Business

Dive into our Business collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Robert C. Solomon

It's Good Business

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This book is a great read for those who are looking to learn how to balance ethics and business success. It provides comprehensive guidelines for ethical thinking and problem-solving that can be applied to real-world situations. The authors offer a unique perspective that focuses on the long-term benefits of ethical practices, and how they can contribute to the overall success of a business.

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Robert Spector

The Mom & Pop Store : True Stories from the Heart of America

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"The Mom & Pop Store" is a heartwarming collection of stories from small business owners across America. It highlights their experiences in adapting to changing times, offering good customer service, and fostering a sense of community. As readers delve into each chapter, they will appreciate the importance of supporting small businesses and the unique character they bring to their communities. The book serves as a love letter to the businesses that define America.

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Nathan Rosenberg

Economics of Technological Change

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This book delves into the economic impact of technological change. It explores how technological innovation disrupts existing business models and creates new opportunities. If you are interested in understanding how technological change has impacted the modern economy, this book is for you. Readers have praised the book for its clear and concise analysis of complex economic concepts.

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Randall E. Stross

Bulls in the China Shop #

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Bulls in the China Shop would be a great read for anyone interested in business and international relations. The book offers an engaging account of cultural and political blunders made by American businesses venturing into China over the past two decades. If you are curious about the challenges posed by introducing capitalism into China's socialist society, or if you are simply interested in trade between the two nations, this book is for you.

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Joseph Fridgen

Dimensions of Tourism

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"Dimensions of Tourism" is a comprehensive guide to navigating the tourism industry. With detailed insights into its inner workings, this book helps readers understand the different dimensions of the tourism world. Fridgen's analysis is particularly useful for students of tourism and those interested in pursuing a career in the industry.

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Doug Guthrie

Dragon In A Three-Piece Suit - The Emergence Of Capitalism In China

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This book is a must-read for anyone interested in understanding the complex history and dynamics of China's economic transition to capitalism. Guthrie provides a detailed analysis of how state control and traditional cultural norms have impacted the development of Chinese firms and society as a whole. His interviews with key players and firsthand experience provide a unique perspective that sheds light on the challenges and opportunities in the Chinese business world. Overall, this book is insightful and informative, making it a valuable resource for academics, policymakers, and business professionals alike.

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Carl Shapiro, Hal R. Varian

Information Rules - A Strategic Guide To The Network Economy

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Information Rules is an essential guide for managers aiming to thrive in the information economy. With its focus on the application of classic economics concepts to information technology, this book helps readers to understand the consequences of pricing, protecting and planning information products and services. Shapiro and Varian offer practical business strategies that will assist business leaders in making effective decisions and navigating the challenges of the information age with confidence. Highly recommended for anyone interested in the economics of information and networks.

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Ken Robinson

Out of Our Minds: Learning to Be Creative

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If you've ever felt that traditional education stifled your creative spark, "Out of Our Minds" resonates deeply. Ken Robinson masterfully articulates the need for fostering creativity within the workforce—a pressing issue in today's ever-evolving business landscape. His insights provide a provocative and compelling case for revising the way we develop talent and nurture innovation. It's a must-read for forward-thinking leaders and anyone invested in shaping a vibrant, imaginative future in the workplace.

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James G. March

The Ambiguities Of Experience

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This book is a must-read for anyone who is interested in understanding the intricate relationship between intelligence and experience. It challenges the conventional wisdom that experience is the best teacher and delves into the limitations and pitfalls of relying solely on experience for learning and adaptation. With thought-provoking insights, March explores the nuances of human interpretation, offering a fresh perspective on the role of experience in creating true intelligence. Get ready to question your assumptions and gain a deeper understanding of how we learn and grow.

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Kevin Kelly

New Rules for the New Economy : 10 Ways the Network Economy is Changing Everything

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Recommendation: Kevin Kelly's New Rules for the New Economy is a must-read for entrepreneurs and business leaders. The book provides a comprehensive framework for understanding the fundamental shifts happening in the economy as a result of technology. Kelly's 10 rules demonstrate the importance of harnessing the power of innovation and imagination in a rapidly changing landscape. Filled with practical insights and strategies, this book is perfect for anyone seeking to stay ahead of the curve.

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Fran Tarkenton, Wes Smith

What Losing Taught ME about Winning : The Ultimate Guide for Success in Small and Home-Based Businesses

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This book can be a good read for new entrepreneurs who are looking to learn from someone who has attained success in small and home-based businesses. Fran Tarkenton shares his personal journey of risks and benefits of entrepreneurship, and provides valuable insight on how to select role models and maintain intense focus on one's goals. Readers would appreciate the useful tips, and the encouragement to persevere, even in the face of adversity.

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David Peck

Think Before You Engage: 100 Questions to Ask Before Starting a Social Media Marketing Campaign

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This book provides a comprehensive guide to help you ask the right questions before diving into a social media marketing campaign. With expert insights and practical advice, author David Peck equips you with the knowledge you need to avoid common pitfalls and engage your customers effectively. Whether you're a small business owner or a job seeker, this book will teach you how to harness the power of social media to drive success for your brand or organization. By addressing the essential questions, you'll be able to create and implement a strategic marketing campaign that will keep your customers coming back for more.

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Steven Howard

Corporate Image Management : A Marketing Discipline for the 21st Century

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Corporate Image Management is a must-read for senior executives looking to improve their brand reputation in today's global market. The book emphasizes that a company's image is not just about design, but also about the professionalism of its leadership and the quality of its employees. With examples from successful companies such as Singapore Airlines and MasterCard International, readers will learn how to use strategic image management to implement change and drive success.

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Chris Attwood, Janet Bray Attwood

The Passion Test - The Effortless Path to Discovering Your Destiny

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Considering you're at a crossroads or feeling a bit lost, "The Passion Test" might just be the gentle nudge you need. It offers a straightforward approach to discovering what drives you – pointing to a life aligned with your deepest joys. Diving into this book could very well be a transformative experience that reshapes your focus and fuels your future endeavors.

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Simon Waldman

Creative Disruption : What you need to do to shake up your business in a digital world

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Creative Disruption is a must-read for entrepreneurs and business owners looking to adapt to the changing business landscape. Waldman provides insightful case studies of companies that have successfully and unsuccessfully navigated the shift to digital. He emphasizes the need for re-invention and offers practical strategies for companies to transform their core business, identify new opportunities, and innovate quickly. Overall, this book is a great resource for anyone looking to survive and thrive in the age of digital disruption.

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David Hillier

Corporate Finance European Edition by Hillier and Ross

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This book is a great choice for non-US students of corporate finance, as it covers all the up-to-date research for the subject. The book's discussions on bond and interest rate risk, behavioral finance, and public debt are particularly helpful for understanding the field. Its clear and user-friendly writing style makes it a great resource for those new to Corporate Finance as well.

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Lawrence A. Tomassini, J. David Spiceland

Intermediate Accounting

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This book is an essential read for accounting students and professionals alike. It covers a wide range of intermediate accounting principles in a comprehensive and organized manner, making it an ideal reference material for accounting professionals. The book provides ample practice exercise questions and real-world examples to help readers develop a deeper understanding of the concepts presented. Overall, this book will help users strengthen their accounting skills and become more proficient in their field.

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Ronald B. Adler, Jeanne Marquardt Elmhorst

Communicating at Work: Principles and Practices for Business and the Professions

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This book could be a good read for anyone looking to improve their communication skills at work. With a strong multicultural focus and emphasis on working in teams, the book provides practical, real-world advice for improving communication in the workplace. Its updated coverage of intercultural communication and new communication networks make it a relevant read for modern workplaces. Users would appreciate its clear and easy-to-understand writing style and the use of examples to illustrate communication principles.

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Vijay Eswaran

In the Sphere of Silence

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This book is a guide to practicing daily reflective silence to achieve personal and professional growth. It offers practical techniques and personal anecdotes to help readers develop self-awareness, increase productivity, and achieve success in all areas of life. Recommended for those looking to improve their daily routine and achieve their goals.

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Donald G. Reinertsen

Managing the Design Factory

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This book could be a good read for product developers and managers who want to develop a quantitative approach for decision making. Reinertsen challenges readers to think critically about their product development process and offers practical tools to improve it. The book emphasizes the importance of hitting the "sweet spot" of quality, cost, and time in product development and provides concrete examples from different industries to illustrate these concepts. Overall, Managing the Design Factory is a valuable resource for those looking to optimize their product development process.

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Caroline Jonas, Frank J. Fabozzi, Sergio M. Focardi

Investment Management: A Science to Teach or an Art to Learn?

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Following the 2007–09 financial crisis, mainstream finance theory was criticized for failing to forecast the market crash, which resulted in large losses for investors. Has our finance theory, which many consider an idealization that does not take reality into account, failed investors? Do we need to reconsider the theory and how it is taught (and practiced)? This book explores current critiques of mainstream theory and discusses implications for the curricula of finance programs as well as for practitioners. In so doing, the authors integrate a review of the literature supported by conversations with finance professors, asset managers, and other market players.

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Robert H. Miles

Leading Corporate Transformation : A Blueprint for Business Renewal

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This book is a valuable resource for business leaders who are looking to undergo corporate transformation. It offers expert guidance and tools on how to achieve fundamental transformation without exposing the organization to unacceptable risks. The book is relevant not only for senior executives but also for managers at all levels of an organization. Robert Miles provides a framework that has been effectively used by Symantec Corporation in shifting from being a technology-driven to a customer-driven company. This book is a must-have for leaders who must effect organizational change.

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Richard J. Schonberger

World Class Manufacturing : The Next Decade - Building Power, Strength and Value

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This book is recommended for managers, business owners, and entrepreneurs who are looking to improve their company's performance beyond traditional metrics. Schonberger challenges the status quo of judging success purely based on sales and profits, and provides a new framework for excellence. His emphasis on competence, capability, and customer and employee focus is refreshing and can help businesses stand out in a crowded market.

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Humberto Salerno, Andrea Gay Zaragoza

The Mango Story

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"The Mango Story is a fascinating read for anyone interested in the fashion industry, especially for those intrigued by the rise of Spanish fashion brands. The book offers a comprehensive look into Mango's business model, advertising strategies, and brand development. It's a recommended read for entrepreneurs, fashion designers, and marketing professionals who want to learn from the success story of Mango in today's consumer world."

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Kendall J. Wills

The Pulitzer Prizes 1987 : The Best in American Journalism

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This book can be a good read for anyone interested in top-notch journalism from the year 1987. The anthology includes compelling stories and visual coverage of major events, such as the Challenger explosion and the fall of Marcos, all of which are accompanied by insightful commentary, but the overall quality of the work speaks for itself. The Pulitzer Prizes 1987 is perfect for those who want to read and appreciate some of the best examples of American journalism from that year.

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Jerry Dimos, Steven Groves, Guy Powell

ROI of Social Media : How to Improve the Return on Your Social Marketing Investment

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This book is a great read for any business wanting to make the most out of their social media investments. It offers a comprehensive look at the current landscape and includes 15 case studies to help understand how global brands are successfully using social marketing to connect to their audience. With comprehensive analysis of basics, strategies, and tactics, the ROI of Social Media will help you manage social marketing programs, measure their successes, diagnose underperforming elements, and deliver extraordinary results.

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Gerald I. White, Ashwinpaul C. Sondhi, Dov Fried

The Analysis and Use of Financial Statements 3e (WSE)

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This Senior/Graduate/Executive MBA level text integrates accounting, economic theory, and empirical research to provide a framework for financial statement analysis in a user-oriented context. Co-written by academics and practitioners, this is the only text that teaches students to first understand how financial statements are generated. Principles of analysis are then illustrated through the extensive use of actual corporate financial statements.

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Richard Jay Solomon, Lee W. McKnight, W. Russell Neuman

The Gordian Knot : Political Gridlock on the Information Highway

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The Gordian Knot provides a detailed historical account of the national debate surrounding the development of a national information infrastructure. The authors outline the issues with the political process surrounding the policy-making and provide a policy proposal for a reformed regulatory structure that builds and protects meaningful competition. This book is perfect for those interested in the history of telecommunications, radio, and television broadcasting and the policy-making surrounding these industries.

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Chuck Martin

Managing for the Short Term : The New Rules for Running a Business in a Day-To-Day World

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As managers, senior executives, and CEOs all over have painfully discovered, if you don’t manage for the short term, you won’t be around for the long term. Bestselling business author Chuck Martin found that nothing consumes business managers more than how to manage a company in the weeks and months immediately ahead.As founder of NFI Research, an executive think tank made up of some 3,000 high-level executives at over 1,400 companies, Chuck Martin has interviewed and gathered the results of thousands of management specialists the world over to discover how companies are successfully zeroing in on improving short-term performance, while still balancing these efforts with long-term strategic goals. By looking to managers and executives at companies like IBM, SAP, Deloitte & Touche, Kraft, AT&T, Dow Chemical, and hundreds of others, Martin has uncovered the “best practices” that help propel short-term performance. Among •Bridging the enormous disconnect between management’s strategic goals and the ability of front-line managers and employees to implement these goals•Moving even the biggest projects forward incrementally, delivering tangible results at each step along the way•Putting together time-based and events-based teams that can focus specifically on essential short-term decisions and goals•Creating incentives to reward short-term resultsWhat Chuck Martin has found is that companies that adopt practices designed to achieve short-term results are usually better positioned to achieve their long-term strategies as well.A critically important management book that addresses one of the overriding concerns of businesses today, Managing for the Short Term is an essential addition to any manager’s toolkit." Managing for the short term is not simply about moving faster. It is about moving smarter. It is about effective implementation and operation within the context of mission and vision. Strategy is implemented through a series of small steps and rapid, short-term decisions within that long-term view. It forces managers to become more effective at achieving the measurable results required by today's climate."From Managing For the Short Term

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Branko Kolarevic

Architecture in the Digital Age : Design and Manufacturing

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Architecture in the Digital Age offers insights into the profound shift in the design process and manufacturing of buildings brought about by digital technology. This book is a great read for architects, builders, and anyone fascinated by the way digital innovation is fundamentally changing the construction industry. The unique feature of the book is how it connects real-world examples with theoretical speculation to give readers a holistic understanding of the digital age in architecture.

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Stephan Haggard

The Political Economy of the Asian Financial Crisis

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The Asian crisis has sparked a thoroughgoing reappraisal of current international financial norms, the policy prescriptions of the International Monetary Fund, and the adequacy of the existing financial architecture. To draw proper policy conclusions from the crisis, it is necessary to understand exactly what happened and why from both a political and an economic perspective.In this study, renowned political scientist Stephan Haggard examines the political aspects of the crisis in the countries most affected―Korea, Thailand, Malaysia, and Indonesia. Haggard focuses on the political economy of the crisis, emphasizing the longer-run problems of moral hazard and corruption, as well as the politics of crisis management and the political fallout that ensued. He looks at the degree to which each government has rewoven the social safety net and discusses corporate and financial restructuring and greater transparency in business-government relations. Professor Haggard provides a counterpoint to the analysis by examining why Singapore, Taiwan, and the Philippines escaped financial calamity.The volume... provides an excellent overview of both the theories and facts of the crisis. Strongly recommended for academic collections, lower-division undergraduate through research.

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Alexis Goldstein

Learning CSS3 Animations and Transitions : A Hands-on Guide to Animating in CSS3 with Transforms, Transitions, Keyframes, and JavaScript

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Learning CSS3 Animations and Transitions is a great read for web developers who want to create visually stunning websites with rich animations and transitions. With this book, readers can learn how to create various stunning effects like 2D and 3D transforms, keyframing techniques, complex and Flash-style animations, interactive infographics, and much more. The book is written in a straightforward language that is easy to follow and provides solid examples that help web professionals build their skills one step at a time.

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Robin Pou, Julie Ness Bell

Performance Intelligence at Work: The 5 Essentials to Achieving The Mind of a Champion

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This book is a great choice for professionals who want to improve their mindset and achieve peak performance. It provides real-life examples and practical exercises to help readers retrain their thinking patterns and perform at their best under pressure. The unique approach focuses on mental strategies rather than physical techniques, making it a valuable read for anyone looking to unlock their full potential.

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Lee S. Shulman

The Wisdom of Practice : Essays on Teaching, Learning, and Learning to Teach

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"The Wisdom of Practice" by Lee S. Shulman is a must-read for any teacher seeking to improve their craft. This collection of essays offers insights on a wide range of topics, from the importance of content knowledge to the role of educational research in improving teaching. Shulman's expertise in the field is evident throughout the book, and his ideas are sure to inspire teachers to reflect on their own practice and seek out new ways to improve. The book's most unique feature is its comprehensive coverage of various aspects of teaching and teacher education, making it an invaluable resource for educators at all levels. Overall, "The Wisdom of Practice" is a highly recommended read for any teacher looking to enhance their skills and knowledge.

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Michel Robert

Strategy Pure & Simple II: How Winning Companies Dominate Their Competitors

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Strategy Pure & Simple II offers a practical guide for executives seeking to improve their company's strategy formation, implementation, and deployment. The book utilizes real-life examples and interviews with successful CEOs to illustrate its methodology. Readers will appreciate the tested and refined process of strategic thinking presented by the author, Michel Robert.

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John Mauldin

Just One Thing : Twelve of the World's Best Investors Reveal the One Strategy You Can't Overlook

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"If you're interested in investing and want to learn from the best, this book provides valuable nuggets of wisdom from some of the greatest investors of our time. One of the unique features of this book is that it condenses the most effective strategies of twelve experts into one concise volume, making it a quick yet insightful read. The conversational and entertaining tone also makes it accessible to readers who are new to investing. Overall, a great resource for anyone looking to improve their investment game."

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Sam Wyly

1,000 Dollars and an Idea

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Recommended for aspiring entrepreneurs or business enthusiasts interested in learning the financial strategies and creative process of building a successful company. This book offers a candid account of the author's hardships and experiences from early days in Louisiana to taking his company public.

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John Westwood

How to Write a Marketing Plan

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This book is a must-read for anyone looking to develop a comprehensive marketing plan. With its practical step-by-step approach, it takes the daunting task of writing a plan and simplifies it into manageable steps. This workbook is packed with exercises to help you apply the concepts and produce sections of your own marketing plan. Whether you're an individual looking to improve your marketing knowledge or part of a group planning exercise, this book will provide you with the tools and strategies to achieve your marketing objectives.

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World Trade Organization

The making of the TRIPS Agreement : personal insights from the Uruguay Round negotiations

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This book provides personal insights from the negotiators of the TRIPS Agreement, detailing how different policy perspectives and trade interests were accommodated and how negotiations led to an enduring agreement. It highlights the importance of a clear negotiating agenda and the distinct roles of the Chair, Secretariat, and negotiators. This book is an excellent resource for current and future negotiators and those interested in the role of intellectual property in trade agreements.

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Ziad Khoury

Frontline Profit Machine : The Khoury Blueprint for Exploding Profits at the Point of Sale

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Frontline Profit Machine could be a good read for business owners who want to improve their sales and bottom-line profits by focusing on the performance of their frontline employees. The book provides a comprehensive blueprint for bringing about cultural transformation through employee training, empowerment, and incentive programs. Users would appreciate the book's emphasis on practical solutions and its actionable insights that can help them achieve significant profit gains.

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Robert Slater

Jack Welch & The G.E. Way: Management Insights and Leadership Secrets of the Legendary CEO

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"Jack Welch's innovative and breakthrough leadership strategies as CEO have transformed GE into a highly productive, labor-efficient powerhouse with a staggering $200 billion-plus market capitalization. In this book, readers can discover how to work the Welch magic on their own companies and learn the insights and strategies that Jack Welch used to create the most valuable corporation in history."

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Jeffrey M. Wooldridge

Introductory Econometrics: With Economic Applications, Data Sets Printed Access Card

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This book is perfect for students who want to learn basic econometric concepts and their application in economics. The author, Jeffrey Wooldridge, uses a clear and concise writing style, making potentially complex topics accessible to beginners. Additionally, the book includes numerous economic applications that provide real-world examples of the concepts covered. With the help of this book, users can develop a strong foundation in econometrics and become proficient in applying it to real-world economic problems.

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Elizabeth Gilbert

Big Magic: Creative Living Beyond Fear

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Elizabeth Gilbert, the bestselling author of Eat Pray Love, delves into the mysterious nature of inspiration and creativity in this insightful book. She encourages readers to embrace curiosity, let go of needless suffering, and pursue their passions fearlessly. Whether you are an aspiring writer, artist, or simply seeking more mindfulness in your life, Big Magic offers a world of wonder and joy. Sorry! Book description for this title is not available.

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Robert Spector

Amazon.com : Get Big Fast

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If you're interested in the story of one of the most recognized brand names on the internet and how it became that way, "Amazon.com: Get Big Fast" is the book for you. This unauthorized account of the company's creation, its rise, and its uncertain future provides a behind-the-scenes story of how Jeff Bezos built something the world had never seen. Robert Spector, the journalist and best-selling author, presents an up-to-date, fast-paced, and revealing account of Amazon.com.

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John Sculley, John A. Byrne

Odyssey : Pepsi to Apple

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Recommended for business enthusiasts seeking inspiration. The author shares his journey from a head of Pepsi-Cola to leading Apple Computers and the marketing techniques he used. The book emphasizes on the importance of leadership and innovation in business.

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Tyler Cowen

Discover Your Inner Economist: Use Incentives to Fall in Love, Survive Your Next Meeting, and Motivate Your Dentist

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If you're intrigued by the idea that the principles of economics can actually influence and improve your daily decisions, Tyler Cowen's book is for you. It's a smart read that applies complex economic concepts to everyday life in a way that's both accessible and entertaining. Whether it's choosing a meal or handling a tedious meeting, you'll learn how to use incentives to better your life and interactions with others. Turn the dry world of economic theory into practical strategies for your personal growth and betterment.

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Kenichi Ohmae

Triad Power : The Coming Shape of Global Competition

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Recommended for managers navigating global markets. This book presents a unique view of global competition, emphasizing the importance of understanding Triad markets intimately. The author provides practical suggestions for becoming a Triad insider and warns companies of the dangers of destructive trade wars. A recommended read for corporate planners!

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Peggy Post, Peter Post

Emily Posts The Etiquette Advantage In Business : Personal Skills For Professional Success

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"The Etiquette Advantage in Business" is an essential guide for anyone looking to excel in the business world. The book provides valuable insights on personal skills that can be used to manage people effectively, make connections, and succeed in your career. It's a practical guide that covers everything from email communication to job search, formal dinner parties to business entertaining, along with social customs of doing business abroad. This well-revised edition is a must-read for professionals looking to level up their game and build essential connections in their industry.

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Joseph M. Juran

Juran on Quality by Design : The New Steps for Planning Quality into Goods and Services

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Juran on Quality by Design offers a comprehensive approach to planning quality that is applicable to the three major sectors of the economy. This book provides a practical plan for companies to achieve their strategic, market-driven goals by following a structural approach to planning quality. J.M. Juran emphasizes the importance of setting quality goals, planning in "multifunctional" processes, establishing data bases for quality planning, motivating managers and the work force, and introducing quality planning into organizations. It is an essential read for any business seeking to improve their quality planning and achieve success.

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Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.