companion. It dives deep into the complexities of assessment, offering a sturdy theoretical foundation while also dealing with practical design and measurement strategies. Expect a scholarly, comprehensive approach that can significantly elevate your understanding of writing education.
New
from $3.90
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In stock: Very Good
If you're grappling with English assignments or prepping for exams, this book might just be your lifeline. The practical lists of vocabulary and examples it offers can invigorate your writing and help you express ideas more clearly. Whether you're crafting essays or trying to impress in creative writing, consider this book an essential ally in refining your language prowess.
New
Joel P. Trachtman
|
Createspace
Independent
Publishing
Platform
The Tools of Argument: How the Best Lawyers Think, Argue, and Win
from $8.90
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Goodreads rating: 3.98
from $8.90
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In stock: Like New
If you've ever been daunted by the idea of constructing airtight arguments or if you're venturing into law or business where persuasion is key, Joel Trachtman's guide is like having a mentor in your pocket. It deconstructs and simplifies the strategies that successful lawyers use to sway judges and juries alike, making it an invaluable companion for honing your own persuasiveness—be it in court, boardroom, or everyday life.
New
Kenneth Roman, Joel Raphaelson |
Collins
Reference
Writing That Works
from $8.90
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Goodreads rating: 3.72
from $8.90
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In stock: Well Read
If you're looking to polish your professional correspondence, "Writing That Works" is an excellent ally. This book distills the essentials of clear and effective communication into practical, straightforward tips that can elevate your business writing, from emails to presentations. Its no-nonsense approach and real-world examples could be just what you need to make your point heard and understood in the corporate world.
New
Julia Cresswell
|
A&c
Black
Business
Information
And
Development
Naming Your Baby
from $11.90
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Goodreads rating: 3.5
from $11.90
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In stock: Well Read
If you're about to welcome a new addition to your family, "Naming Your Baby" could be a treasure trove for you. Here, you won't just browse through endless lists; you'll explore the narratives behind names, understand cultural impacts, and sift through varied options to find a name that resonates. It's an enriching journey through names for history buffs, writers, and of course, soon-to-be parents.
New
Claus Thorn Ekstrom
|
Chapman
And
Hall/crc
The R Primer
from $8.90
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Goodreads rating: 4.2
from $8.90
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In stock: Well Read
Diving into 'The R Primer' is like unlocking the secrets of data analysis with a trusted friend who knows precisely where beginners tend to get stuck. Its hands-on approach demystifies the initial learning curve of R, making it a go-to resource for those wanting to elevate their data skills efficiently. It's practical, it's direct, and it paves the way to confidence in the world of statistical computing.
New
Lisa Price, Jonathan Price |
New
Riders
Hot Text: Web Writing That Works
from $25.90
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Goodreads rating: 3.67
from $25.90
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In stock: Well Read
If you're looking to elevate your online writing skills, "Hot Text: Web Writing that Works" is a treasure trove of practical tips and examples. The approachable style of this book makes it digestible and immediately applicable for anyone who aims to produce compelling web content. Whether you're crafting marketing materials, writing articles, or curating a magnetic web presence, this book will undoubtedly refine your digital voice and strategy.
New
Gail Sedorkin, Judy McGregor |
Allen
&
Unwin
Interviewing: A Guide for Journalists and Writers
from $22.90
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Goodreads rating: 3.43
from $22.90
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In stock: Like New
If you're looking to sharpen your journalistic skills, particularly in interviewing, this book is like having a mentor guide you through the process. Whether you struggle with preparation or adapting on the fly, Sedorkin and McGregor offer practical, step-by-step strategies that make the most of both "soft" and "hard" interview scenarios. It's essential for elevating your ability to capture compelling stories.
New
Ron Klinger, Pat Husband, Andrew Kambites |
Peter
Crawley
Basic Bridge
from $9.90
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Goodreads rating: 4.15
from $9.90
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In stock: Very Good
If you've ever thought about diving into the world of contract bridge, "Basic Bridge" is an ideal starting line. This book gradually introduces the complexities of the game, ensuring you don't get overwhelmed. It could be the perfect companion as you start laying the foundations of your future bridge mastery.
New
Orson Scott Card
|
Penguin
Publishing
Group
Characters & Viewpoint - Elements of Fiction Writing
from $8.90
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Goodreads rating: 4.04
from $8.90
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In stock: Well Read
If you're passionate about creating stories with depth and authenticity, "Characters & Viewpoint" is a treasure trove you shouldn't miss. Orson Scott Card dives deep into the craft of character creation and narrative perspective. He helps you shape fictional beings that leap off the page and into the hearts of readers. It's like having a masterclass in character development at your fingertips, great for both budding and seasoned writers who want to elevate their character work.
New
Francis Katamba
|
Routledge
English Words: Structure, History, Usage
from $22.90
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Goodreads rating: 4.0
from $22.90
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In stock: Well Read
If you're intrigued by the labyrinth of English language history, 'English Words: Structure, History, Usage' could be a real gem. It's not just about rules and definitions but delves into how English words came to be, evolved, and are used today. This book might offer you not just knowledge, but a new perspective on the words you use every day.
New
Stephen R. Covey, Rowan Gibson, Charles Handy |
Nicholas
Brealey
Publishing
Rethinking the Future: Rethinking Business, Principles, Competition, Control & Complexity, Leadership, Markets and the World
from $10.90
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Goodreads rating: 3.82
from $10.90
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In stock: Well Read
If you find yourself fascinated by the ever-evolving landscape of global business, 'Rethinking the Future' is a treasure trove just for you. It taps into the minds of world-renowned experts who unravel the complexities of tomorrow's marketplaces and management principles. You’ll find it more than instructive; it offers a panoramic overview that might just redefine how you approach your career or business strategy in our hyper-connected world.
New
David Ogilvy
|
Prion
Books
Ltd
Ogilvy on Advertising
from $10.90
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Goodreads rating: 4.15
from $10.90
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In stock: Very Good
If you're intrigued by the power of a well-crafted message or the legacy that legendary campaigns leave, "Ogilvy on Advertising" could be a fascinating read. David Ogilvy's insights are as relevant today as they were in the golden age of print and TV advertising. Think of this book as a mentorship in print form, guiding you through the dos and don'ts of the ad world with a voice of experience that's rare and invaluable.
New
Richard Bayan
|
Contemporary
Books
Words That Sell
from $3.90
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Goodreads rating: 4.03
from $3.90
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In stock: Very Good
If you're in sales or marketing, "Words That Sell" is an asset you don't want to miss. It's not just a list of words; it's a toolkit for persuasive language that can make your pitches stand out. Imagine having just the right phrase at your fingertips to capture a client’s interest or emphasize a point. This book could be like a silent partner in your sales conversations, giving you a competitive edge with the perfect vocabulary to close deals.
New
Hahn, Caples |
Prentice
Hall
Tested Advertising Methods
from $8.90
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Goodreads rating: 4.23
from $8.90
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In stock: Very Good
Whether you're new to the ad world or a seasoned marketer, "Tested Advertising Methods" is like a masterclass in print. John Caples's work has shaped the industry for decades, and this updated version offers the same candid analysis and award-winning ideas, now aligned with the modern landscape. It's a must-read for anyone wanting to understand how to create ads that truly resonate and drive results.
New
Jonah Lehrer
|
Canongate
Books
Imagine: How Creativity Works
from $8.90
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Goodreads rating: 3.95
from $8.90
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In stock: Well Read
"Imagine - How Creativity Works" could be an inspiring read for you if you're curious about the marriage of art and science. Jonah Lehrer's storytelling melds anecdotes from various creative fields with scientific insights, providing a captivating look at the inner workings of our creativity. It's a book that opens up conversations about how we can foster innovation in our environments, which is particularly compelling for anyone looking to enhance their creative pursuits or to understand the creative processes better.
New
Seth Godin
|
Portfolio
Meatball Sundae: Is Your Marketing Out of Sync?
from $12.90
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Goodreads rating: 3.72
from $12.90
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In stock: Very Good
"Meatball Sundae" is a must-read for those who are looking to market a traditional and perhaps boring brand in the digital age. Seth Godin provides a guide to navigating the new marketing trends, such as the importance of storytelling and shorter attention spans. He also provides examples of companies, both old and new, who have adapted brilliantly to these changes. The book's most unique feature is its analogy of a meatball sundae, which perfectly captures the pitfalls of implementing shiny new marketing tactics for brands that are not inherently interesting. Overall, "Meatball Sundae" is a valuable resource for anyone looking to revolutionize their marketing strategies.
Sold out
Simon Garfield
|
Avery
To the Letter - A Celebration of the Lost Art of Letter Writing
from $8.90
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Goodreads rating: 3.75
from $8.90
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Out of stock
If you're feeling nostalgic for a time when communication was a craft rather than a quick text or email, "To The Letter" is a heartwarming journey. It invites you to savor the slower, more thoughtful world of letter writing, exploring its rich history and cultural impact. This book isn't just a historical account; it's a call to cherish personal connections in an increasingly digital age.
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