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Creative Nonfiction

Dive into the world of Creative Nonfiction at Thryft. Our collection features compelling narratives blending factual reporting with artistic storytelling. From gripping memoirs to engaging essays, explore various perspectives on our dynamic world.
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Movie Marketing: Opening the Picture and Giving It Legs
Tiiu Lukk | Silman-james Press

Movie Marketing: Opening the Picture and Giving It Legs

$10.90 $5.90 46% off

Goodreads rating: 3.42

$10.90 $5.90 46% off

81% off est. retail
If you're intrigued by the inner workings of film promotion or considering a dive into the industry yourself, this read is invaluable. The book pulls back the curtain on the marketing magic behind both blockbusters and indie favorites. It's a treasure trove of case studies that will arm you with knowledge from real-world campaigns and give you a nuanced understanding of what it takes to make a film shine in the marketplace.
Conversational Power - The Key To Success With People - Thryft

Conversational Power - The Key To Success With People

$7.90 $3.90 51% off

$7.90 $3.90 51% off

85% off est. retail
This book could be a good read for you if you want to enhance your communication skills and gain an advantage in various situations. By harnessing the power of the spoken word, the author provides easy-to-learn techniques that can help you control the minds, emotions, and behavior of others. Whether it's in your personal life, business interactions, or social situations, Conversational Power empowers you to come out ahead and achieve success through effective communication.
Principles and Practice of Marketing - Thryft
David Jobber | Mcgraw-hill Inc., Us

Principles and Practice of Marketing

$12.90

Goodreads rating: 4.08

$12.90

90% off est. retail
If you're keen on grasping the dynamics of current marketing trends, this book by Jobber and Ellis-Chadwick could be your go-to resource. It doesn't just cover the core principles but also connects you with the digital aspects of marketing like mobile and email strategies, which are crucial in today's digital-driven world. Plus, its focus on ethics adds depth, aligning with modern expectations of corporate responsibility.
One Show Interactive: No. 22 - Thryft
The One Club | Rotovision

One Show Interactive: No. 22

$19.90 $8.90 55% off

Goodreads rating: 0.0

$19.90 $8.90 55% off

89% off est. retail
If you're looking to be inspired by the creative trends in the digital advertising world, One Show Interactive offers you a goldmine of excellence. It's not just about showcasing the winners; it's about diving into their strategies, structures, and designs through insightful commentary. The included CD-ROM is your interactive gateway to these innovative campaigns, making it a tactile learning experience for anyone passionate about the evolution of advertising and design.
PR 2.0 : New Media, New Tools, New Audiences - Thryft
Deirdre Breakenridge | Ft Pr

PR 2.0 : New Media, New Tools, New Audiences

$10.90 $3.90 64% off

Goodreads rating: 3.43

$10.90 $3.90 64% off

91% off est. retail
This book could be a great read for marketing and PR professionals who are interested in understanding and utilizing new media tools and social networking concepts. It offers practical guidance and real-world examples of how to effectively apply new media strategies to achieve results in public relations work. The book features an extraordinary array of new PR best practices, including setting up online newsrooms, using visual and social media in releases, and leveraging new online research and analytics tools. It also includes interviews with leading PR 2.0 practitioners, making it a valuable resource for anyone looking to master the newest tools and stay ahead in the ever-evolving world of public relations.
There's No Business That's Not Show Business: Marketing in an Experience Culture
David L. Rogers, Karen Vrotsos, Bernd H. Schmitt  | Ft Pr

There's No Business That's Not Show Business: Marketing in an Experience Culture

$8.90

Goodreads rating: 4.2

$8.90

If you're interested in transforming traditional marketing into something more dynamic, 'There's No Business That's Not Show Business' could be a fascinating read. Schmitt and Rogers offer a fresh perspective on how entertainment and spectacle can be woven into marketing strategies to capture attention and create memorable customer experiences. It's a guide to differentiating products in today's crowded marketplace by using a touch of showmanship to forge lasting value.
Blow the Doors Off Business as Usual! Seven Choices for Curing the "Dead People Working" Syndrome
Kevin Frieberg, Jackie Freiberg  | Harpercollins Leadership

Blow the Doors Off Business as Usual! Seven Choices for Curing the "Dead People Working" Syndrome

$10.90 $5.90 46% off

Goodreads rating: 3.77

$10.90 $5.90 46% off

86% off est. retail
Feeling stuck in your job? "Blow the Doors Off Business as Usual!" might just be the jolt you need. The Freibergs serve up practical advice with a touch of inspiration, perfect for anyone looking to rekindle their passion for their work and become truly indispensable in their role. A must-read for transforming the daily grind into meaningful engagement.
Digital Body Language - Thryft
Steven Woods | New Year Publishing

Digital Body Language

$9.90 $4.90 51% off

Goodreads rating: 3.67

$9.90 $4.90 51% off

90% off est. retail
Marketing is undergoing a major shift that has been brought on by the change in the way people find and consume information. Whether it is Google s ability to make the information resources of the Internet searchable or social media s ability to connect people with peers for credible opinions on products and services, the way in which we access information and search for products has fundamentally changed. As this transition happens, marketing and sales teams must react. With the shift to online from face to face, the ability to see body language and read the room has disappeared. Marketing must step in to read prospects Digital Body Language and use that knowledge to guide the prospects buying process. The new book Digital Body Language Deciphering Customer Intentions in an Online World , discusses the transitions that this is forcing in marketing departments everywhere, as they move to succeed in this new reality. In it, Steven Woods, industry expert and CTO of Eloqua discusses best practices for analyzing and understanding customer intent through analyzing their Digital Body Language. The book uses informative explanations and in-depth case studies of many of the leading marketers around the world to show approaches to profiling, leads scoring, lead nurturing, sales handoff, marketing analytics, and data management. Woods makes a compelling case that the transitions we are all experiencing in today's marketing environment are part of a fundamental shift in the way we think about marketing and the way we understand the buying process of our customers.
Ogilvy on Advertising
David Ogilvy | Prion Books Ltd

Ogilvy on Advertising

$10.90 $8.90 18% off

Goodreads rating: 4.15

$10.90 $8.90 18% off

If you're intrigued by the power of a well-crafted message or the legacy that legendary campaigns leave, "Ogilvy on Advertising" could be a fascinating read. David Ogilvy's insights are as relevant today as they were in the golden age of print and TV advertising. Think of this book as a mentorship in print form, guiding you through the dos and don'ts of the ad world with a voice of experience that's rare and invaluable.
The Medium Is The Message - And 50 Other Ridiculous Advertising Rules - Thryft

The Medium Is The Message - And 50 Other Ridiculous Advertising Rules

$10.90 $3.90 64% off

$10.90 $3.90 64% off

If you're fascinated by the bold universe of advertising, this book is a quirky treasure trove that distills the industry's beliefs and maxims into bite-sized wit. It's a perfect blend of humor and insight, offering a jaunt through ad land's peculiar landscape that'll leave you both entertained and wiser about the rules that drive this creative world.
Tapworthy: Designing Great iPhone Apps
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Josh Clark | O'reilly Media

Tapworthy: Designing Great iPhone Apps

$14.90 $6.90 54% off

Goodreads rating: 4.0

$14.90 $6.90 54% off

87% off est. retail
If you're serious about elevating your iPhone app above the crowded marketplace, "Tapworthy" is your playbook for standout design. Josh Clark doesn't just theorize; he offers a visually rich, example-laden journey that can transform your sketches into engaging, user-friendly applications. Ideal for designers eager to leave their mark, this book is equally accessible to programmers and managers looking to understand the nuances of great app design.
Managing Humans: Biting and Humorous Tales of a Software Engineering Manager
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Michael Lopp | Apress

Managing Humans: Biting and Humorous Tales of a Software Engineering Manager

$14.90 $6.90 54% off

Goodreads rating: 3.93

$14.90 $6.90 54% off

89% off est. retail
If you're looking to understand the dynamics of tech teams beyond just the code, "Managing Humans" is a treasure trove. Michael Lopp uses wit and experience from his storied career to tackle the human side of tech. It’s not just a manual; it’s a collection of stories that will help you navigate the quirks and complexities of managing creative, brilliant, and often eccentric engineers.
The New Influencers: A Marketer's Guide to the New Social Media
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Geoffrey A. Moore, Paul Gillin  | Linden Publishing

The New Influencers: A Marketer's Guide to the New Social Media

$11.90 $5.90 50% off

Goodreads rating: 3.77

$11.90 $5.90 50% off

85% off est. retail
If you're looking to navigate the shifting tides of marketing in the digital age, "The New Influencers" could streamline your journey. Paul Gillin unpacks the disruptive power of social media and blogs, offering tangible strategies to engage with key online personalities effectively. Whether you run a small business or helm marketing at a large firm, this book could be the compass you need to leverage the influence economy to your brand's advantage.
Perfect Phrases for Business Letters
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Ken O'Quinn | Mcgraw Hill

Perfect Phrases for Business Letters

$9.90 $4.90 51% off

Goodreads rating: 3.61

$9.90 $4.90 51% off

79% off est. retail
If crafting a compelling business letter feels daunting, or if you've ever found yourself struggling to find the right words to convey your message professionally, "Perfect Phrases for Business Letters" could be your go-to guide. Imagine feeling confident as you draft proposals, motivate your team, or engage with customers, thanks to this book's treasure trove of diplomatic and precise phrases tailored to meet your business needs.
Howard's Gift
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Eric Sinoway | St. Martins Press-3pl

Howard's Gift

$9.90 $4.90 51% off

Goodreads rating: 4.0

$9.90 $4.90 51% off

86% off est. retail
"Howard's Gift" is more than a mentee's tribute; it's a treasure of insights. This book offers a collection of relatable anecdotes and profound advice from Howard Stevenson, the renowned Harvard Business School professor. Whether you're at a career crossroads or simply seeking wisdom on life's journey, it's like having a personal mentor guide you through the pivotal decisions and encourage you to seize your potential.
Competitive Branding: Winning in the Market Place With Value-Added Brands
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Torsten H. Nilson | Wiley

Competitive Branding: Winning in the Market Place With Value-Added Brands

$24.90 $8.90 64% off

Goodreads rating: 4.0

$24.90 $8.90 64% off

87% off est. retail
If you're aiming to make your mark in the market, "Competitive Branding" could be your guidebook. Torsten H. Nilson offers not just in-depth analysis and methodologies but also practical advice on brand building that has stood the test of time. It's for professionals hungry for strategic insight on branding in a competitive landscape. This isn't just theory; it's actionable wisdom that covers everything from concept to execution. Whether you're a marketer, an entrepreneur, or a branding specialist, you'll find its examples inspiring and its advice sound.
TED Talks Storytelling : 23 Storytelling Techniques from the Best TED Talks - Thryft
Sold out
Akash Karia | Createspace Independent Publishing Platform

TED Talks Storytelling : 23 Storytelling Techniques from the Best TED Talks

$4.94

Goodreads rating: 3.73

$4.94

66% off est. retail
Recommendation: Hey there! If you want to take your presentations to the next level, "TED Talks Storytelling: 23 Storytelling Techniques from the Best TED Talks" is a must-read for you. This book reveals the secret behind delivering a great TED talk - storytelling. By studying over 200 TED talks, the author discovered that stories were the common thread among all the captivating talks. Packed with case studies and practical tips, this short but powerful guide will teach you how to inject life into your presentations and keep your audience mesmerized. Get ready to leave a lasting impression and connect with your listeners on a whole new level!
Adobe Master Class : Design Invitational - Thryft
Sold out
Deke McClelland, Louis Fishauf, Russell Preston Brown  | Adobe Press

Adobe Master Class : Design Invitational

$17.37

Goodreads rating: 3.0

$17.37

78% off est. retail
Adobe Master Class: Design Invitational could be an excellent read for graphic artists, designers and anyone who wants to improve their skills with Adobe products. The book offers readers an inside look at the design processes of some of the industry's leading graphic artists, and presents their work in stunning galleries. Additionally, the author, Deke McClelland, provides practical advice and tips for readers to apply to their own design work, helping them to improve and develop their own unique design style.
Business Communication : Process and Product - Thryft
Sold out
Mary Ellen Guffey | Cengage Learning

Business Communication : Process and Product

$20.65

Goodreads rating: 3.39

$20.65

92% off est. retail
Business Communication: Process and Product is a must-read for anyone looking to improve their communication skills in a professional environment. Guffey's unique 3-x-3 process offers a practical and strategic approach to solving communication problems and creating successful communication products. With over 3,000 student-oriented pages, excellent document models, and unparalleled support, this book is a valuable resource for any student or instructor seeking to improve their business communication skills.
Dos Logos - Thryft
Sold out
Nicolas Bourquin, Robert Klanten  | Die Gestalten Verlag

Dos Logos

$17.90 $4.90 73% off

Goodreads rating: 3.96

$17.90 $4.90 73% off

92% off est. retail
Dos Logos could be a rich resource for designers seeking inspiration from contemporary logo designs. With extensive examples across global industries and a well-structured search system, this book can help users identify new visual languages and styles. It also goes beyond traditional mediums by showcasing logos on building facades, clothing, and illuminated advertising, making it a valuable resource for those seeking to push the boundaries of logo design.
Film Production Management - Thryft
Sold out
Bastian Clevé | Focal Press

Film Production Management

$7.90 $3.90 51% off

Goodreads rating: 4.02

$7.90 $3.90 51% off

91% off est. retail
Film Production Management provides a practical and comprehensive guide to producing a screenplay, including budgeting, scheduling, location scouting, and more. It offers valuable tips for low-budget productions and includes sample forms and charts for daily use in production offices. With over 80 films under his belt, Cleve's expertise makes the book an indispensable resource for anyone aspiring to work in Hollywood's production departments.
Fashion Inside Out : Daniel V's Guide to How Style Happens from Inspiration to Runway and Beyond - Thryft
Sold out
Tim Gunn, Daniel Vosovic, Michael Turek  | Potter Craft

Fashion Inside Out : Daniel V's Guide to How Style Happens from Inspiration to Runway and Beyond

$13.59

Goodreads rating: 3.71

$13.59

71% off est. retail
"Fashion Inside Out" offers a rare behind-the-scenes glimpse into the fashion industry's inner workings. It features insight from the author and other prominent industry professionals on where fashion ideas come from and the design process. The book is ideal for anyone interested in fashion who longs for a deep understanding of its inner workings.
The Craft of Writing Articles - Thryft
Sold out
Gordon Wells | Allison & Busby

The Craft of Writing Articles

$3.50

Goodreads rating: 4.0

$3.50

79% off est. retail
The Craft of Writing Articles by Gordon Wells is a must-read for writers who want to learn the ins and outs of crafting compelling articles. Wells draws from his vast experience as an author of over forty non-fiction books to provide practical guidance on finding topics, researching, and structuring your work. This book serves as an excellent guide for writers looking to hone their craft and produce high-quality work that will be well-received by readers.
This Business Of Broadcasting - A Practical Guide To Jobs & Job Opportunities In The Broadcasting Industry - Thryft
Sold out
Leonard Mogel | Billboard Books

This Business Of Broadcasting - A Practical Guide To Jobs & Job Opportunities In The Broadcasting Industry

$7.90 $3.90 51% off

Goodreads rating: 4.0

$7.90 $3.90 51% off

91% off est. retail
This book is an essential guide for anyone seeking a career in broadcasting. It provides a comprehensive overview of the industry and its job functions and salaries, as well as offering expert advice on education, resumes, interviews, and internships. Users can expect to gain insights from interviews with industry veterans and fast-track newcomers to develop their own successful paths.
Visual Teams : Graphic Tools for Commitment, Innovation, and High Performance - Thryft
Sold out
David Sibbet | Wiley

Visual Teams : Graphic Tools for Commitment, Innovation, and High Performance

$10.90 $3.90 64% off

Goodreads rating: 3.87

$10.90 $3.90 64% off

89% off est. retail
This book could be a good read for someone involved in team building and development. By using visual tools and methods, the book provides a unique approach to help teams reach high performance in today's work environment. It explores the principles and practices of creative design teams and introduces the Drexler/Sibbet Team Performance Model, offering a comprehensive framework, best practices, and unique visual tools for becoming an innovative, high-performance team. So, if you want to improve your team's communication, collaboration, and effectiveness, this book will guide you through the power of visualization.

Explore Creative Nonfiction

At Thryft, our Creative Nonfiction collection invites readers to explore the boundary between fact and storytelling. Whether you're delving into an illuminating memoir or an insightful essay, these works offer unmatched perspectives. Discover narratives that not only inform but also captivate with their artistic expression.