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New
Pat Thomas
|
Houghton
Mifflin
Alternative Therapies for Pregnancy and Birth
from $15.90
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Goodreads rating: 4.0
from $15.90
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In stock: Well Read
If you're drawn to natural methods yet value the safety net conventional medicine provides, this book strikes a balance that might resonate with you. It offers insights into how you can be proactive about your own prenatal care while being informed about when it's time to seek traditional medical support. It's a practical companion for the holistic-minded expectant mother.
New
Michelle Bridges
|
Penguin
Australia
Michelle Bridges' Australian Calorie Counter
from $8.90
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Goodreads rating: 3.6
from $8.90
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In stock: Well Read
If you're set to overhaul your diet with reliable information, Michelle Bridges' Australian Calorie Counter could be your go-to resource. This no-nonsense guide offers detailed calorie information for both fresh and packaged foods pertinent to the Australian market. It's handy for anyone looking to make informed choices about their diet, and Michelle's practical tips for a healthy weight might be just the support you need to tackle those pesky bad habits. Plus, as a popular fitness figure in Australia, her expertise could be the motivating factor you've been looking for.
New
David A. Blackwell, M. A. Girshick |
Dover
Publications
Theory of Games and Statistical Decisions
from $15.90
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Goodreads rating: 3.15
from $15.90
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In stock: Well Read
If you're delving into the realm of statistics or game theory, Blackwell and Girshick's text could be enlightening. It's praised for introducing these complex topics in an accessible way, perfect for first-year graduate students or self-learners. As a foundational piece in the field, it provides a solid base for anyone interested in the interplay between statistical decisions and strategic reasoning.
New
Jean Carper
|
Harper
Collins
Food: Your Miracle Medicine
from $14.90
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Goodreads rating: 4.2
from $14.90
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In stock: Well Read
If you're curious about how your diet can directly influence your health, Jean Carper's "Food--Your Miracle Medicine" might just be the eye-opener you need. It's a compelling read for anyone hoping to understand the power of food beyond just satisfying hunger. The book offers practical advice grounded in research, making it a potential game-changer in your wellness routine.
New
Reader's Digest Association
|
David
&
Charles
Ltd
Healthy Bones, Muscles & Joints: A Lifelong Guide to Staying Active and Supple
from $4.90
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Goodreads rating: 4.63
from $4.90
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In stock: Well Read
If you're eager to maintain bodily agility throughout your lifetime, this book is a treasure trove of practical and accessible advice. From preventative measures to managing existing conditions, it promises a more comfortable and informed journey through the complexities of joint, muscle, and bone wellbeing. Whether you're safeguarding your kids' health or managing age-related changes in yourself, 'Healthy Bones, Muscles & Joints' could be your go-to resource for a supple, active life.
New
from $14.90
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In stock: Well Read
If you've recently welcomed a new bundle of joy but feel daunted by the idea of getting back into shape, this book is like having a personal trainer for your specific post-baby needs. Its structured approach gives you a clear path to not only reclaim your fitness but also to address the nutritional and emotional adaptations you're going through. Imagine feeling supported and guided through this beautiful, yet physically demanding phase of motherhood.
New
William Jefferson Clinton, John C. Bogle |
Wiley
Enough: True Measures of Money, Business, and Life
from $8.90
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Goodreads rating: 3.7
from $8.90
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In stock: Well Read
If you've ever felt conflicted about the pursuit of money and how it aligns with your values, John C. Bogle's "Enough" may resonate with you deeply. It's a call to reflect on what 'enough' means in an age of never-ending chase for more. Bogle's profound insights could offer you a new perspective on wealth and success, perhaps even leading to a greater sense of contentment in your professional and personal life.
New
Marilyn Wilson, Karen Lee-Thorp, Shelly Cook Volkhardt |
Navpress
Holy Habits: A Woman's Guide to Intentional Living
from $8.90
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Goodreads rating: 4.2
from $8.90
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In stock: Well Read
If you're looking to deepen your spiritual practices, "Holy Habits" is a treasure trove for personal growth. Marilyn Wilson takes you on a journey to understand God more intimately and shows how this can profoundly shape your daily life. By exploring the names of God, you'll find a wellspring for a purposeful and directed existence, ideal for anyone yearning for a more meaningful spiritual routine.
New
Janet Gless, Susan Hanson, Ann Lieberman |
Jossey-bass
Mentoring Teachers - Navigating the Real-World Tensions
from $8.90
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Goodreads rating: 3.4
from $8.90
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In stock: Well Read
If you're passionate about guiding the next generation of educators, "Mentoring Teachers - Navigating The Real-World Tensions" could be the mentor's manual you're looking for. With first-hand accounts and learned wisdom from two decades of experience, this book offers practical insights into mentoring amidst real-world complexities. It's not just about shaping new teachers; it's about evolving as a mentor and leader in the educational community.
New
H.W. Lewis
|
Wiley
Why Flip a Coin? The Art and Science of Good Decisions
from $8.90
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Goodreads rating: 3.36
from $8.90
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In stock: Very Good
Imagine making decisions with confidence and clarity. "Why Flip A Coin?" does just that, guiding you through the complex web of decisions we face daily. H.W. Lewis doesn't just highlight our common blunders; he provides a compass to cut through our muddled thinking, offering a systematic approach to making better, more informed choices. It's like having a mentor in your pocket, perfect for anyone looking to elevate their decision-making game both personally and professionally.
New
Daniel Goleman
|
Bantam
Emotional Intelligence: Why It Can Matter More Than IQ
from $30.90
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Goodreads rating: 4.05
from $30.90
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In stock: Very Good
If you've ever pondered about the interplay between our emotions and our rational thinking, "Emotional Intelligence" by Daniel Goleman is a compelling read. Goleman doesn't just break down the complex interaction of our brain's emotional and rational sides; he also illustrates how this knowledge can enhance your personal and professional relationships. You'll find yourself equipped with insights to navigate life's emotional intricacies and possibly gain an edge in understanding others and yourself.
New
Ben Cohen
|
Simon
&
Schuster
Trade
Ben & Jerry's Double-Dip: Lead With Your Values and Make Money, Too
from $8.90
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Goodreads rating: 3.72
from $8.90
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In stock: Very Good
If you've ever dreamed of starting a business that doesn't compromise on its ethos for profits, "Ben & Jerry's Double-Dip" is a scoop of inspiration. Ben and Jerry show how they churned ethical practices with entrepreneurial spirit to create a brand synonymous with both taste and integrity. Their story might just be the secret ingredient you need to blend success with social responsibility in your own ventures.
New
Sherman K. Stein
|
Wiley
Strength in Numbers - Discovering the Joy and Power of Mathematics in Everyday Life
from $8.90
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Goodreads rating: 3.89
from $8.90
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In stock: Very Good
Whether you dread numbers or love the challenge they pose, "Strength in Numbers" could evolve your view of mathematics. Imagine seeing math not as a school subject, but as an adventurous companion in everyday decision-making—calculating expenses or understanding news statistics. Stein’s accessible writing promises to strip complex concepts down to their enjoyable essentials, without needing a Ph.D. in the subject. This book might just rekindle your curiosity and appreciation for the math that invisibly shapes our lives.
New
Sam S. Lightstone
|
Prentice
Hall
Making It Big in Software: Get the Job, Work the Org, Become Great
from $8.90
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Goodreads rating: 3.63
from $8.90
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In stock: Very Good
As you're navigating the tech industry, "Making It Big In Software" could be a beacon. It doesn't just cover how to get your foot in the door, but also how to climb the ladder once you're inside. This book is for anyone who feels like they could use some insider knowledge, real-world tactics, and candid advice to fast-track their growth in the ever-evolving software field.
New
John Brockman
|
Perennial
The Mind: Leading Scientists Explore the Brain, Memory, Personality, and Happiness
from $8.90
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Goodreads rating: 3.81
from $8.90
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In stock: Well Read
If you're the kind that loves to delve into the mysteries of the human brain and explore the fabric of thought, this book is akin to a treasure trove for you. Imagine sitting down to a masterclass where the sharpest minds unpack the intricacies of memory, personality, and what it means to be happy. It’s a rare opportunity to elevate your understanding of the self from various scientific and philosophical angles.
New
David M Kleist, Richard S. Balkin |
Amer
Counseling
Assn
Counseling Research: A Practitioner-Scholar Approach
from $8.90
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Goodreads rating: 3.28
from $8.90
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In stock: Like New
If you're stepping into the world of counseling research, consider this guide your compass. It doesn't just feed you the methodology; it helps you walk that exciting line where rigorous research meets hands-on practice. Engaging case examples serve as real-world anchors, ensuring the concepts resonate not just theoretically, but in ways that will illuminate your journey through scholarship and practical application.
New
Jonah Lehrer
|
Canongate
Books
Imagine: How Creativity Works
from $8.90
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Goodreads rating: 3.95
from $8.90
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In stock: Well Read
"Imagine - How Creativity Works" could be an inspiring read for you if you're curious about the marriage of art and science. Jonah Lehrer's storytelling melds anecdotes from various creative fields with scientific insights, providing a captivating look at the inner workings of our creativity. It's a book that opens up conversations about how we can foster innovation in our environments, which is particularly compelling for anyone looking to enhance their creative pursuits or to understand the creative processes better.
New
Anita Roddick
|
Anita
Roddick
Books
A Revolution in Kindness
from $8.90
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Goodreads rating: 4.14
from $8.90
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In stock: Well Read
If you're feeling dismayed by the world's harshness, "A Revolution In Kindness" could offer a breath of fresh hope. Anita Roddick has compiled insights from a diverse group who all attest to the impact kindness can make. Reading this, you'll likely feel empowered, considering the small ways you can create ripples of change in your own world. It's a tapestry of ideas that can reshape the way we consider human interaction and social justice.
New
Margie Warrell
|
Wiley
Brave: 50 Everyday Acts of Courage to Thrive in Work, Love, and Life
from $9.90
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Goodreads rating: 4.01
from $9.90
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In stock: Well Read
"Brave" is perfect for the times when you're feeling stuck. Margie Warrell offers short, digestible chapters that make building courage seem possible even in the busiest of lives. If you're eager to step out of your comfort zone and chase after a life brimming with purpose and success, Warrell's strategies can help you make that leap. It's like having a personal coach in your pocket, pushing you gently towards your most courageous self.
New
Matthew Kelly
|
Touchstone
The Rhythm of Life - Living Every Day with Passion and Purpose
from $8.90
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Goodreads rating: 4.23
from $8.90
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In stock: Well Read
If the relentless hustle of life leaves you feeling more drained than driven, Matthew Kelly's "The Rhythm of Life" might just be what you need. The book doesn't just wax poetic about lofty ideals; it provides practical advice to really pinpoint what makes you tick. Delving into it could help you align your everyday actions with your deeper goals, for a more fulfilling daily rhythm.
New
Ernest D. Chu
|
New
World
Library
Soul Currency - Finding Abundance Where Purpose Meets Intention
from $8.90
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Goodreads rating: 0.0
from $8.90
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In stock: Well Read
If you're someone who senses a disconnect between your deeper spiritual life and your everyday financial pursuits, "Soul Currency" offers an intriguing bridge. Ernest Chu speaks to the heart of this struggle, blending the practical with the profound, and provides insights on how you can pursue passion and purpose without forsaking financial well-being. This book might be the compass you need to navigate towards a richer, more meaningful life, where spiritual and material success harmonize.
New
Hor Tuck Loon, Jon Kabat-Zinn |
Delta
Trade
Paperbacks
Letting Everything Become Your Teacher: 100 Lessons in Mindfulness
from $8.90
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Goodreads rating: 3.99
from $8.90
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In stock: Well Read
If you're feeling weighed down by stress or overwhelmed by life's unpredictability, "Letting Everything Become Your Teacher" could be a breath of fresh air for you. Jon Kabat-Zinn offers reachable mindfulness lessons that may assist you in finding balance and serenity in the midst of chaos. It's like having a pocket-sized mentor, reminding you of your innate ability to navigate life's complexities through the power of the present moment.
New
Brad Edmondson
|
Berrett-koehler
Publishers
Ice Cream Social: The Struggle for the Soul of Ben & Jerry's
from $8.90
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Goodreads rating: 3.81
from $8.90
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In stock: Well Read
If you're into business narratives with a scoop of social purpose, "Ice Cream Social" could be your next indulgence. This book tells the gripping tale of Ben & Jerry's, blending entrepreneurial spirit with a commitment to social justice. It's not just about frozen treats; it's about the rocky road of maintaining integrity in the cutthroat world of corporate buyouts. You'll find inspiration in their successes and learn from their stumbles - a real treat for anyone interested in socially conscious business practices.
New
Ryan M. Niemiec, Danny Wedding |
Hogrefe
&
Huber
Pub
Positive Psychology at the Movies - Using Films to Build Virtues and Character Strengths
from $8.90
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Goodreads rating: 4.13
from $8.90
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In stock: Well Read
If you're a movie buff with a keen interest in psychology, this could be your next treasure trove. The book uniquely bridges cinematic storytelling with psychological concepts, making for an engaging read that not only entertains but also offers paths to self-improvement. Picture yourself understanding characters' strengths and virtues while simultaneously learning to cultivate them within yourself—it's an enlightening double-feature.
New
Art Markman
|
Tarcherperigee
Smart Change - Five Tools to Create New and Sustainable Habits in Yourself and Others
from $8.90
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Goodreads rating: 3.57
from $8.90
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In stock: Well Read
"Smart Change" is more than just a self-help book—it's a roadmap for durable lifestyle transformation. If you're looking to break free from bad habits or foster new, positive ones, Art Markman provides a relatable guide based on psychological research. His five-tool approach makes changing behavior achievable whether you're aiming for personal growth or motivating others—this book could be the catalyst for a refreshed routine and mindset.
New
Alice Miller
|
Basic
Books
The Drama of the Gifted Child: The Search for the True Self
from $8.90
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Goodreads rating: 4.05
from $8.90
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In stock: Well Read
If you’ve ever felt disconnected despite outward success, "The Drama of the Gifted Child" may resonate with you. Alice Miller offers a compassionate exploration of how repressed childhood emotions shape adulthood. It's a concise guide to understanding and healing the inner child, so if you're on a journey towards self-discovery and self-care, this book could be a therapeutic step.
New
Julie Jansen
|
Penguin
Books
I Don't Know What I Want, But I Know It's Not This: A Step-By-Step Guide to Finding Gratifying Work
from $8.90
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Goodreads rating: 3.27
from $8.90
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In stock: Well Read
Feeling stuck in your job can be suffocating, but Julie Jansen's book is like a breath of fresh air for anyone who's ever felt lost professionally. It's an empathetic guide that doesn't just sympathize—it offers practical steps and assessments to help you pinpoint exactly where your passions and your career path could intersect. If you're ready for change but aren't sure where to start, this book might just become your roadmap to a more gratifying career.
New
W. Bradford Swift
|
Elite
Books
Life on Purpose - Six Passages to an Inspired Life
from $8.90
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Goodreads rating: 3.65
from $8.90
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In stock: Well Read
Imagine every morning feeling crystal clear about why you're here and what you want to accomplish. "Life On Purpose" isn't just another self-help mantra; it's a practical, step-by-step guide that slashes through the existential fog. Dr. Swift isn't just preaching; he's walked the burnout tightrope and emerged with a robust map for aligning your life with your deepest values. If you're ready to stop wondering and start living with intention, this book could be your catalyst.
New
Gary Vaynerchuk
|
Harpercollins
The Thank You Economy
from $11.28
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Goodreads rating: 3.84
from $11.28
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In stock: Well Read
"The Thank You Economy" is a refreshing take on modern commerce, where Gary Vaynerchuk champions the shift from transactional to relational business. It's thought-provoking, especially if you're looking to adapt to the evolving market landscapes where customer appreciation isn’t just nice—it’s critical for success. This book will resonate with you if you believe in genuine connections over pure profitability.
New
Laura Berman Fortgang
|
Tarcher
Now What? - 90 Days to a New Life Direction
from $8.90
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Goodreads rating: 3.56
from $8.90
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In stock: Well Read
Considering a shift in life can be both thrilling and daunting, and "Now What?" could well be that guiding friend you need. Laura Berman Fortgang has crafted a 90-day roadmap that's both practical and inspiring, great for anyone contemplating significant change. It could help you clarify exactly where you’re heading next.
New
Men Are Like Waffles, Women Are Like Spaghetti - Understanding and Delighting in Your Differences
from $8.90
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from $8.90
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In stock: Well Read
If you're puzzled by how different men and women seem to be, this book offers a fun and insightful way to decode these differences. Using waffles and spaghetti as metaphors, it breaks down complex gender communications, making it easier to foster stronger, more understanding relationships. Perfect if you love a side of humor with your psychology.
New
Jerry Hicks, Esther Hicks |
Hay
House
Inc.
Manifest Your Desires - 365 Ways to Make Your Dreams a Reality
from $8.90
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Goodreads rating: 4.37
from $8.90
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In stock: Very Good
Imagine starting each day with a focused intention to bring your deepest desires to life. That's the power "Manifest Your Desires" offers through Abraham's teachings, shared by Esther and Jerry Hicks. It serves as a companion, offering daily guidance and processes to help you align with the Universe's laws. If you're seeking a more positive life flow and want to actively craft your own reality, this book could be your stepping stone. Just a page a day could open a new chapter in the story of your life.
New
Matthew Kelly
|
Ballantine
Books
Perfectly Yourself - 9 Lessons for Enduring Happiness
from $8.90
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Goodreads rating: 4.22
from $8.90
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In stock: Very Good
If you're looking to uplift your spirit and embrace a more joyous way of living, Matthew Kelly's "Perfectly Yourself" might just be the guide you need. It's not only about finding happiness but sustaining it by integrating simple, yet profound, life lessons. Kelly's insights could be the gentle nudge you need to adjust your perspective and start crafting a more fulfilled life.
New
Marci Shimoff, Carol Kline |
Atria
Books
Happy for No Reason: 7 Steps to Being Happy from the Inside Out
from $8.90
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Goodreads rating: 4.02
from $8.90
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In stock: Very Good
This book isn't just a feel-good read; it's a transformative guide that challenges traditional perceptions about happiness. The pragmatic seven-step formula Shimoff offers isn't a quick fix. Instead, it draws on interviews with over a hundred innately happy individuals and combines them with scientific research. If you've been relying on external sources for your mood boosts, "Happy for No Reason" might just recalibrate your happiness set-point for good.
New
Carol Kinsey Goman
|
Jossey-bass
The Silent Language of Leaders: How Body Language Can Help or Hurt How You Lead
from $11.90
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Goodreads rating: 3.62
from $11.90
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In stock: Like New
If you're eager to hone your leadership craft, "The Silent Language of Leaders" could be your game changer. Carol Kinsey Goman dives into the nuanced realm of nonverbal cues, an often-overlooked aspect of communication. By leveraging neuroscience and psychology, the book offers you tools to bolster your presence and effectiveness in any leadership role, offering a distinct edge in the ever-competitive environments of management and team building.
New
from $3.90
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In stock: Like New
Are you aiming to stand out in your field? This book could be a game-changer for you. It guides you through becoming a thought leader in your niche, leveraging your knowledge and building a personal brand. It’s a must-read for anyone driven to become the go-to person in their industry.
New
Barry Z. Posner, James M. Kouzes |
Wiley
Learning Leadership: The Five Fundamentals of Becoming an Exemplary Leader
from $11.90
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Goodreads rating: 3.92
from $11.90
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In stock: Like New
If you ever doubted you could lead, "Learning Leadership" is here to contend otherwise. Kouzes and Posner lay out an actionable blueprint, not just theories, to transform you into the leader you've aspired to be. Each chapter whispers a promise of personal growth, making leadership mastery seem not only attainable but a journey worth embarking on. With practical advice stemming from extensive research, it's more than a book; it's a mentor for the leader in you.
New
Joe W. Forehand, George Kohlrieser |
Jossey-bass
Hostage at the Table: How Leaders Can Overcome Conflict, Influence Others, and Raise Performance
from $3.90
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Goodreads rating: 4.07
from $3.90
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In stock: Well Read
If you're feeling wedged in conflicts or stagnation within your team or organization, "Hostage at the Table" could bring that paradigm shift you're after. George Kohlrieser doesn't just give textbook advice; he injects the intensity and pragmatism of real-life hostage negotiation into the corporate world. For leaders seeking innovative ways to influence and elevate their team's performance, this book could be the ace up your sleeve.
New
Jeff Korhan
|
Wiley
Built-In Social: Essential Social Marketing Practices for Every Small Business
from $10.90
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Goodreads rating: 3.69
from $10.90
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In stock: Like New
If you’re looking to reshape your business with a social first mindset, "Built in Social" might be right up your alley. This isn't about aimlessly throwing content into the void; it's a methodical approach to fostering genuine connections and leveraging them to make your business thrive. Imagine gaining the trust of your customers so deeply that they help you shape the future of your products and services—that's the kind of engagement Jeff Korhan encourages you to build.
New
Roger Dawson
|
Career
Pr
Inc
Secrets of Power Negotiating: Inside Secrets from a Master Negotiator
from $8.26
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Goodreads rating: 4.05
from $8.26
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In stock: Very Good, Well Read
Imagine stepping into any negotiation with confidence, armed with proven techniques that not only level the playing field but also give you the ability to control the game. Roger Dawson's "Secrets of Power Negotiating" isn't just about business; it's a comprehensive guide that'll equip you with the skills to negotiate your salary, a deal on a new car, or even bedtime with your kids. Let this be the ace up your sleeve, bringing you closer to your goals, one confident conversation at a time.
New
Joseph Prince
|
July
1,
2019
Healing Scriptures: Powerful Promises for Divine Health
from $8.90
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Goodreads rating: 4.18
from $8.90
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In stock: Like New
This book is a ray of hope for those seeking healing. With a carefully selected compilation of healing scriptures, it illuminates the deeply loving nature of our Lord Jesus and His desire for us to experience complete healing and wholeness. As you immerse yourself in His powerful words, you'll find encouragement, peace, and ultimately witness the manifestation of divine health in every part of your body. Let the Living Word of God put an end to your days of sickness and weakness, and embrace a renewed sense of vitality and well-being.
New
from $3.90
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In stock: Well Read
If you're venturing into network marketing, this book could be your game changer. It breaks down the complexities into digestible, quick presentations that you can use to engage potential clients effectively. Think of it as your pocket guide to making a solid impression in less than a minute.
New
Frank P. Saladis, Harold R. Kerzner |
Wiley
Value-Driven Project Management
from $19.90
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Goodreads rating: 3.33
from $19.90
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In stock: Very Good
If you're grappling with projects that feel like they're ticking off checkboxes rather than creating real value, "Value-Driven Project Management" could be a game-changer for you. It challenges old project management doctrines and reorients your focus towards long-term value, which is crucial in today’s competitive business climate. The book is not just theoretical; it offers concrete best practices to integrate business value into your project goals. This could broaden your perspective, making you an asset in strategic project decisions and enhancing your ability to advocate for projects that align with core business objectives.
New
Matthew Shields
|
Bravex
Publications
Blogging 2020: An Essential Guide to Marketing Your Blog and Making Money Online from It, Including Tips for Setting Up Multiple Streams of Passive Income Using Affiliate Marketing and More
from $10.90
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Goodreads rating: 4.5
from $10.90
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In stock: Like New
This book could be a good read for you if you've always wanted to start a blog but feel overwhelmed by the conflicting information out there. Matthew Shields cuts through the noise and provides a comprehensive guide on how to market your blog and make money online. This book's most distinctive feature is its emphasis on setting up multiple streams of passive income using affiliate marketing, helping you turn your passion into a lucrative venture. So, grab a copy and start navigating the blogging world with confidence!
New
Graham Jones
|
Nicholas
Brealey
Click.ology: What Works in Online Shopping and How Your Business Can Use Consumer Psychology to Succeed
from $3.90
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Goodreads rating: 3.8
from $3.90
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In stock: Very Good
If you're looking to decode the digital marketplace, "Click.ology" could be your digital Rosetta Stone. Graham Jones delves into the human psychology behind online shopping, offering practical insights that could revolutionize your e-commerce strategy. Understanding the nuances of why consumers click 'buy' or abandon their cart can be the edge your business needs in the ever-evolving online economy.
New
from $10.78 Save 12% more
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In stock: Like New, Very Good, Well Read
Image Quotient could be a good read for those who are interested in the power of visual communication and want to become more effective in conveying their messages through visual medium. The book provides insightful examples and practical tips to help readers improve their visual literacy and develop their own image intelligence.
New
Irv Levey, Buck Rodgers |
Harpercollins
Getting the Best Out of Yourself and Others
from $8.90
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Goodreads rating: 3.0
from $8.90
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In stock: Well Read
This book offers practical tips and strategies for building self-esteem and achieving personal and team goals. The author emphasizes the importance of identifying and showcasing positive attributes, connecting pay to performance, and using effective incentives. Readers can expect to be inspired and motivated to reach their full potential both as individuals and as part of a team.
New
Seth Godin
|
Portfolio
Meatball Sundae: Is Your Marketing Out of Sync?
from $12.90
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Goodreads rating: 3.72
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In stock: Very Good
"Meatball Sundae" is a must-read for those who are looking to market a traditional and perhaps boring brand in the digital age. Seth Godin provides a guide to navigating the new marketing trends, such as the importance of storytelling and shorter attention spans. He also provides examples of companies, both old and new, who have adapted brilliantly to these changes. The book's most unique feature is its analogy of a meatball sundae, which perfectly captures the pitfalls of implementing shiny new marketing tactics for brands that are not inherently interesting. Overall, "Meatball Sundae" is a valuable resource for anyone looking to revolutionize their marketing strategies.
New
Jerry Weissman
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Prentice
Hall
In the Line of Fire: How to Handle Tough Questions When It Counts
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Goodreads rating: 3.78
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In the Line of Fire is recommended for individuals who want to learn how to handle tough questions, whether in presentations, interviews, or daily interactions. The author, Jerry Weissman, draws from his extensive experience in coaching executives to provide practical advice and strategies for responding confidently to challenging questions. What makes this book unique is its focus on the entire exchange between the questioner, the audience, and oneself, rather than just the answer. Readers will benefit from Weissman's examples and insights, which are applicable in various contexts and can help them avoid common pitfalls of defensive or evasive responses. Overall, this book is a must-read for anyone who wants to communicate effectively and build credibility in high-pressure situations.
New
Rita Gunther McGrath, Ian C. MacMillan |
Harvard
Business
Review
Press
Marketbusters: 40 Strategic Moves That Drive Exceptional Business Growth
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Goodreads rating: 3.94
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If you're looking to shake things up in your industry, "MarketBusters" is a toolkit you'll want at your side. Rita Gunther McGrath and Ian C. MacMillan don't just theorize; they provide actual strategic moves and real-world examples that have catapulted companies ahead of the curve. It's a must-read for those eager to push their company into uncharted, lucrative territories.