Business

Dive into our Business collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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The Cult of the Luxury Brand					Inside Asia's Love Affair With Luxury - Thryft
Paul Husband, Radha Chadha

The Cult of the Luxury Brand Inside Asia's Love Affair With Luxury

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If you're intrigued by the opulence of Asia's burgeoning markets and how luxury brands have woven themselves into the very fabric of contemporary Asian societies, "The Cult of the Luxury Brand" is a must-read. It's not just an exploration; it's an in-depth dissection of how luxury isn't just for the elite anymore but a widespread marker of social status. This book cleverly unfolds the paradox of exclusivity becoming inclusive, making it a fascinating read for anyone interested in market dynamics and cultural shifts.

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Unstoppable: Using the Power of Focus to Take Action and Achieve your Goals - Thryft
Pete Wilkinson

Unstoppable: Using the Power of Focus to Take Action and Achieve your Goals

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This book could be a good read for anyone feeling stuck or overwhelmed in their life and longing to achieve their goals. Unstoppable offers a practical and actionable roadmap, helping you regain focus and prioritize your aspirations. Through the guidance of accomplished business coach and endurance triathlete Pete Wilkinson, you'll learn how to sharpen your focus, increase productivity, and build a strong support system. This empowering guide will motivate and inspire you to take action, overcome challenges, and ultimately achieve your goals with unwavering determination.

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Asia Rising:Why America Will Prosper as Asia's Economies Boom - Thryft
Jim Rohwer

Asia Rising:Why America Will Prosper as Asia's Economies Boom

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If you're someone deeply interested in economic trends and how shifting global powers affect the future, "Asia Rising" offers a thoughtful analysis. Considering it from today's perspective, it might fascinate you to track the predictions made back in 1995 against the actual economic landscape that has unfolded over the years. Plus, understanding these insights could be crucial if you're involved in global trade or are curious about East and South East Asia's booming markets.

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New Life Insurance Investment Advisor: Achieving Financial Security for You and your Family Through Today's Insurance Products - Thryft
Ben G. Baldwin

New Life Insurance Investment Advisor: Achieving Financial Security for You and your Family Through Today's Insurance Products

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The New Life Insurance Investment Advisor provides clear and practical information on various life insurance policies available, helping readers to make informed decisions. With detailed coverage of term life, whole life, universal life, variable life, and more, the book enables readers to choose the optimal insurance products for different life stages. It also provides innovative techniques to use the capital hidden in your policy, assuring readers a steady income stream through their retirement years and substantial, guaranteed life insurance benefits. Overall, readers can expect to gain vast knowledge about life insurance options and strategies, with clear and understandable explanations.

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How "You" are Like Shampoo for Job Seekers : The Proven Personal Branding System to Help You Succeed in Any Interview and Secure the Job of Your Dreams - Thryft
Brenda Bence

How "You" are Like Shampoo for Job Seekers : The Proven Personal Branding System to Help You Succeed in Any Interview and Secure the Job of Your Dreams

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- This book is a valuable resource for job seekers who want to learn how to brand themselves to potential employers. The step-by-step system presented in the book helps readers define and communicate their unique personal brand, making them stand out during job interviews. The five everyday activities highlighted in the book are practical and easy-to-follow, allowing readers to take control of their personal brand and increase their chances of landing their dream job. Highly recommended for anyone in the job market.

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Healing the Wounds - Thryft
David Noer

Healing the Wounds

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Healing the Wounds could be a good read for someone who is experiencing the aftermath of downsizing or working in a downsized organization. With its insightful case studies and research, David Noer offers a fresh perspective on revitalizing organizations and supporting employees during challenging times. The book not only addresses the negative impact of layoffs but also provides practical guidance and a sense of hope for moving forward. A must-read for anyone seeking to navigate the complex world of downsized workplaces.

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The HP Way : How Bill Hewlett and I Built Our Company - Thryft
David Packard, Karen R. Lewis, David Kirby

The HP Way : How Bill Hewlett and I Built Our Company

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If you're inspired by origin stories of tech giants, "The HP Way" is more than a historical account; it's a blueprint for building a company that balances innovation with a human-centered approach to management. David Packard's retelling is a testament to how foundational values and employee empowerment can drive extraordinary success – a must-read for aspiring entrepreneurs and business leaders.

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Die by the Sword Offical Strategies & Secrets - Thryft
Jonathan Mendoza, Sybex

Die by the Sword Offical Strategies & Secrets

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This book is perfect for gamers who are determined to conquer Die by the Sword. With its comprehensive strategies and hidden secrets, it serves as an essential guidebook to enhance your skills and understand the game mechanics. Unlocking the secrets within, you'll be able to navigate the game's challenges like never before, gaining an edge over your opponents.

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Leadership Practice and Perspectives - Thryft
Kevin Roe

Leadership Practice and Perspectives

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If you're looking to understand leadership beyond just theoretical concepts, this book brings them to life. It's well-suited for students or aspiring leaders who appreciate learning from varied, real-world scenarios. Kevin Roe has a way with words that makes complex ideas approachable, and you're likely to finish this book with a richer perspective on what it takes to lead in different settings.

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Milady's Standard Nail Technology - Thryft
Milady

Milady's Standard Nail Technology

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If you're aiming to refine your skills as a nail technician, this book is practically your bible. It's rich with detailed techniques and important safety protocols, an essential for anyone serious about nail care as a profession. It's considered a must-read in the industry, often used in cosmetology courses to prepare students for successful careers.

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Howard's Gift
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Eric Sinoway

Howard's Gift

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"Howard's Gift" is more than a mentee's tribute; it's a treasure of insights. This book offers a collection of relatable anecdotes and profound advice from Howard Stevenson, the renowned Harvard Business School professor. Whether you're at a career crossroads or simply seeking wisdom on life's journey, it's like having a personal mentor guide you through the pivotal decisions and encourage you to seize your potential.

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Truth About Managing People, The: Proven Insights to Get the Best from Your Team - Thryft
Stephen P. Robbins

Truth About Managing People, The: Proven Insights to Get the Best from Your Team

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This book is a must-read for anyone in a management position. With its evidence-based approach, it provides practical and effective solutions to common management problems. Unlike other management books, it cuts through the noise and delivers concise, actionable advice that you can implement immediately. Whether you're struggling with hiring the right people, managing conflicts, or fostering creativity, this book has the answers you need. Get ready to become a brilliant leader and overcome any management challenge that comes your way.

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Think Like a Genius - Thryft
Todd Siler

Think Like a Genius

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"Think Like a Genius" could be a good read for anyone who wants to develop their creativity and improve their productivity. The book offers a four-step process that can help you unleash your creative potential. In addition to practical tips, the book is also filled with cartoons, photos, and line drawings that make it fun to read. Users would likely appreciate the book's unique and easy-to-understand framework for creative thinking.

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Re-engineering Your Business - Thryft
Daniel Morris, Joel Brandon

Re-engineering Your Business

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This book is a great resource for business owners who feel that their businesses may need a change. It provides a structured and detailed framework to undertake the process of re-engineering, and guides readers through the process step-by-step. The book's unique feature lies in its ability to be implementation-oriented, making it an excellent option for entrepreneurs seeking practical solutions.

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Organize Yourself! - Thryft
Ronni Eisenberg, Kate Kelly

Organize Yourself!

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Recommendation: Organize Yourself! is a great read for anyone who wants to simplify their life and increase productivity. With its practical tips and tricks, readers will learn how to tackle common organizational problems such as clutter and procrastination, create an effective calendar, manage finances, and much more. What sets Organize Yourself! apart is its emphasis on modern tools like computers and email to streamline your life. With this book as a guide, readers can take control of their workload and simplify their life.

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Smiling Tiger, Hidden Dragon - Thryft
John Ng

Smiling Tiger, Hidden Dragon

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If you often find yourself at odds with colleagues or family, "Smiling Tiger, Hidden Dragon" could be the guide you need. John Ng explores conflict resolution in a way that promotes personal growth and better relationships. It's a valuable read for anyone looking to turn confrontations into positive interactions and build stronger bonds.

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Derivatives - Thryft
London Reuters Limited

Derivatives

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This book is an excellent introductory text for novice traders, investors, and trainers in financial institutions. It introduces financial instruments such as futures, options, and swaps and explains their basic concepts, applications in trading, hedging, and arbitrage. The book includes examples, summaries and overviews at the end of each chapter, quizzes, and further resources which point to other books, articles and internet tools to widen readers' comprehension of derivatives and entrench their foundation in the subject. The book is an invaluable starting block for those new to the field of derivatives.

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Breaking The Ceiling Touch The Sky - Thryft
Anthony A. Rose

Breaking The Ceiling Touch The Sky

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This book would be a great read for individuals looking to achieve their dreams and reach their full potential. Breaking The Ceiling Touch The Sky offers an inspiring guide that goes beyond the usual self-help books, providing real-life examples and practical advice on how to overcome obstacles and reach new heights. Written by Anthony A. Rose, this book is a great reminder that no obstacle is too big to stop you from achieving your goals.

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Unlocking Your Legacy: 25 Keys for Success - Thryft
Paul J. Meyer

Unlocking Your Legacy: 25 Keys for Success

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If you're someone who's pondering the mark you'll leave on the world, "Unlocking Your Legacy" is for you. It's not just about success in the traditional sense; it's about significance, living with integrity and making life choices that resonate with your deepest values. Paul J. Meyer's wisdom will help you focus on what truly matters for a fulfilling and impactful life.

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The Idea Factory: Learning to Think at MIT
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Pepper White

The Idea Factory: Learning to Think at MIT

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Imagine diving into the high-pressure cooker that is MIT, where the science of engineering meets the art of critical thinking. Pepper White's "The Idea Factory" offers you a personal narrative that's as much about surviving MIT's grueling academic challenges as it is about personal growth and intellectual mastery. This book will resonate with anyone interested in the transformative power of education and the pivotal moments that shape a scientific mind. Perfect for both aspiring students and those fascinated by the culture of innovation at one of the world's most prestigious institutions.

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Dragon in a Three-Piece Suit: The Emergence of Capitalism in China
Doug Guthrie

Dragon in a Three-Piece Suit: The Emergence of Capitalism in China

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If you're intrigued by the dynamics of economic evolution and the intersection of traditional practices with modern systems, Doug Guthrie's "Dragon in a Three-Piece Suit" paints a vivid picture. It delves into how China’s transition into capitalism blends with longstanding state controls and cultural norms. A must-read for anyone looking to understand the complexities of economic change in a historically command-driven economy.

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Game Embedded Strategy : Introducing Framework Tn=3 and GEMS for Business Strategy - Thryft
Patrick A. McNutt

Game Embedded Strategy : Introducing Framework Tn=3 and GEMS for Business Strategy

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This book could be a good read for someone looking to understand the intricate connection between game theory and business strategy. Through the GEMS framework, the author beautifully captures how management type, technology, and time shape the dynamics of competition in the market-as-game. The real-time examples and case materials make it an engaging and practical read for anyone interested in gaining a deeper understanding of strategic decision-making.

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Goodbye To Shy - 85 Shybusters That Work! - Thryft
Leil Lowndes

Goodbye To Shy - 85 Shybusters That Work!

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Goodbye to Shy is a must-read for anyone looking to overcome shyness and build self-confidence. Leil Lowndes' book provides 85 practical techniques to help you navigate social situations with ease, including making a stronger impression at work, sparking conversations, and winning the love you deserve. With Goodbye to Shy as your guide, you'll soon be saying hello to a happier, more confident you.

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New Perspectives MicrosoftOffice 365 & Excel 2016: Comprehensive - Thryft
Patrick Carey, Dan Oja, June Jamrich Parsons

New Perspectives MicrosoftOffice 365 & Excel 2016: Comprehensive

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This comprehensive guide is a must-read for anyone looking to excel in Microsoft Excel 2016. With a focus on critical-thinking and problem-solving, it provides real-world scenarios and hands-on activities that make learning engaging and relevant. The inclusion of New Productivity Apps offers a visual introduction to various Microsoft applications, ensuring a well-rounded understanding of the Office 365 suite. By emphasizing learning outcomes and skill transference, this book equips readers with the tools they need to succeed in college and beyond.

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Business Essentials - Organisation and Behaviour : Study Text - Thryft
BPP Learning Media

Business Essentials - Organisation and Behaviour : Study Text

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This book is ideal for students pursuing diplomas in business or as reference material for business-related courses. It covers a wide range of information on organizational behavior and provides practical insight into business essentials, making it an ideal guide for students and professionals alike. Users will appreciate the real-life applications and case studies that make the subject come alive.

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How to Make Money In Stocks: A Winning System In Good Times or Bad - Thryft

How to Make Money In Stocks: A Winning System In Good Times or Bad

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This book could be a good read for someone who wants to learn the art of investing in stocks and wants to understand the strategies to make money in the market. With the guidance of William J. O'Neil, a well-known investor, this book equips readers with the necessary knowledge and skills to recognize and invest in fast-growing, innovative companies. It covers valuable insights, including when to buy and sell, helping readers make informed decisions in the ever-changing stock market. So, if you want to explore the world of stock investing and unlock the potential for financial success, this book is a must-read!

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Great Depression of 1990 - Thryft
Ravi Batra

Great Depression of 1990

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This book provides a unique perspective on the economic cycles and predicts the Great Depression of 1990, backed by research and analysis. It offers practical investment strategies to help readers navigate the approaching economic crisis. It is recommended for readers interested in economics and investing.

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Secrets of customer relationship management - it's all about how you make them feel - Thryft
James G. Barnes

Secrets of customer relationship management - it's all about how you make them feel

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"Many marketing people still pursue interactive sales solely for their immediate cash return rather than the contribution they can also make to brand values - hence 'loyalty' programmes which have nothing to do with real loyalty. No-one who has read this highly readable and significant book would ever make that expensive mistake." Sir Martin Sorrell, Chief Executive WPP GROUP PLC "A wise and thoughtful book by an author who understands to the core that customer relationship management is about human connections." Leonard L. Berry Distinguished Professor of Marketing, Texas A&M University, and author ofDiscovering the Soul of Service

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The Official Guide for GMAT Verbal Review - Thryft
GMAC

The Official Guide for GMAT Verbal Review

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This work focuses on the verbal skills necessary to pass the GMAT, with nearly 300 questions and explanations on subjects such as reading comprehension, critical reasoning, sentence correction and analytical writing assesment.

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The Web Designer's Guide to WordPress: Plan, Theme, Build, Launch - Thryft
Jesse Friedman

The Web Designer's Guide to WordPress: Plan, Theme, Build, Launch

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If you're looking to dip your toes into the world of web design with WordPress at the helm, this guide by Jesse Friedman could be your go-to manual. It serves as both a thorough tutorial and a lasting resource—you won't need prior experience to start, and by the end, you'll have the skills to launch and manage professional-looking sites. It's a deep dive that will remain relevant and useful as you grow your capabilities.

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Intellectual Capital in Enterprise Success : Strategy Revisited - Thryft
Lesley Craig, Lindsay Moore

Intellectual Capital in Enterprise Success : Strategy Revisited

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Intellectual Capital in Enterprise Success: Strategy Revisited is a must-read for entrepreneurs and business owners who want to take their companies to greater heights. With its comprehensive insight into intellectual asset management practices, this book offers practical tools, techniques, and frameworks that can help businesses capture, deploy, and maximize their intellectual capital. Lindsay Moore's unique approach will give readers an edge over their competitors and help them stay relevant in today's digital age.

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Career Shock - Thryft
James Cotham

Career Shock

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"Career Shock" could be a good read for anyone who feels unsatisfied with their current career path. Cotham provides a comprehensive methodology for evaluating one's career and discusses how to maintain control over one's career path. The book is especially useful for those who are experiencing unexpected changes in the workplace. Reading "Career Shock" can provide readers with the knowledge and tools they need to take a proactive approach to their careers and achieve personal happiness.

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Market-Based Management - Thryft
Roger J. Best

Market-Based Management

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If the intersection of marketing and profitability fascinates you, "Market-Based Management" is a book you shouldn't miss. Roger Best delves into how a strategic marketing approach directly influences a company's financial success. The book is a blend of theory and practical analytics, crucial for anyone in marketing or business leadership aiming to make data-driven decisions that bolster the bottom line. It's a powerful tool for understanding how to translate marketing strategies into tangible results.

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Over the Top - Thryft

Over the Top

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If you're at a crossroads professionally or personally, Ziglar's 'Over the Top' is like a compass pointing you toward fulfillment. His blend of anecdotes and practical advice is like having a mentor in your pocket, guiding you to go beyond average and grasp what you truly desire. It's about reshaping your perspective to aim for the pinnacle, not just the baseline.

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Jack Welch And The 4E's Of Leadership - How To Put GE's Leadership Formula To Work In Your Organization - Thryft

Jack Welch And The 4E's Of Leadership - How To Put GE's Leadership Formula To Work In Your Organization

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Annotation Beyond the nuts and bolts of the 4e model, this book outlines a
step-by-step blueprint anyone can follow to stock an organization with
performance-ready leaders and leaders-in-training.


Author: Jeffrey A. Krames
Publication Date: 2005

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Marketing Fine Art Photography - Thryft

Marketing Fine Art Photography

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This book is for aspiring photographers who want to turn their passion for photography into a profitable business. Alain Briot, a successful fine art landscape photographer, shares his practical marketing techniques that have helped him earn a living from selling his prints. By taking control of the selling process and focusing on quality and uniqueness, you can increase your profits and shape your own destiny. Whether you're selling fine art or other products, this book will guide you through topics like defining your target market, pricing your work, and avoiding common marketing mistakes. It's time to turn your photography into a lucrative venture.

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Annabel Williams Book of Wedding and Portrait Photography - Thryft
Annabel Williams

Annabel Williams Book of Wedding and Portrait Photography

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If you're eager to inject more life and modern flair into your photography, Annabel Williams' book could be an inspiring mentor. It offers more than just technical knowledge; it provides a personal insight into creating dynamic, commercially viable, and emotionally resonant photographs that stand the test of time. This guide is perfect for any photographer looking to break free from conventional constraints and embrace a fresher, more expressive approach to capturing those special moments.

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100 Great Leading Well Ideas - Thryft

100 Great Leading Well Ideas

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Recommendation: - This book is an essential read for anyone looking to take their leadership skills to the next level. Dr. Peter Shaw, with his wealth of experience in business and government, distills 100 key learnings in a personable and easy-to-understand style. From cultivating champions to finding a mentor, the book offers practical advice and inspiring case studies from successful leaders. Whether you're a new manager or an experienced leader, this book will equip you with the necessary knowledge to guide, motivate, and build a cohesive team.

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Success 101: What Every Leader Needs to Know - Thryft

Success 101: What Every Leader Needs to Know

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If you're looking to grow as a leader, consider "Success 101" as a personal mentor tucked between pages. It's a concise book, distilled with wisdom that's easy to digest. Maxwell doesn't just talk success; he walks you through the pivotal questions that will challenge your perceptions and habits. It's a practical guide not just about achieving success but more importantly, on navigating through its complexities with integrity and foresight. The best part? It caters to the longevity of your leadership journey, prepping you to mentor others in turn.

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Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications - Thryft
Terence A. Shimp

Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications

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This book is an essential read for marketing professionals looking to deepen their knowledge of Integrated Marketing Communications. It provides a comprehensive guide to IMC concepts and their application in advertising, sales promotion and brand equity enhancement. The author brings the customer's perspective to the forefront in addition to discussing key strategies for product adoption and point-of-purchase advertising. The revised edition is updated with the latest trends and industry best practices. Overall, users would find this book a valuable resource that covers IMC in depth and recommends practical and actionable strategies for marketing professionals.

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Value Investing For Beginners - Building A Multi-Million Dollar Net Worth Is As Simple As ABC - Thryft

Value Investing For Beginners - Building A Multi-Million Dollar Net Worth Is As Simple As ABC

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Value Investing For Beginners offers a practical approach to building wealth through value investing. Ken Chee's clear writing style makes the book accessible for beginners, while offering insights into the strategies of successful investors. The book's unique feature is its focus on a simple ABC formula for value investing, making it easy to understand and apply. Overall, readers can expect to gain a solid understanding of the fundamentals of value investing and a practical plan to build their net worth.

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Guerrilla Marketing Excellence - Thryft
Jay Conrad Levinson

Guerrilla Marketing Excellence

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Recommendation: Guerrilla Marketing Excellence is a must-read for entrepreneurs and marketers looking to improve their marketing skills. The book introduces 50 essential rules, including video marketing, networking, and combining marketing strategies to gain an edge in a competitive market. Reviewed as a practical and action-oriented guide, this book helps readers develop effective marketing strategies to thrive in any business environment.

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29 Leadership Secrets from Jack Welch - Thryft
Robert Slater

29 Leadership Secrets from Jack Welch

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If you're fascinated by leadership and business strategy, "29 Leadership Secrets From Jack Welch" is a compact goldmine. It presents time-tested wisdom from a corporate titan, offering strategies that can inspire and guide you in any competitive environment. Get a direct look at Welch's approach to creating a high-performance culture, emphasizing quality and effective management.

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Perl CGI Programming : No Experience Required - Thryft
Erik Strom

Perl CGI Programming : No Experience Required

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Perl CGI No experience required is a vital resource for anyone who wants to create an interactive Web site. Gain a solid foundation in Perl and CGI and make your Web pages more visually exciting and commercially viable. This book helps you build that knowledge skill by skill.Create interactive, dynamic Web pages for any platform. Perl and CGI will enable visitors to your site to search for information, submit data, access a database, and place orders for goods and services. Follow clear, concise instructions and practical examples to learn how to build the exact functionality your Web site requires.

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Science Business: The Promise, the Reality, and the Future of Biotech
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Gary P. Pisano

Science Business: The Promise, the Reality, and the Future of Biotech

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If you're intrigued by the intersecting paths of science and commerce, "Science Business" offers a compelling examination. Gary P. Pisano delves into why biotech hasn't lived up to its hype, making it a thought-provoking read for anyone interested in the future of this high-stakes sector. It's an insightful critique with constructive solutions that should interest professionals and enthusiasts keen on understanding the industry's dynamics.

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Project Management: A Systems Approach to Planning, Scheduling, and Controlling - Thryft
Harold R. Kerzner

Project Management: A Systems Approach to Planning, Scheduling, and Controlling

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If you're diving into the intricate world of project management, this book is a treasure trove. Harold Kerzner's extensive knowledge is boiled down into a digestible format, making complex frameworks and methodologies accessible. Real-world examples across various industries illustrate the principles in action, enhancing your ability to apply them practically. It's a heavyweight in its field – literally and figuratively – and could be the companion you need to steer your projects toward success.

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Global Asset Allocation - Techniques For Optimizing Portfolio Management - Thryft
Jess Lederman, Robert A. Klein

Global Asset Allocation - Techniques For Optimizing Portfolio Management

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Buying this book could be the smartest investment you make thisseason. If that sounds like a bold claim, just take a look at thelist of contributors. In it you'll find the names of twenty-nine ofthe world's foremost experts in asset allocation. Over the courseof twenty chapters, these accomplished institutional investors,academics, analysts, and traders school you in all of the hottestnew portfolio management techniques now in use around theglobe.Not another abstruse discourse on the theoretical pros and cons ofasset allocation, Global Asset Allocation is a working,nuts-and-bolts guide for institutional investors. It outfits youwith a set of versatile new tools and techniques designed to solvereal-world problems and guide your portfolio managementdecision-making.While broad theoretical considerations are given their due, thelion's share of this book's coverage is commanded by cutting-edgetechnical issues such as mean variance optimization, allocatingbetween styles of equity management, optimal fixed incomeportfolios, asset/liability forecasting, the critical time horizon,target asset allocation, and chaos theory.In addition to all of the traditional classes of asset allocations,Global Asset Allocation explores a number of new and emerginginvestment horizons. Foremost among these is "the ultimateinvestment frontier," international markets, to which a sizeableportion of the book (all of Part Two) is devoted. You'll findin-depth discussions of the qualitative and quantitative aspects ofglobal asset allocation, in which various experts describe thelatest global asset allocation models, optimization methods,forecasting techniques, global bond and currency managementstrategies, risk and return analysis in country-to-countryallocation strategies, active and passive management portfoliostrategies, and much more.Offering world-class strategies for managing global portfolios,Global Asset Allocation is an essential resource for corporatefinance professionals, pension plan sponsors, analysts, andportfolio managers looking to expand their repertoire of financialmanagement skills.From asset liability forecasting and target asset allocation, tocritical time horizon and implementing overlay strategies, thisgroundbreaking new guide educates institutional investors instate-of-the-art portfolio management strategies guaranteed tominimize risk while maximizing returns. Bringing you the combinedinsights and expertise of twenty-nine prominent investment expertsfrom around the world, Global Asset Allocation is a workinghandbook, designed to guide your portfolio managementdecision-making and help you to solve real-world problems.* The latest asset allocation models, optimization methods, andforecasting techniques, including passive and active portfoliostrategies* Includes six major chapters on global asset allocation, includingcurrency management and emerging market investingTraders, portfolio managers...investment professionals of everyilk: read this book, and use the versatile new strategies, tools,and techniques it describes to give your investment skills arazor-sharp, winning edge.

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Marketing Management : International Edition - Thryft
philip-kotler

Marketing Management : International Edition

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This book is perfect for MBA and undergraduate students who want to gain an in-depth understanding of the latest marketing trends and techniques. With up-to-date coverage, hundreds of new cases, and a special emphasis on four major themes, this book offers a comprehensive look at customer relationship management, technology, brand building, and global marketing. With Philip T. Kotler's expertise, this book serves as a valuable learning tool for students and professionals looking to stay ahead in the ever-changing marketing environment.

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Managing Bank Capital: Capital Allocation and Performance Measurement - Thryft
Matten

Managing Bank Capital: Capital Allocation and Performance Measurement

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If you're in the banking industry or are a finance professional, "Managing Bank Capital" would serve as a practical guide. Christopher Matten addresses complex topics like capital allocation and performance measurement with an updated perspective that includes recent developments. It navigates through technical and advanced analysis that could sharpen your strategic decision-making, particularly in capital management within the competitive banking sector. The international angle adds further value, broadening your understanding of global financial practices.

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E-shock 2000 : The Electronic Shopping Revolution - Strategies for Retailers and Manufacturers - Thryft
Michael de Kare-Silver

E-shock 2000 : The Electronic Shopping Revolution - Strategies for Retailers and Manufacturers

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This book will be a good read for business owners and entrepreneurs who want to understand the impact of electronic shopping on traditional retail and manufacturing industries. The author provides a roadmap for survival and includes interviews with major players such as Dixons and Amazon.com. The book is also updated to include recent developments such as digital television, making it a relevant and insightful guide for navigating the world of e-shopping.

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Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.