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Business Books

Dive into our Business books collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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On The Edge - A Comprehensive Guide To Blade Server Technology - Thryft

On The Edge - A Comprehensive Guide To Blade Server Technology

$4.90 from $3.90 Save up to 34%

Goodreads rating: 5.0

$4.90 from $3.90 Save up to 34%

In stock: Very Good

"On The Edge" is a useful guidebook for IT Managers and entrepreneurs who want to learn about Blade Servers. It provides an understanding of Blade Servers in a simple language and with real-life customer examples, highlighting their consolidation and virtualization ability, which is a valuable feature for CIOs looking to get more out of their computing power. It's a must-read for those who want to make more informed decisions regarding their IT infrastructure.
NETWORK MARKETING : The Way of Life - Thryft
Janusz Szajna | Manjul Publishing House Pvt Ltd

NETWORK MARKETING : The Way of Life

$5.90 from $3.90 Save up to 51%

Goodreads rating: 5.0

$5.90 from $3.90 Save up to 51%

In stock: Well Read

This book is a must-read for anyone looking to explore the power of network marketing. With an in-depth analysis, the author demystifies the industry, providing a fresh perspective that will help you embrace the potential of this business model. Gain the knowledge and understanding you need to navigate the world of network marketing and unleash your true potential. This book is a game-changer for those seeking personal growth and financial freedom.
The Connected Corporation : How Leading Companies Win Through Customer-Supplier Alliances - Thryft
Jordan D. Lewis | Free Press

The Connected Corporation : How Leading Companies Win Through Customer-Supplier Alliances

$5.90 from $3.90 Save up to 51%

Goodreads rating: 4.0

$5.90 from $3.90 Save up to 51%

In stock: Very Good

This book is an insightful guide for business leaders who are seeking a way to build strategic partnerships such as customer-supplier alliances. Jordan D. Lewis takes readers deep into the intricacies of how these partnerships have enabled top companies worldwide to cut costs, skyrocket quality, reduce cycle times, and enhance customer value with minimal expenses. He does so by analyzing real-life case studies from a wide range of industries and interviewing different stakeholders involved in these partnerships.
Marketplace Miracles - Thryft
Rick Heeren | Gospel Light And Regal Books

Marketplace Miracles

from $5.07

Goodreads rating: 3.0

from $5.07

In stock: Very Good

Recommended for individuals seeking to infuse faith into their business and community practices. The author shares real-life examples of successful transformation in businesses, schools, and communities through the integration of faith. By emphasizing aligning one's thinking with God's, meeting people where they are, and providing excellent service, readers can transform their communities.
Customers.Com - How To Create A Profitable Business Strategy For The Internet And Beyond - Thryft
Ronni T. Marshak, Patricia B. Seybold  | Crown Business

Customers.Com - How To Create A Profitable Business Strategy For The Internet And Beyond

$13.90 from $6.90 Save up to 54%

Goodreads rating: 3.54

$13.90 from $6.90 Save up to 54%

In stock: Well Read

If you're intrigued by how top-tier companies have ingeniously harnessed the power of the internet to elevate their customer service and boost their profits, then Patricia Seybold's 'Customers.com' holds the key. It's a treasure trove of real-world examples, from Amazon to Hertz, illustrating the art of customer-centric online strategy. Whether you're a budding entrepreneur or a seasoned executive, this book could become your roadmap to mastering e-commerce and staying competitive in the digital age.
How to Grow When Markets Don't - Thryft
Adrian J. Slywotzky, Richard Wise, Karl Weber  | Warner Business Books

How to Grow When Markets Don't

$8.90 from $4.90 Save up to 51%

Goodreads rating: 3.53

$8.90 from $4.90 Save up to 51%

In stock: Well Read

If you're feeling stuck in your business, contemplating how to move forward in a competitive, saturated market, this might be the flashlight in the dark you're looking for. Slywotzky delves into case studies and strategies that real world companies have used to innovate and create new demand, potentially a game changer for your strategic planning.
Cutting Edge Advertising
New
Jim Aitchison, Neil French  | Prentice Hall Ptr

Cutting Edge Advertising

from $5.90

Goodreads rating: 4.02

from $5.90

In stock: Well Read

If you're looking to revolutionize the way you approach print advertising, "Cutting Edge Advertising" could be a game-changer for you. This book isn't stuck in the past—it actively dismantles outdated methods and takes you on a journey through the principles that are shaping advertising now. You'll gain insider knowledge from renowned advertising professionals and learn how to craft compelling ads that resonate in today's market. This isn't just theory; it’s a practical guide that will inspire you to create and innovate.
Marketing Management - Thryft
Kevin Lane Keller, Ang Swee Hoon, Philip Kotler  | Pearson Education

Marketing Management

$5.90 from $3.90 Save up to 87%

Goodreads rating: 3.85

$5.90 from $3.90 Save up to 87%

In stock: Like New

This book is a great choice for students studying marketing management who want to learn about successful marketing strategies through application-oriented case studies. It showcases both Asian and international brands and companies which makes it easy for students to relate to the analyses of these case studies and vignettes. The book puts an emphasis on emerging market trends, ensuring that students stay relevant in today's fast-changing marketing environment.
Social Networking For Career Success - Using Online Tools To Create A Personal Brand - Thryft
Miriam Salpeter | Learningexpress

Social Networking For Career Success - Using Online Tools To Create A Personal Brand

$7.90 from $3.90 Save up to 56%

Goodreads rating: 3.54

$7.90 from $3.90 Save up to 56%

In stock: Well Read

This book would be a good read for anyone looking to leverage social media and online tools to advance their career. It provides practical advice on how to build a personal brand and make meaningful connections in the digital age. With a mix of suspense, humor, and heartfelt moments, the story of James Harold Baxter will keep you engaged while teaching you the importance of making the right choices in your professional journey. So, if you're ready to take control of your career and create opportunities, this book is a must-read.
Do As I Say, Not As I Did!: Gaining Wisdom In Business Through The Mistakes Of Highly Successful People - Thryft
Carol Frank | Entrepreneurial Adventures

Do As I Say, Not As I Did!: Gaining Wisdom In Business Through The Mistakes Of Highly Successful People

$8.90 from $3.90 Save up to 56%

Goodreads rating: 3.57

$8.90 from $3.90 Save up to 56%

In stock: Very Good

If you've dreamt of starting your own venture, this book is a trove of real-world sagacity. It's an unfiltered chronicle of the bumpy roads to success straight from those who navigated them. Let their hindsight give you foresight, as you learn the hard-earned lessons of these resilient business leaders. It's like chatting with a mentor who's been through the wringer and come out wiser on the other side.
Everyday Engineering - Thryft
Ideo, Andrew K. Burroughs  | Chronicle Books

Everyday Engineering

$10.90 from $4.90 Save up to 55%

Goodreads rating: 3.74

$10.90 from $4.90 Save up to 55%

In stock: Well Read

"Everyday Engineering" by IDEO can be a great read for individuals interested in design, creativity, and engineering. The book teaches readers to see the world through an engineer's perspective by analyzing the various structures and details present in our environment. The simple yet informative pictures used to illustrate how objects and environments behave over time make this book a captivating and educational read. Overall, this book has a unique and practical approach to understanding engineering, making it an excellent recommendation for anyone interested in design and engineering.
The New Financial Order: Risk in the 21st Century
New
Robert J. Shiller | Princeton University Press

The New Financial Order: Risk in the 21st Century

from $11.90

Goodreads rating: 3.79

from $11.90

In stock: Like New

Feeling uneasy about economic instability and your personal financial future? Shiller's "The New Financial Order" might just be the handbook you need to navigate the 21st century's financial roller coaster. It's not just about stashing your cash in stocks or savings accounts; Shiller takes you deeper into less-talked-about assets like your job and home. His innovative vision leverages modern tech and sophisticated financial theories, promising an unprecedented level of economic security. If you want to protect and grow what's truly valuable, give this one a read.
Influencing People - Thryft
Jenny Rogers | Amacom Books

Influencing People

$5.90 from $3.90 Save up to 51%

Goodreads rating: 4.5

$5.90 from $3.90 Save up to 51%

In stock: Well Read

This book could be a good read for anyone looking to enhance their professional skills and excel in their career. "Influencing People" provides a comprehensive guide on how to effectively persuade and gain influence, teaching readers the techniques needed to make their views heard and successfully navigate the business world. With practical exercises and questionnaires, this book offers a hands-on approach to self-development and empowers readers to become more influential and persuasive in their interactions.
Blog Marketing - The Revolutionary New Way To Increase Sales, Build Your Brand, And Get Exceptional Results - Thryft
Jeremy Wright | Mcgraw Hill

Blog Marketing - The Revolutionary New Way To Increase Sales, Build Your Brand, And Get Exceptional Results

$5.90 from $3.90 Save up to 51%

Goodreads rating: 3.21

$5.90 from $3.90 Save up to 51%

In stock: Like New

Recommendation: For those seeking cost-effective marketing strategies, "Blog Marketing" offers a revolutionary approach to boosting brand recognition and sales. Written by experienced blogger Jeremy Wright, this book teaches the benefits and best practices of using a blog to increase visibility and transform internal communication. With handy tips and real-life examples, Wright provides a comprehensive guide to leveraging the power of blogging for companies of any size.
Marketing Genius - Thryft
Peter Fisk | Capstone

Marketing Genius

$5.90 from $3.90 Save up to 51%

Goodreads rating: 3.86

$5.90 from $3.90 Save up to 51%

In stock: Like New

Marketing Genius could be a good read for marketers who want new perspectives and ideas to rejuvenate their marketing strategies. The book offers case studies of successful brands and marketers such as Google and Jones Soda, and explains how to apply creative intelligence to marketing challenges. It also emphasizes the importance of customers and marketing in achieving business success, and provides practical tools and concepts to do so. Overall, Marketing Genius is an inspiring and engaging book that will help marketers to think differently and achieve exceptional results.
Building a Ship While Sailing (english Vers) - Thryft
S D DARMONO | Straits Times Press

Building a Ship While Sailing (english Vers)

$5.90 from $3.90 Save up to 51%

Goodreads rating: 0.0

$5.90 from $3.90 Save up to 51%

In stock: Very Good

"Building a Ship While Sailing" offers an insightful perspective on Indonesia's fight for independence. The book highlights the challenges faced by the founding fathers and how they overcame them using Unity in Diversity, Pancasila, and courage to achieve their goal. This book would be a great read for anyone interested in Indonesia's history and its fight for independence.
Big Bucks! - Thryft
Kenneth H. Blanchard, Sheldon Bowles  | William Morrow

Big Bucks!

$8.90 from $3.90 Save up to 56%

Goodreads rating: 3.79

$8.90 from $3.90 Save up to 56%

In stock: Well Read

This book could be a good read for anyone seeking to understand the principles of creating wealth and achieving financial success. Through a captivating parable-style narrative, the authors introduce Len, a character who aspires to be a millionaire. Len's journey is filled with valuable lessons and practical strategies that can be applied by individuals and businesses alike. The book emphasizes the importance of commitment, intensity, purpose, and generosity in the pursuit of big bucks. If you're ready to uncover the secrets of financial prosperity and make a positive impact along the way, this book is a must-read.
Builder's Apprentice - Thryft
Andrew J. Hoffman | Huron River Pr

Builder's Apprentice

$10.86 from $6.90 Save up to 41%

Goodreads rating: 4.11

$10.86 from $6.90 Save up to 41%

In stock: Like New

If you have ever considered the appeal of mastering a craft or making a radical career change, "Builder's Apprentice" might resonate with you. You’ll get an up-close look at the high-stakes world of luxury construction through Hoffman's insightful narrative. It’s not simply about structures; it’s about the foundations and growth of a person’s life work. This story shows that the path to fulfillment can be a hands-on journey, offering inspiration to anyone with the desire to chase their own unconventional dreams.
Business Secrets of Australia's Most Successful Woman Entrepreneur
James Kirby | John Wiley & Sons

Business Secrets of Australia's Most Successful Woman Entrepreneur

from $15.90

Goodreads rating: 2.0

from $15.90

In stock: Well Read

If you're fascinated by self-made success stories, especially those breaking gender norms, Janine Allis's story will inspire you. It's not just a business manual but a narrative of grit, entrepreneurship, and the power of innovation. James Kirby offers a compelling look into the life and strategy of a woman who built a multimillion-dollar empire from scratch, perfect for aspiring entrepreneurs needing motivation.
Dragon in a Three-Piece Suit: The Emergence of Capitalism in China
Doug Guthrie | Princeton University Press

Dragon in a Three-Piece Suit: The Emergence of Capitalism in China

from $8.90

Goodreads rating: 3.25

from $8.90

In stock: Very Good

If you're intrigued by the dynamics of economic evolution and the intersection of traditional practices with modern systems, Doug Guthrie's "Dragon in a Three-Piece Suit" paints a vivid picture. It delves into how China’s transition into capitalism blends with longstanding state controls and cultural norms. A must-read for anyone looking to understand the complexities of economic change in a historically command-driven economy.
The Outsourcing Dilemma - The Search For Competitiveness - Thryft
j-brian-heywood | Financial Times/ Prentice Hall

The Outsourcing Dilemma - The Search For Competitiveness

from $3.90 Save up to 38%

Goodreads rating: 3.33

from $3.90 Save up to 38%

In stock: Very Good

Recommendation: This book is a must-read for anyone grappling with the outsourcing dilemma. It not only provides a thorough exploration of the arguments for and against outsourcing, but also offers practical insights on how to navigate the complexities of outsourcing projects. Whether you are a business owner considering outsourcing, a project manager overseeing an outsourced project, or simply interested in understanding the impact of outsourcing on competitiveness, this book is a valuable resource that will help you make informed decisions and avoid common pitfalls.
Startup Asia - Top Strategies for Cashing in on Asia's Innovation Boom
Kai-Fu Lee, Rebecca A. Fannin  | Wiley

Startup Asia - Top Strategies for Cashing in on Asia's Innovation Boom

from $8.90

Goodreads rating: 3.13

from $8.90

In stock: Like New

If you're eyeing the vibrant tech landscapes of China and India, "Startup Asia" could be your compass. It's not just a collection of success stories but a detailed guide infused with strategies from the trailblazers themselves. This book is for you if you want to understand the distinct local models that are shaping Asia's innovation wave. It will inspire you with a fresh perspective on starting up in environments vastly different from the West.
How to Master the Art of Listing and Selling Real Estate - Thryft
Tom Hopkins | Prentice Hall Press

How to Master the Art of Listing and Selling Real Estate

$8.90 from $3.90 Save up to 56%

Goodreads rating: 4.04

$8.90 from $3.90 Save up to 56%

In stock: Very Good, Well Read

If you're just starting or striving to improve in real estate, Tom Hopkins' book provides a valuable mentor in print. The strategies covered aren't just theoretical—they're tried and true, distilled from Hopkins' own successful career. You'll get tangible tips, from getting listings to closing deals, all in a way that's straightforward and effective. It's a resource that can help you become the top salesperson you aim to be.
This Business Has Legs: How I Used Infomercial Marketing to Create the $100,000,000 Thighmaster Craze
Suzanne Costas, Peter Bieler  | Wiley

This Business Has Legs: How I Used Infomercial Marketing to Create the $100,000,000 Thighmaster Craze

from $8.90

Goodreads rating: 4.0

from $8.90

In stock: Very Good

If you're curious about the mechanisms that turn simple ideas into marketplace gold, "This Business Has Legs" could be a fascinating read. The story behind the Thighmaster is not just about the product but an entrepreneurial spirit. Peter Bieler's journey will give you an authentic inside look at how infomercial marketing can create massive success, which might inspire your own business adventures.
New Products Management - Thryft
C. Anthony Di Benedetto, C. Merle Crawford  | Mcgraw-hill

New Products Management

$8.90 from $5.90 Save up to 37%

Goodreads rating: 3.51

$8.90 from $5.90 Save up to 37%

In stock: Like New

If you're navigating the waters of product management or marketing, this book offers a wealth of practical knowledge grounded in real-world examples. The updated content ensures you're getting the latest insights, perfect for keeping pace with industry trends and honing your strategic skills.
101 Simple Things to Grow Your Business - Thryft
Dottie Walters | Crisp Pub Inc

101 Simple Things to Grow Your Business

$7.90 from $3.90 Save up to 56%

Goodreads rating: 0.0

$7.90 from $3.90 Save up to 56%

In stock: Well Read

Useful and inexpensive ideas to enhance your organization's image and improve sales.
Parting Company: How to Survive the Loss of a Job and Find Another Successfully - Thryft
William J. Morin | Harcourt

Parting Company: How to Survive the Loss of a Job and Find Another Successfully

$7.90 from $3.90 Save up to 56%

Goodreads rating: 3.5

$7.90 from $3.90 Save up to 56%

In stock: Well Read

Recommendation: This book is for anyone who has recently lost their job and is feeling overwhelmed and uncertain about the future. "Parting Company" provides practical advice and guidance on how to transform a job loss into a positive opportunity for personal and professional growth. Through real-life experiences and thought-provoking exercises, it empowers readers to take control of their situation, explore creative career options, market themselves effectively, and find contentment in their career. It is an invaluable resource for navigating the uncertainty of a fluctuating job market and finding a new path that aligns with one's goals and aspirations.
Business French - Thryft

Business French

$9.90 from $4.90 Save up to 55%

$9.90 from $4.90 Save up to 55%

In stock: Very Good

This book is a must-read for business professionals looking to acquire practical French skills for their career. With carefully graded units covering both written and spoken French, along with reading passages on economic life in France and French-speaking North Africa, this book offers comprehensive language training specifically tailored for the business context. Whether you're a manager or a secretary, this book will equip you with the necessary skills and vocabulary to excel in the French-speaking business world.
Entrepreneurship and New Venture Formation : United States Edition - Thryft
Norman M. Scarborough, Thomas W. Zimmerer  | Pearson College Div

Entrepreneurship and New Venture Formation : United States Edition

$15.90 from $6.90 Save up to 61%

Goodreads rating: 4.14

$15.90 from $6.90 Save up to 61%

In stock: Well Read

This book could be a good read for someone who wants practical guidance in starting their own business. It provides a step-by-step approach to the entire process, starting from generating creative ideas to managing a successful venture. Unlike other books in the genre, it focuses on entrepreneurship specifically and offers valuable insights on transitioning from being an entrepreneur to a manager. With its emphasis on practicality and real-world examples, this book is a valuable resource for aspiring entrepreneurs.
Bypassing No in Business : Selling Your Ideas with Ease: New Body Language and Influence Strategies to Eliminate or Reduce Resistance to Anything - Thryft
Harlan Goerger, Vincent Harris  | Beckworth Publishers

Bypassing No in Business : Selling Your Ideas with Ease: New Body Language and Influence Strategies to Eliminate or Reduce Resistance to Anything

$9.90 from $4.90 Save up to 55%

Goodreads rating: 4.18

$9.90 from $4.90 Save up to 55%

In stock: Very Good

This book could be a good read for anyone who struggles with rejection in sales or communication. The author provides innovative strategies that combine body language and persuasion skills to help overcome objections. With a focus on making selling fun again, readers may walk away feeling more confident in their abilities to influence others.
Electronic Commerce - Thryft
Gary P. Schneider | Course Technology

Electronic Commerce

$5.90 from $3.90 Save up to 51%

Goodreads rating: 3.6

$5.90 from $3.90 Save up to 51%

In stock: Well Read

This book would be a good read for anyone looking to understand the vast possibilities and challenges of electronic commerce. Through real-world case studies and examples, it offers a comprehensive exploration of the technical and business aspects of online business. It not only highlights successful implementations but also emphasizes the lessons learned from unsuccessful endeavors. "Electronic Commerce" will give you the knowledge and insights to unlock the potential of online business and navigate the ever-evolving world of e-commerce.
Turning Good Ideas into Great Businesses - Thryft
Francis Tay | Unkno

Turning Good Ideas into Great Businesses

$8.90 from $4.90 Save up to 51%

Goodreads rating: 3.0

$8.90 from $4.90 Save up to 51%

In stock: Very Good

If you're sitting on a business idea or nurturing a fledgling venture and wondering how to elevate it, this book could unfold as a treasure map for you. Drawing from a well of personal experience, the author lays out a discernible path with the SPARK model, potentially transforming your entrepreneurial quest into a successful reality. It’s like having a mentor in your pocket, one that could steer you clear from common pitfalls and guide you towards making impactful decisions for your budding or established business.
Exploring Innovation - Thryft
David Smith | Mcgraw Hill

Exploring Innovation

$10.90 from $4.90 Save up to 55%

Goodreads rating: 3.4

$10.90 from $4.90 Save up to 55%

In stock: Like New

'Exploring Innovation' would be a great read for students who want to understand the complex concept of innovation in a simplified manner. David Smith has presented the information in a seminar-friendly style, with case studies and examples to aid better understanding. The book's research-based approach promotes critical thinking and would be useful for those who encounter innovation in their media and work-life.
Consumer Behavior: Buying, Having, and Being - Thryft
Michael R. Solomon | Pearson College Div

Consumer Behavior: Buying, Having, and Being

$31.90 from $17.90 Save up to 46%

Goodreads rating: 3.87

$31.90 from $17.90 Save up to 46%

In stock: Very Good

If you've ever wondered why we buy what we buy, "Consumer Behavior" sheds light on the mysteries of shopping habits. Michael R. Solomon's engaging text will take you on a journey through the very heart of marketing, revealing how our decisions are influenced by a variety of factors. This book is perfect for anyone curious about the intersection of psychology and commerce or students looking to dive into marketing principles.
The One Minute Sales Person - The Quickest Way To Sell People On Yourself, Your Services, Products, Or Ideas--At Work And In Life - Thryft
Larry Wilso, Spencer Johnson  | William Morrow

The One Minute Sales Person - The Quickest Way To Sell People On Yourself, Your Services, Products, Or Ideas--At Work And In Life

$8.68 from $5.90 Save up to 36%

Goodreads rating: 3.8

$8.68 from $5.90 Save up to 36%

In stock: Well Read

If selling feels like a chore to you, then "The One Minute Sales Person" could change your perspective. Spencer Johnson distills selling down to its essence, promising a less stressful, more successful life both at work and outside it. Imagine enjoying the selling process because you've mastered the art of it so thoroughly, it becomes second nature. This book is for anyone who wants to improve their sales skills quickly, with methods that have stood the test of time.
Real Money Real Estate - Winning the Real Estate Game - Thryft
Bradley J Sugars | Action International Pty Ltd

Real Money Real Estate - Winning the Real Estate Game

$7.90 from $4.90 Save up to 45%

Goodreads rating: 0.0

$7.90 from $4.90 Save up to 45%

In stock: Very Good

Diving into "Real Money Real Estate" feels like getting direct mentoring from a seasoned pro. Bradley J Sugars breaks down complex industry jargon and makes the high-stakes game of property investment much more approachable. If making smart and profitable real estate choices means something to you, consider this your hidden playbook.
Flip: How to Survive and Thrive by Turning Your Business on Its Head - Thryft
Peter Sheahan | Harper

Flip: How to Survive and Thrive by Turning Your Business on Its Head

$7.90 from $3.90 Save up to 56%

Goodreads rating: 3.13

$7.90 from $3.90 Save up to 56%

In stock: Very Good

This book could be a good read for anyone looking for a fresh perspective on business in turbulent times. Peter Sheahan, a young management guru, challenges conventional wisdom and emphasizes flexible decision-making. Through captivating real-life examples, Sheahan demonstrates the importance of re-evaluating every aspect of running a company in order to succeed.
Marketbusters: 40 Strategic Moves That Drive Exceptional Business Growth
Rita Gunther McGrath, Ian C. MacMillan  | Harvard Business Review Press

Marketbusters: 40 Strategic Moves That Drive Exceptional Business Growth

from $13.48 Save 15%

Goodreads rating: 3.94

from $13.48 Save 15%

In stock: Very Good

If you're looking to shake things up in your industry, "MarketBusters" is a toolkit you'll want at your side. Rita Gunther McGrath and Ian C. MacMillan don't just theorize; they provide actual strategic moves and real-world examples that have catapulted companies ahead of the curve. It's a must-read for those eager to push their company into uncharted, lucrative territories.
Brothers of Iron : How the Weider Brothers Created the Fitness Movement and Built a Business Empire - Thryft
Joe Weider, Ben Weider  | Sports Publishing

Brothers of Iron : How the Weider Brothers Created the Fitness Movement and Built a Business Empire

$8.90 from $3.90 Save up to 61%

Goodreads rating: 4.04

$8.90 from $3.90 Save up to 61%

In stock: Like New

This book would be a great read for anyone interested in the fascinating story of how the Weider brothers single-handedly propelled the fitness industry to unprecedented heights. With their passion, determination, and unwavering belief in the power of strength training, Joe and Ben Weider took bodybuilding from the outskirts to the mainstream. Through their journey, readers will be captivated by their entrepreneurial spirit, their commitment to inclusivity, and their relentless pursuit of excellence. Get ready to be inspired and motivated to reach your own potential as you follow the incredible rise of these two visionary brothers.
No B.S. Time Management for Entrepreneurs: The Ultimate No Holds Barred Kick Butt Take No Prisoners Guide to Time Productivity and Sanity - Thryft
Dan S. Kennedy | Entrepreneur Press

No B.S. Time Management for Entrepreneurs: The Ultimate No Holds Barred Kick Butt Take No Prisoners Guide to Time Productivity and Sanity

$12.90 from $4.90 Save up to 62%

Goodreads rating: 4.06

$12.90 from $4.90 Save up to 62%

In stock: Well Read

If you’re struggling to keep up with the relentless pace of new tech and communication overload, this book is like a life raft. Dan S. Kennedy cuts through the chaos with a straightforward approach to managing your time effectively, so you can focus on what’s truly important for your business. It's like having an experienced mentor who ensures you invest your hours where they count, freeing you from the trivial many to conquer the essential few.
Burning the Ships: Intellectual Property and the Transformation of Microsoft
Marshall Phelps, David Kline  | John Wiley & Sons Inc

Burning the Ships: Intellectual Property and the Transformation of Microsoft

from $9.90

Goodreads rating: 3.56

from $9.90

In stock: Well Read

If you're fascinated by big tech's inner workings and the transformative power of collaboration, you'll find "Burning the Ships" compelling. It's not just a recounting of Microsoft's pivot; it's a playbook for modern executives on leveraging intellectual property to foster innovation. Phelps’s narrative promises to reveal the friction and triumphs that redefine an industry giant, delivering insights that could reshape how you view business strategy in an open innovation era.
Ogilvy on Advertising
New
David Ogilvy | Prion Books Ltd

Ogilvy on Advertising

from $10.90

Goodreads rating: 4.15

from $10.90

In stock: Very Good

If you're intrigued by the power of a well-crafted message or the legacy that legendary campaigns leave, "Ogilvy on Advertising" could be a fascinating read. David Ogilvy's insights are as relevant today as they were in the golden age of print and TV advertising. Think of this book as a mentorship in print form, guiding you through the dos and don'ts of the ad world with a voice of experience that's rare and invaluable.
Streetwise Small Business Success Kit - Thryft
Suzanne Caplan | Adams Media

Streetwise Small Business Success Kit

$5.90 from $3.90 Save up to 51%

Goodreads rating: 0.0

$5.90 from $3.90 Save up to 51%

In stock: Well Read

This book is essential for anyone starting or managing a small business. It provides practical advice on every aspect of entrepreneurship, from business planning to financing and marketing. Users would appreciate the book's no-nonsense approach and actionable insights that can be applied to their real-world situations.
Selling The Wheel: Choosing The Best Way To Sell For You Your Company Your Customers - Thryft
Howard Stevens, Jeff Cox  | Touchstone

Selling The Wheel: Choosing The Best Way To Sell For You Your Company Your Customers

$8.90 from $3.90 Save up to 56%

Goodreads rating: 4.19

$8.90 from $3.90 Save up to 56%

In stock: Well Read

This book could be a good read for you if you're searching for the most effective sales approach that suits your personality and your customers' needs. Through an engaging story, Selling the Wheel introduces four distinct selling styles, helping you understand which approach aligns best with your strengths and how to adapt to changing markets. Packed with practical insights, this book will empower you to navigate the ever-evolving landscape of sales and achieve success in your endeavors.
So What If You Don't Have A Degree? - Success Strategies For The Rest Of Us - Thryft
Unknown | Awesome Books

So What If You Don't Have A Degree? - Success Strategies For The Rest Of Us

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Goodreads rating: 3.5

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This book is a great read for anyone who thinks a degree is necessary for success. The author provides solid strategies to succeed without one, inspiring readers to go beyond traditional educational paths to achieve their goals. The book is very insightful, well-structured, and practical, and readers will find a helpful roadmap to navigate successful careers.
Turning Good Ideas into Great Businesses - Thryft
Francis Tay | Unkno

Turning Good Ideas into Great Businesses

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Goodreads rating: 3.0

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If you're an aspiring entrepreneur or a seasoned business owner, "Turning Good Ideas into Great Businesses" could serve as your roadmap to success. Francis Tay distills over twenty years of business acumen into the SPARK model – a sleek, focused approach to shaping your vision into a thriving enterprise. You'll find pragmatic wisdom here, making it a smart choice if you're ready to transform concepts into concrete results.
Case Problems in Marketing - Thryft
Thomas Nelson & Sons Ltd | Thomas Nelson & Sons Ltd

Case Problems in Marketing

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Goodreads rating: 0.0

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Recommended for marketing students looking for practical insights. This book provides a collection of case studies that illustrate marketing strategies and tactics applied in real-world scenarios. The book analyzes the decision-making process of companies and the success of their marketing strategy. It is ideal for marketing students who want to gain practical insights into marketing challenges.
Net Gain : Expanding Markets through Virtual Communities - Thryft
John Hagel III, Arthur G. Armstrong  | Harvard Business Review Press

Net Gain : Expanding Markets through Virtual Communities

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Goodreads rating: 3.6

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"Net Gain" introduces a groundbreaking economic model to help readers understand and quantify the revenue potential of virtual communities. It offers valuable real-world scenarios and lessons for building value and creating a competitive edge in the online economy. Recommended for entrepreneurs, marketers, and business owners who want to establish an entirely new approach to product development, marketing, customer service, and distribution.
Chasing Cool: Standing Out in Today's Cluttered Marketplace - Thryft
Noah Kerner, Gene Pressman  | Atria Books

Chasing Cool: Standing Out in Today's Cluttered Marketplace

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Goodreads rating: 3.39

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Cool isn't just a state of mind, a celebrity fad, or an American obsession -- it's a business. In boardrooms across America, product managers are examining vodka bottles and candy bars, tissue boxes and hamburgers, wondering how do we make this thing cool? How do we make this gadget into the iPod of our industry? How do we do what Nike did? How do we get what Target got? How do we infuse this product with that very desirable, nearly unattainable it factor?In this wide-ranging exploration the authors Noah Kerner, a celebrated marketing maverick, and Gene Pressman, legendary creative visionary and former co-CEO of Barneys New York, have uncovered surprising and universal patterns and trends. They systematically parse the successes and failures of the last few decades -- in music and fashion, magazines and food, spirits and hip-hop culture. Their discoveries are pulled together in this definitive book on the commerce of cool.Nike and Target endure as relevant brands not because of a shortsighted and gimmicky campaign. A dash of bling and a viral website don't amass long-term value. Brands are effectively developed when companies take substantial risk -- and face the possibility of real failure -- in order to open up the opportunity for real success.Chasing Cool includes interviews with more than seventy of today's most respected innovators from Tom Ford and Russell Simmons to Ian Schrager and Christina Aguilera. And through this accomplished assemblage, Pressman and Kerner dig beneath the surface and reveal how emphasizing long-lasting relevance trumps a fleeting preoccupation with what's hot and what's not. In a multidimensional, entertaining, and eminently readable book that redefines how to appeal to today's savvy consumer, Kerner and Pressman explore the lessons to be learned by America's ongoing search for the ever-changing concept of cool. Readers will learn how to apply these lessons to their own businesses and creative projects in order to stand out in today's cluttered marketplace."Simply chasing cool is really a bad idea; inspired by cool is a great idea. Walk the street, see what's going on, and spit it out in your own way. Don't do it because you research it, do it because you breathe it."-- Russell Simmons, chairman and CEO of Rush Communications"I can't imagine having to hire a so-called Cool Hunter. If I had to go to someone else to be cool, I'd just pack up my bags and find a new profession."-- Tony Hawk, professional skateboarder"It's possible to be both mainstream and edgy. You can be the Goliath but you always have to think and behave like the David."-- Scott Bedbury, former Nike and Starbucks marketing executive"I love looking at trend reports because then I know exactly what I shouldn't be doing."-- John Demsey, group president, Estée Lauder, MAC Cosmetics, Prescriptives, Sean John, and Tom Ford Beauty"I don't believe in creation by committee. I think it's impossible."-- Bonnie Fuller, chief editorial director and executive vice president of American Media Inc."We had to make a big decision at MTV when I was there. Do we grow old with our audience or are we going to be the voice of young America? We made the decision to be the voice of young America, which meant we had to let people grow out of MTV."-- Bob Pittman, cofounder of MTV, former president of AOL
Ultimate Guide to Network Marketing : Your Step-by-step Guide to Wealth - Thryft
Russ Paley | Career Pr Inc

Ultimate Guide to Network Marketing : Your Step-by-step Guide to Wealth

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Goodreads rating: 4.8

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This book is a must-read for anyone looking to achieve financial success through network marketing. Russ Paley provides a step-by-step guide that guarantees to lead you down the road to wealth. His methods, which have already worked for thousands of people, teach you how to pick the right networking company, prospect effectively, create duplication in your business, and maximize your income. With Paley's mentoring and training seminars, you'll be equipped with all the secrets to succeed in this field. Get ready to embark on your journey to financial freedom!

Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.