The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits

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Business strategies decoded for superior profitability.

If you're fascinated by the dynamics of successful businesses or you're a striving entrepreneur yourself, "The Profit Zone" could provide valuable insight. It delves into the strategic maneuvers of market leaders, uncovering how intuitiveness and ingenuity forge paths to remarkable profits. It's like an autopsy of success, offering you the chance to learn from the titans of industry and possibly adapt their strategies for your own business ventures.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits

Regular price $6.90
Unit price
per
ISBN: 9780812929003
Publisher: Crown Business
Date of Publication: 1997-12-29
Format: Hardcover
Related Collections: Personal Development, Business, Economics
Goodreads rating: 3.8
(rated by 192 readers)

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Description

Why do some companies create sustained, superior profits year after year? Why are they always far ahead of competitors in discovering the ever-changing profit zones of their industry? Why do others languish as their traditional way of doing business turns into a no-profit zone? The Profit Zone provides the answers. It is an original and practical explanation of how and why high profit happens, revealing the strategies of twelve of today's great success stories—a group of companies and executives that have created over $700 billion in market value for their shareholders. More importantly, it shows the lessons that can be learned from the business design of these companies—adaptations that enabled them to always be several steps ahead of competitors in meeting customer priorities. Some profit lessons any product company can learn from Jack Welch's "sell solution, not just the box" business design at GE. How Nicholas Hayek's creation of low-end, profitable firewall brand—the Swatch—protects the rich profitability of the high-end products at his company. How Roberto Goizueta's decision that the consumer was not the only important customer created the basis for Coke's triumph over Pepsi. Why Charles Schwab's switchboard business design created a new way of doing business for millions of new customers in financial services. How managers of small and mid-size businesses such as Madden Communications and middle managers in large companies have used Slywotzky and Morrison's ideas to move
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Business strategies decoded for superior profitability.

If you're fascinated by the dynamics of successful businesses or you're a striving entrepreneur yourself, "The Profit Zone" could provide valuable insight. It delves into the strategic maneuvers of market leaders, uncovering how intuitiveness and ingenuity forge paths to remarkable profits. It's like an autopsy of success, offering you the chance to learn from the titans of industry and possibly adapt their strategies for your own business ventures.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.