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The Business of Writing The Victoria College Lectures - Thryft

The Business of Writing The Victoria College Lectures

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Sorry! Book description for this title is not available.

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Brain Boosters for Business Advantage : Ticklers, Grab Bags, Blue Skies, and Other Bionic Ideas - Thryft
Arthur B. Vangundy

Brain Boosters for Business Advantage : Ticklers, Grab Bags, Blue Skies, and Other Bionic Ideas

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This book is perfect for individuals or groups seeking to enhance their problem-solving skills and productivity. It contains 101 proven idea-generators that can be utilized in various settings such as meetings, training, and innovation efforts. The major principles of creative thinking are also explained in this easy-to-read resource, making it a valuable guide for anyone looking to improve their bottom-line results. VanGundy's expertise in the field of creativity and idea generation is unmatched, making this book a must-read for anyone looking to boost their business advantage.

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Strategies for Business and Technical Writing - Thryft
Kevin J. Harty

Strategies for Business and Technical Writing

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If you're aiming to excel in the arena of business or technical writing, 'Strategies for Business and Technical Writing' is a must-read. It's like a Swiss army knife for professional writing – compact yet brimming with sharp insights. The book stands out by offering direct, seasoned advice from experts which might not only refine your writing skills but also give you that competitive edge in your workplace communications.

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Advertising Copywriting - Thryft
Philip Ward Burton, Philip Ward Burotn

Advertising Copywriting

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This book could be a good read for someone who wants to excel in the field of advertising copywriting. With practical instructions and pre-tested principles, it provides valuable insights into creating attention-grabbing headlines and sales-generating copy. Whether you're a student or a professional, Philip Ward Burton's expertise will help you master the art of persuasive advertising writing and take your skills to the next level.

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Writing and Life: A Rhetoric for Non-Fiction with Readings - Thryft
Don Knefel

Writing and Life: A Rhetoric for Non-Fiction with Readings

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Twenty Questions For The Writer - A Rhetoric With Readings - Thryft
Jacqueline Berke

Twenty Questions For The Writer - A Rhetoric With Readings

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This book could be a good read for you if you're an aspiring writer seeking guidance and inspiration. Through a series of 20 thought-provoking questions, this book uncovers the inner workings of the writing process. By delving into the minds of experienced writers, you'll gain valuable insights into finding and developing your own unique topics. Get ready to embark on a journey of self-discovery as you explore the world of writing through the eyes of seasoned authors.

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Mick Mahoney, Kevin Chesters

The Creative Nudge: Simple Steps to Help You Think Differently

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This book could be a good read for someone who wants to tap into their creative potential and think outside the box. Using the concept of "nudge theory," The Creative Nudge shows you how small changes in behavior can have a big impact on your thinking. With practical steps and insights, it helps you retrain your brain and live a more creative and rewarding life. It's time to unlock your innate originality and embrace a new way of approaching the world.

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Gordon Turner

The Technique of Copperplate Calligraphy : A Manual and Model Book of the Pointed Pen Method

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This book provides detailed instructions and sample letters in roundhand to learn the elegant and popular copperplate calligraphy. It includes suggestions on tool selection and care, helping beginners and experts alike master this distinctive style. Users will appreciate the step-by-step instructions, allowing them to achieve proficiency in writing in copperplate calligraphy.

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The One Club

One Show Interactive, Volume XIII : To Steal is Genius

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Interactive advertising and new media have come a long way from simple pop-up ads and banners. Among the winners in this year’s 2010 One Show Interactive Awards, you’ll find work that inspires, entertains, and continually pushes the boundary between the real and virtual realms. One Show Interactive, Volume XIII showcases the best of this past year’s winners from around the world. Featuring an all-new format, this latest edition includes more in-depth analyses of the Pencil-winning work, more descriptions, and a new look. With more than 1,200 four-color images in a lush package, One Show Interactive, Volume XIII is an important reference source for creatives, producers, and students alike. Categories covered include e-commerce, corporate image, direct marketing, self-promotion, and more.

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Sophie Missing, Caroline Craig

The Cornershop Cookbook : Delicious Recipes from your local shop

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For most people, an amble round a farmers’ market is a luxury, something that belongs in the hallowed realm of the weekend. On most weeknights we’re more likely to dash to the local cornershop or convenience store to grab something that’ll pass for dinner. These delicious recipes show cornershop cooking needn’t mean compromise. From yam to Spam and greens to sardines, these delicious recipes reveal the wealth of culinary creativity to be unlocked from modest cornershop offerings. There are dead simple recipes for a quiet night in like Linguine with Tinned Crab; vibrant alternative takeaway offerings like Twice-Cooked Aubergine with Vietnamese Sauce; solutions for weeknight guests, from simple Smoked Salmon Baked Eggs to the larger-scale Fish Finger Taco party; there is comfort food, from nourishing Thyme, Chorizo and Leek Broth to down-and-dirty Meatball Sub; and finally there are sweet things like Frostie Florentines.This book will inspire newfound love for weeknight cornershop shopping and cooking. You will discover overlooked ingredients and learn new ways with everyday staples. Whatever your shopping options, look no further for deliciously simple meals.

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Carol Harris

Producing Successful Magazines

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Recommendation: "Producing Successful Magazines" provides a comprehensive guide to setting up and running a magazine or newsletter. From choosing the right type of publication to attracting articles and paying ads, the book covers the important aspects of publishing. Additionally, readers can learn about interviewing and writing skills, and access useful contacts and resources. This book is perfect for aspiring publishers or anyone interested in the magazine industry.

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Parker Lee, Marc Sniukas, Matt Morasky

The Art of Opportunity : How to Build Growth and Ventures Through Strategic Innovation and Visual Thinking

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"The Art of Opportunity" is like a compass in the world of strategic innovation, guiding you through uncharted business territories. If you're feeling stuck in the conventional cycle of chasing growth, this book is your ticket out. It harnesses the dual powers of visual thinking and research-backed frameworks, essentially becoming your workshop-in-a-book for devising and implementing growth strategies that are tailored for the changing business landscape. It’s a read that could change not just how you think about growth, but how you act on it.

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J.G. Ballard

A User's Guide to the Millennium: Essays and Reviews

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Imagine sitting down with a deeply insightful friend, one who's lived through and seen the changes of modernity, and has a captivating, sometimes unsettling take on it all. This is J. G. Ballard's "A User's Guide to the Millennium." His non-fiction is a journey through the restless landscape of the 20th century, perfect if you're into thought-provoking reflections on society, literature, and the human psyche.

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Frederic Migayrou

Archilab: Radical Experiments

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This volume reflects the tremendous changes in the aesthetic of young architects engaged in the complicated issues raised by computerization and globalization. Profiles of 60 architects are arranged alphabetically and begin with a general artistic statement by or about the individual, followed by photographs and descriptions of their most recent projects, and a boxed summary of biographical and professional details. The 14 essays by leading critics, historians, and theoreticians discuss various aspects of the field. Beautifully illustrated and produced with about 2,300 color images. Edited by Migarou (architecture, Centre Pompidou) and art critic Marie-Ange Brayer. Annotation c. Book News, Inc., Portland, OR (booknews.com)

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Brian Kasbar

Essays That Worked Business Schools

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With thousands applying every year to business schools, sometimes the only thing that can make an applicant stand out, is the application essay. Here are 35 essays that were considered some of the best by admssions officer at the natino's top business schools. They are bold, brief, sincere, or off-the-wall. But they are unique and they worked!

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Brendan Hennessy

Writing Feature Articles

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Hennessy's classic text tells you everything you need to know about writing successful features. You will learn how to formulate and develop ideas and how to shape them to fit different markets.Now in its fourth edition, Writing Feature Articles has been fully revised and updated to take into account the changing requirements of journalism and media courses. You will also discover how to exploit new technology for both researching and writing online.Learn step-by-step how to plan, research and write articles for a wide variety of 'popular', 'quality' and specialist publications. Discover more and make the advice stick by completing the tasks and reading the keen analysis of extracts from the best of today's writing.Packed with inspirational advice in a friendly, highly readable style, this guide is a must-have for practising and aspiring journalists and writers.

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Ruta Kahate

Quick-Fix Indian : Easy, Exotic Dishes in 30 Minutes or Less

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Ruta brings a fresh perspective to a cuisine most people think of as mysterious, complex to cook, and overly rich. Her Indian food is stylish, modern and light—equally at home with a glass of Pinot Grigio or mango lassi. Ruta’s 125 quick and easy Indian recipes all made in 30 minutes or less comprise the 5th cookbook in the highly successful AMP Quick-Fix series.For too long, Indian cuisine has been perceived as complex and time-consuming to prepare. Quick-Fix Indian aims at making Indian cooking accessible to everybody--the beginner, the experienced cook, absolutely anyone wanting to try his or her hand at a new cuisine.The 125 dishes in Quick-Fix Indian are modern and fresh, yet rooted in tradition. These recipes are identifiable as Indian, but that's where the familiarity ends--most of these recipes haven't been seen before, anywhere.While the dishes are simple to make, they are by no means simplistic. They are bright, modern, and complex tasting, belying the fact that they only took 30 minutes or less to prepare. The recipes range from quick breakfasts and soups, to curries, snacks, and sweet drinks. Some of the recipes included Chickpea Salad with Pomegranate , Stir-Fried Beef with Peppers, Beet Raita with Cilantro, Sweet Coconut Rice, Spicy Coastal Scramble, Pan-Fried Silky Eggplant, Coriander Shrimp with Zucchini, and Kids' Favorite Banans Fritters.While most of the recipes use easy-to-acquire ingredients, there are a few that will require a trip to a health-food or Indian store. As an added bonus, the book also lists 'exotic' substitutions for readers who'd like to try them. For example, mustard oil adds a special zing to the Sprouted Mung Bean Salad, but canola oil works just fine.And finally, this cookbook is fun. Written in a lighthearted manner, Quick-Fix Indian amuses readers while also providing solid information.

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