Economics Books
Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.
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Rose Hackman
|
Flatiron
Books
Emotional Labor: The Invisible Work Shaping Our Lives and How to Claim Our Power
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Goodreads rating: 4.2
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"Emotional Labor" is such a thought-provoking read for anyone who's felt the weight of unacknowledged work. Rose Hackman not only highlights the often-overlooked expectations placed on women but also offers a sense of solidarity and powerful tools for change. It's empowering and validating for those who've been silently shouldering this burden, providing a strong springboard toward equity and personal liberation.
Anna Rosling Rönnlund, Ola Rosling, Ola Rosling Anna Rosling Ronnlund Hans Rosling |
Sceptre
Factfulness: Ten Reasons We're Wrong About the World - And Why Things Are Better Than You Think
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Goodreads rating: 4.36
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If you've ever felt overwhelmed by negative news and think the world is on a downward spiral, "Factfulness" might just be the eye-opener you need. It's not just about feel-good optimism; it's a reality check grounded in hard data and an invitation to shift our perspective. The Roslings deftly tackle our inherent biases and provide a refreshing view that's rooted in facts, which could be just what you need to regain your footing in a world that often feels chaotic.
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If you've ever wondered why seemingly similar situations result in wildly different outcomes, "Noise" could be an enlightening read for you. It's like peeling back the layers of human decision-making, exposing the inconsistency—what the authors call noise—that pervades even the most critical judgments. The book doesn't just diagnose the issue; it offers a host of strategies to mitigate this noise, aiming to improve decision-making in fields ranging from medicine to law. Whether you're in a professional field that requires frequent judgment calls or simply intrigued by the psychology behind human errors, the insights here can be profound and potentially transformative.
Johan Norberg
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Atlantic
Books
The Capitalist Manifesto: Why the Global Free Market Will Save the World
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Goodreads rating: 4.25
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If you're someone who is intrigued by economic systems and their impact on the world, "The Capitalist Manifesto" could really resonate with you. It's an optimistic take on how the free market can address global challenges, grounded in a deep belief in capitalism. Johan Norberg offers a vital exploration that counters much of the negative discourse surrounding capitalism today, providing a fresh perspective that you might find enlightening or at least thought-provoking.
Just Arrived
Malcolm Gladwell
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Penguin
Books
Outliers: The Story of Success
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Goodreads rating: 4.19
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If you've ever wondered why some people achieve extraordinary success, "Outliers" might shed some light on the matter. Malcolm Gladwell delves deep into the backgrounds of various high achievers, revealing the surprising and often overlooked factors that contribute to their achievements. This isn't your typical success manual; it's an eye-opening exploration of how culture, circumstances, and timing can shape a person's destiny. It's thought-provoking and challenges the way we typically think about success and merit.
Just Arrived
Stephen J. Dubner, Steven D. Levitt |
Harpertorch
Freakonomics
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Goodreads rating: 4.01
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If you've always thought economics was a dry subject, "Freakonomics" might just change your mind. It's a book that finds fascinating connections between seemingly unrelated topics like sumo wrestlers and teachers or real estate agents and the Ku Klux Klan. Levitt and Dubner have a knack for uncovering the hidden side of everything, making this an engaging read even for those who usually steer clear of economics. It's as entertaining as it is illuminating—perfect for inquisitive minds that love a good intellectual challenge.
Niall Ferguson
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Lane
Allen
Civilization: The West and the Rest
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Goodreads rating: 3.86
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"Civilization: The West and the Rest" offers a panoramic perspective on how Western Europe gained an unexpected upper hand in global affairs. Niall Ferguson presents a thought-provoking analysis on the cultural and technological 'apps' that fueled Western ascendancy. If you're fascinated by the interplay of history and power dynamics, this book will provide a compelling narrative and a fresh lens through which to view the past and anticipate possible futures.
Just Arrived
Stephen J. Dubner, Steven D. Levitt |
Penguin
Freakonomics
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Goodreads rating: 4.01
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If you enjoy having your mind playfully challenged with unexpected perspectives on everyday phenomena, "Freakonomics" might just be the intellectual rollercoaster you're looking for. It's not your typical economics book; it delves into the hidden side of things you thought you knew. Steven Levitt invites you on a journey through intriguing questions, revealing that at times, what you thought was cause and effect might just be a blend of coincidence and incentive.
Michael Lewis
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Penguin
The Undoing Project: A Friendship That Changed the World
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If you're fascinated by the interplay of psychology and economics, "The Undoing Project" is a profound exploration. Michael Lewis delves into the innovative partnership between two psychologists, Daniel Kahneman and Amos Tversky, whose work revolutionized our understanding of human decision-making. Their collaborative genius is both an inspiring intellectual journey and a deeply human story.
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"The Logic of Life" by Tim Harford might just change the way you view human behavior. It's a book for the analytically minded and the inherently curious, for those who find themselves questioning why people do the things they do, especially when those actions appear nonsensical at first glance. Harford applies economic principles to everyday actions, offering insights that are as surprising as they are thought-provoking. This could be the book that reshapes your understanding of rationality in our everyday lives.
Steven Pinker
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Viking
Enlightenment Now: The Case for Reason, Science, Humanism, and Progress
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Goodreads rating: 4.2
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If you're feeling overwhelmed by negative headlines, "Enlightenment Now" might be just what you need. Steven Pinker presents a compelling case that life is getting better across the globe, thanks to Enlightenment principles. It's a refreshing perspective backed by hard data and historical analysis that challenges doom and gloom narratives. This read could be a much-needed reminder of human progress and the potential for reason and science to improve our future.
Oscar Zárate, Rupert Woofin, Richard Appignanesi |
Icon,totem
Books
Introducing Marxism
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Goodreads rating: 3.54
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If you're curious about the underpinnings of socialism and communism, "Introducing Marxism" offers a digestible overview that connects Marx's thought to the historical movements it sparked. The authors don't just rehash outdated rhetoric; they position Marxism as a relevant ethical framework that continues to challenge and provoke in today's ever-shifting socio-economic landscape. This could be the book that clarifies complex ideologies and past prejudices for you.
Michael Lewis
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W.
W.
Norton
&
Company
The Undoing Project: A Friendship That Changed Our Minds
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Goodreads rating: 3.99
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This book could be a good read for someone who is curious about how the human mind works and wants to delve into the world of decision-making. Michael Lewis vividly recounts the groundbreaking work of Daniel Kahneman and Amos Tversky, whose collaboration in the field of behavioral economics reshaped our understanding of reality. Through their extraordinary lives and research, this book offers a captivating exploration of the power of intuition, the limitations of human judgment, and the potential of algorithms to shape our lives. Get ready to have your mind blown and gain new insights into the workings of your own mind.
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Matthew Desmond
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Crown
Publishers
Evicted: Poverty and Profit in the American City
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Goodreads rating: 4.47
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"Evicted" isn't just a stark portrayal of the housing crisis; it's an intimate journey alongside families at their most vulnerable. Matthew Desmond invites you to walk the tightrope of poverty in America, offering a perspective that's as enlightening as it is heartbreaking. By intertwining personal struggles with broader societal issues, Desmond provides a narrative that's not only deeply human but also a critical examination of systemic injustice. This book could change the way you see the world around you, and potentially inspire a newfound empathy for the often invisible challenges that too many face.
Malcolm Gladwell
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Abacus
The Tipping Point: How Little Things Can Make a Big Difference
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Goodreads rating: 4.01
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If you're intrigued by the phenomena of social epidemics and want insight into how minor changes can ignite major trends, "The Tipping Point" is a captivating read. Malcolm Gladwell's exploration is not only intellectually stimulating but also practically insightful, revealing the levers that can steer collective behavior. Ideal for anyone interested in the forces shaping our cultural landscape.
David McWilliams
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Gill
Books
Renaissance Nation: How the Pope's Children Rewrote the Rules for Ireland
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Goodreads rating: 3.77
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"Renaissance Nation" isn't just a chronicle; it's an immersion into Ireland's incredible transformation. As someone curious about how societies evolve, you'll find McWilliams' narrative both gripping and enlightening. The book captures the essence of Ireland's journey, making it a compelling read if you're fascinated by national rebirths and the power of change stemming from the collective rather than the corridors of power.
Young-Soo Kwon
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Wspc
Singapore Perspectives 2010: Home. Heart. Horizon
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Goodreads rating: 3.5
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Singapore Perspectives 2010: Home.heart.horizon could be a good read for those interested in gaining an in-depth understanding of contemporary Singaporean issues. This book examines a wide range of topics, from short-term challenges to governance, politics, economics and societal issues, providing a comprehensive overview of the current state of Singaporean society. Written by a group of experts from various fields, this book offers valuable insights and perspectives that can aid readers in developing a nuanced and critical understanding of Singapore's unique challenges and opportunities.
Malcolm Gladwell
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Allen
Lane
What the Dog Saw and Other Adventures
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Goodreads rating: 3.85
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If your mind craves novels shaped like puzzles, where each essay unlocks a corner of the vast human experience, "What the Dog Saw and Other Adventures" might just be your next favorite. Malcolm Gladwell has a knack for spinning seemingly trivial topics into compelling tales. It's like a box of intellectual chocolates – each piece with a unique filling of insight, just for you.
Just Arrived
Stephen J. Dubner, Steven D. Levitt |
William
Morrow
Paperbacks
Freakonomics: A Rogue Economist Explores the Hidden Side of Everything
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Goodreads rating: 4.01
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"Freakonomics" isn't your typical economics book. It's an exciting delve into everyday mysteries through an economic lens, giving unconventional answers that will make you rethink what you thought you knew. It's a page-turner that offers surprising insights and a fresh perspective on the seemingly mundane, making it a fantastic read for anyone curious about the hidden side of everyday life.
Arlie Russell Hochschild
|
The
New
Press
Strangers in Their Own Land: Anger and Mourning on the American Right
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Goodreads rating: 4.12
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If you've ever been puzzled by the deep political divides in the United States, this could be an enlightening read for you. Arlie Hochschild navigates the complex emotional terrain of conservative Americans, offering insights that go beyond stereotypes. It's a compassionate look at how shared values can be found even across wide ideological chasms.
John Allen Paulos
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Vintage
Innumeracy: Mathematical Illiteracy and Its Consequences
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Goodreads rating: 3.77
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If you've ever wondered how math affects our daily decisions, "Innumeracy" by John Allen Paulos is a fascinating choice. Paulos takes you through the hidden ways mathematical illiteracy shapes our lives, often without us noticing. Perfect for anyone looking to understand the real-world consequences of not being friendly with figures.
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Thomas Piketty
|
Yale
University
Press
Time for Socialism: Dispatches from a World on Fire, 2016-2021
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Goodreads rating: 3.44
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Thomas Piketty's "Time for Socialism" offers a thought-provoking and relevant perspective on the socioeconomic turmoil of the last few years. It offers a detailed analysis of events such as Trump's presidency and Brexit from the lens of Piketty's unrelenting pursuit of a more just world. This book is a must-read for anyone interested in principles of inclusivity, equity, and environmental sustainability.
Anna Rosling Rönnlund, Ola Rosling, Hans Rosling |
Flatiron
Books
Factfulness: Ten Reasons We're Wrong About the World - And Why Things Are Better Than You Think
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Goodreads rating: 4.36
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"Factfulness" feels like a refreshing dose of clarity in a world where pessimism often takes the front seat. Hans Rosling's expertise in public health shines through as he dismantles misconceptions with hard data, making you question the lenses through which you view global progress. It's a book that doesn't just lay out the facts but teaches you how to think differently about them. If you ever feel overwhelmed by the doom and gloom of the news, this book could be the optimistic yet realistic perspective you need.
Elise Hu
|
Dutton
Flawless: Lessons in Looks and Culture from the K-Beauty Capital
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Goodreads rating: 4.05
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Considering your interest in beauty trends and cultural dynamics, "Flawless" offers an intriguing dive into the K-Beauty phenomenon. It isn't just a celebration of South Korea's innovative beauty industry—it's a critical analysis that considers the wider societal implications, including the intense pressure on women to conform to strict beauty standards. The author's profound research, encompassing firsthand interviews, gives a voice to the women behind the statistics and promises to leave you with a nuanced understanding of allure and appearance in contemporary society.
Bryan Caplan, Zach Weinersmith |
First
Second
Open Borders: The Science and Ethics of Immigration
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Goodreads rating: 4.11
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If global socio-economics and moral quandaries pique your interest, "Open Borders" by Bryan Caplan could prove enlightening. Caplan's graphic nonfiction format turns a complex subject into an accessible and thought-provoking read. It challenges conventional thoughts on immigration policy with a blend of ethical perspectives and economic theory—all while being visually engaging. Whether or not you agree with his stance, Caplan's argument for the potential global economic boom is a captivating proposition that could broaden your understanding of immigration's impacts.
Matt Ridley, Alain de Botton, Steven Pinker |
Oneworld
Publications
Do Humankind's Best Days Lie Ahead?
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Goodreads rating: 3.34
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If you're fascinated by the trajectory of human progress, "Do Humankind's Best Days Lie Ahead?" will challenge your perspectives. Steven Pinker and other notable thinkers engage in a profound debate that’s bound to get your mental gears turning. It’s a thought-provoking read about whether we're heading toward a brighter future or if we're too optimistic about our progress. Perfect for anyone who loves intellectual discourse on society’s direction.
jeffrey-kluger
|
John
Murray
Simplexity: The Simple Rules of a Complex World
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Goodreads rating: 3.27
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If you've ever wondered about the invisible threads that connect simplicity and complexity, "Simplexity" is a read tailored for your curiosity. Jeffrey Kluger weaves together seemingly unrelated concepts with a narrative flair that makes the exploration of simplexity not just intellectually stimulating but also incredibly engaging. It's like a lightbulb moment on every page as you uncover the simple rules governing our complex world.
Nicholas Davis Klaus Schwab
|
Penguin
Group
Usa
Shaping the Future of the Fourth Industrial Revolution: A Guide to Building a Better World
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Goodreads rating: 3.52
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If you're at all curious or concerned about how fast technology is changing our lives, this book is like a compass in a digital storm. Klaus Schwab comprehensively discusses the societal shifts imminent with the Fourth Industrial Revolution, offering insight into how we can actively participate in shaping these changes rather than being passive bystanders. It's a guide that empowers you to think critically and act on the intersection of technology, economy, and humanity.
Malcolm Gladwell
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Little,
Brown
And
Company
What the Dog Saw and Other Adventures
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If you're someone who delights in exploring a plethora of questions, from the mundane to the complex, Malcolm Gladwell's "What the Dog Saw" could be perfect for you. It's like a cultural treasure hunt; each essay opens up a new realm of inquiry. Gladwell has this uncanny ability to make you ponder over things you never thought to question, which could change the way you perceive the world.
Malcolm Gladwell
|
Hachette
Book
Group
Usa
What the Dog Saw: And Other Adventures
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This book, "What the Dog Saw: And Other Adventures" is a captivating collection of extraordinary stories that will keep you engaged from start to finish. Malcolm Gladwell’s writing style and his ability to dive deep into intriguing topics will make you think and give you a glimpse into someone else's head. Whether you are interested in the secrets of successful inventors, the psychology behind decision-making, or the hidden stories behind everyday phenomena, this book will provide you with fascinating insights and leave you wanting more. Get ready to embark on an adventure of knowledge and discovery with this brilliant investigator of the hidden extraordinary.
James Manyika, Jonathan Woetzel, Richard Dobbs |
Publicaffairs
No Ordinary Disruption: The Four Global Forces Breaking All the Trends
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Goodreads rating: 3.66
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If you're fascinated by the ever-evolving global economy, "No Ordinary Disruption" could be a treasure trove for you. The authors, all directors at the McKinsey Global Institute, offer a deep dive into the seismic changes shaping our world. They don't just give you facts; they equip you with a new lens to view the ripples in our global markets, making it an indispensable read for forward-thinking leaders and curious minds keen on understanding the future of business and economics.
Martin Ford
|
Basic
Books
Rise Of The Robots - Technology And The Threat Of A Jobless Future
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Goodreads rating: 3.97
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This book is a wake-up call to the potential consequences of advancing technology and artificial intelligence. It explores how automation and robotics will reshape our workforce and the impact it will have on jobs and economic inequality. By delving into the challenges and possible solutions, Rise of the Robots prepares readers to understand and navigate the rapidly changing job market. It's a must-read for anyone interested in the future of work and its implications on society.
Richard H. Thaler
|
Penguin
Books
Nudge: Improving Decisions About Health, Wealth, and Happiness
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Goodreads rating: 3.84
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"For those interested in changing their decision-making habits, Nudge provides a practical framework to do so. With real-life examples and original research, Thaler and Sunstein show how subtle changes in the presentation of choices can lead to better outcomes for individuals and society as a whole. Highly recommended for anyone seeking to improve their decision-making."
Tim Sullivan, Ray Fisman |
Twelve
The Org: The Underlying Logic of Office Life
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Goodreads rating: 3.35
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If you've ever felt bewildered by the intricacies of office culture or wondered why companies operate the way they do, "The Org" can offer you insights that are both enlightening and practical. It's like having a behind-the-scenes tour of the corporate world, shedding light on unwritten rules and the reasons behind them. This book could be your ally in navigating the often baffling world of organizational life.
Greg Lindsay, John D. Kasarda |
Farrar,
Straus
And
Giroux
Aerotropolis: The Way We'll Live Next
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Goodreads rating: 3.53
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If you're intrigued by the intersection of urban planning and the evolution of global commerce, "Aerotropolis" is a must-read. It provides a fascinating glimpse into how our cities and lifestyles are adapting to the demands of global connectivity. The vision of a world where the airport is the heart of urban development is as thought-provoking as it is relevant, especially for those curious about the economic and environmental implications of our rapidly globalizing society.
Tim Marshall
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Elliott
&
Thompson
Divided: Why We're Living in an Age of Walls
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If you're keen on understanding the current geopolitical climate, "Divided" by Tim Marshall is a compelling choice. Marshall, known for his ability to distill complex international matters into digestible insights, delves into the reasons behind the increasing division in our world through walls, both literal and metaphorical. It's eye-opening and thought-provoking, perfect for those looking to grasp the nuances of why and how our societies are segmenting.
Just Arrived
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"Asia's Star Brands is a comprehensive guide for anyone interested in understanding the emergence of Asian brands. With its practical brand biographies, it offers readers a deep insight into how branding has contributed to the success of Asian companies. This book is particularly useful for those looking to do business in Asia or interested in keeping up with the global economy. The case studies provide valuable lessons for practitioners and scholars alike. Overall, a great read for anyone interested in the future of branding and business."
Steven Johnson
|
Macmillan
Wonderland: How Play Made the Modern World
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Goodreads rating: 3.84
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If you're fascinated by how seemingly trivial pursuits can revolutionize societies, "Wonderland" is a treasure chest for you. Steven Johnson masterfully bridges the gap between pastime pleasures and pivotal innovations, illustrating how our leisure activities catalyze profound technological advancements. Prepare for an entertaining journey through history, where joy is the unexpected hero of progress.
Radu Palamariu, Knut Alicke |
Grammar
Factory
Publishing
From Source to Sold: Stories of Leadership in Supply Chain
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Goodreads rating: 4.12
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Diving into "From Source to Sold" could be a career game-changer if you're fascinated by the intricacies of supply chain management. With contributions from two well-known experts, Palamariu and Alicke, this book might just be the key to unlocking a new level of understanding and leadership within your professional realm. Their global perspective is meant to not only inform but also inspire innovative thinking in your supply chain pursuits.
Malcolm Gladwell
|
Little,
Brown
And
Company
What the Dog Saw: And Other Adventures
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If you've ever been intrigued by the quirks of everyday items or wondered about the little things that shape our world, Malcolm Gladwell's collection of essays could be a delightful exploration for you. His ability to dissect the commonplace and present it in a thought-provoking way is unparalleled. What the Dog Saw will make you look at the world differently, finding profound insights in the mundane – perfect for the naturally curious mind.
Grzegorz W. Kołodko
|
Columbia
University
Press
Truth, Errors, and Lies: Politics and Economics in a Volatile World
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If you're intrigued by the complexities of global economics and politics, Kolodko's book might just be the deep dive you're seeking. His unique perspective as an architect of Poland's economic reforms lends credibility and a refreshing critique to conventional wisdom, particularly surrounding neoliberal policies. It's a thought-provoking read that doesn't shy away from questioning established norms and proposing new rules for our interconnected world.
Just Arrived
Andrew McAfee, Erik Brynjolfsson |
W.
W.
Norton
&
Company
The Second Machine Age: Work, Progress, and Prosperity in a Time of Brilliant Technologies
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Goodreads rating: 3.91
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If you're intrigued by innovation and the future of work, "The Second Machine Age" can fuel your curiosity by examining the intersection of technology and economics. The authors, leading scholars in the field, bring a wealth of research to the table, offering perspectives that might redefine your understanding of progress. It's a book that doesn't just lay out the changes our world is facing but also arms you with strategies to navigate and succeed in this new era. It's as much about the promise of technology as it is about the profound shifts in our social and professional landscapes.
Stephen J. Dubner, Steven D. Levitt |
Penguin
|
Allen
Lane
Superfreakonomics: Global Cooling, Patriotic Prostitutes, and Why Suicide Bombers Should Buy Life Insurance
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Superfreakonomics could be a good read for someone who enjoys learning about taboo topics from an economic perspective. Levitt and Dubner's unique approach to analyzing social issues with data gives readers an unconventional look into topics such as prostitution and terrorism. Readers may appreciate the authors' witty writing style and thought-provoking insights.
Steven D.; Dubner Levitt
|
Allen
Lane
Freakonomics: A Rogue Economist Explores the Hidden Side of Everything
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Goodreads rating: 4.01
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Ever thought about the economics of drug dealers or what sumo wrestlers and teachers might have in common? If such quirky questions intrigue you, "Freakonomics" is right up your alley! It's not a standard economics textbook—it's a trove of unusual insights that will shift how you see the everyday world. The unconventional perspective might just hook you, whether you're into economics or just love a good intellectual twist.
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Dan Ariely, Matt R. Trower |
Hill
And
Wang
Amazing Decisions: The Illustrated Guide to Improving Business Deals and Family Meals
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If you're intrigued by the idea of understanding the invisible forces that nudge our decisions, "Amazing Decisions" is for you. Dan Ariely's expertise in behavioral economics is wrapped in a creative, engaging comic format. It's ideal if you enjoy a mix of visual storytelling with insightful research, promising not just an informative read but also a visually stimulating experience.
Gerald Ashley
|
Harriman
House
Financial Speculation: Trading Financial Biases and Behaviour
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If you're intrigued by the stock market's ebbs and flows, Gerald Ashley's "Financial Speculation" might be just the book you need. Imagine peering into the mind of a seasoned trader, uncovering the psychological factors and biases that drive the financial markets. This book doesn't just scratch the surface; it delves deeply into the behaviors that govern trading success. Whether you're an investor or a casual observer of the market's dance, this read could transform your understanding of what it takes to speculate wisely.
Alf Hornborg
|
Cambridge
University
Press
Nature, Society, and Justice in the Anthropocene: Unraveling the Money-Energy-Technology Complex - New Directions in Sustainability and Society
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Goodreads rating: 4.5
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If you're someone who senses that our economic system is deeply flawed, then Alf Hornborg's "Nature, Society, and Justice in the Anthropocene" will resonate with you. Hornborg unveils the deceptive simplicity of market prices and technology, advocating for an urgent redesign towards sustainability. His perspective could fundamentally shift your understanding of socioeconomic impacts on our planet.
Mark Earls
|
Wiley
Welcome to the Creative Age: Bananas, Business and the Death of Marketing
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Goodreads rating: 3.77
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If you're feeling that the traditional marketing playbook no longer resonates with today's rapidly changing business environment, "Welcome to the Creative Age" could open your eyes to a new paradigm. Earls offers a compelling view on why embracing creativity is essential and how innovative ideas can reformulate success. Ideal for forward-thinkers and those looking to understand the shift in consumer psychology and business strategies.
Nate Silver
|
Penguin
Books
Ltd
The Signal and the Noise : The Art and Science of Prediction
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Goodreads rating: 3.97
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The International Bestseller by 'The Galileo of number crunchers' (Independent)Every time we choose a route to work, decide whether to go on a second date, or set aside money for a rainy day, we are making a prediction about the future. Yet from the financial crisis to ecological disasters, we routinely fail to foresee hugely significant events, often at great cost to society. The rise of 'big data' has the potential to help us predict the future, yet much of it is misleading, useless or distracting.In The Signal and the Noise, the New York Times political forecaster Nate Silver, who accurately predicted the results of every state in the 2012 US election, reveals how we can all develop better foresight in an uncertain world. From the stock market to the poker table, from earthquakes to the economy, he takes us on an enthralling insider's tour of the high-stakes world of forecasting, showing how we can all learn to detect the true signals amid a noise of data.'Remarkable and rewarding' Matthew D'Ancona, Sunday Telegraph'A lucid explanation of how to think probabilistically' Guardian
Hunter Hastings, Jeff Saperstein |
Wharton
School
Pub
Improve Your Marketing to Grow Your Business: Insights and Innovation That Drive Business and Brand Growth
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Goodreads rating: 3.88
Regular price
$31.90
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If you're looking for growth that's not just a fluke, this book aligns perfect strategy with real-world insights. It's like getting an insider's tour of how top brands make marketing a science, driving profitability and brand growth methodically. Consider it your not-so-secret weapon in creating a marketing culture that doesn't just aim high but scores high, consistently.
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