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Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.
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Living In Smart Cities: Innovation And Sustainability - Thryft
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Thomas Menkhoff, Hans-Dieter Evers, Siew Ning Kan  | World Scientific Publishing Company

Living In Smart Cities: Innovation And Sustainability

$10.36

Goodreads rating: 0.0

$10.36

Cities around the world are becoming increasingly popular as economic powerhouses and magnets for migrants from rural and suburban areas. All big cities in First and Third World countries as well as emerging markets such as New York, London, Tokyo, Paris, Shanghai, Hong Kong, Singapore, New Delhi, Jakarta etc. have to cope with high population density and serious challenges such as air pollution or traffic congestion. How do we pack more people into big cities and yet continue to realise a high quality of life? How do we plan, create and manage 'good cities' which are safe, spacious, green, connected, fair and resilient? How can cities create economic wealth while still fulfilling the vision of sustaining our "Green Planet"? What are best practice designs and innovative technical smart city solutions which could be leveraged to tackle these challenges and how can they be successfully commercialised? These are some of the questions the reader addresses from a multi-disciplinary perspective with special reference to Singapore whose development from regional entrepôt to First World Metropolis continues to impress business and societal leaders around the world. The book's contents are broadly structured according to the following (i) definition and taxonomy of innovative & sustainable cities, including its core characteristics and how they create value in terms of innovativeness and sustainability; (ii) governance, planning and selected design principles of innovative & sustainable cities and how they pan out with regard to livability and sustainability; and (iii) in-depth study of selected smart city dimensions such as governance, clustering, connectivity, mobility, ageing, water, sports, and safety.
E-Commerce - Business, Technology, Society - Thryft
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Kenneth C. Laudon, Carol Traver  | Person

E-Commerce - Business, Technology, Society

$3.88

Goodreads rating: 3.79

$3.88

This book is perfect for anyone looking to delve deeper into the world of e-commerce. It provides a unique perspective by emphasizing the importance of not only technological advancements but also business development and social issues. The authors cover all the essential aspects of e-commerce, making it a great resource for both beginners and experts in the field.
Cyber-Investing - Cracking Wall Street With Your Personal Computer - Thryft
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David L. Brown, Kassandra Bentley  | Wiley

Cyber-Investing - Cracking Wall Street With Your Personal Computer

$3.89 $2.33 40% off

Goodreads rating: 2.5

$3.89 $2.33 40% off

Use your PC to pick stocks like the pros—and yield significant returns in any market! Stock market guru David Brown knows plenty about computerized investing. His immensely popular on-line financial information firm, Telescan, provides tens of thousands of individual investors with stock quotes and up-to-the-minute data on every exchange in the world. Now, in Cyber-Investing, he shows both beginning and seasoned investors how to unleash the awesome potential of their PCs to pinpoint and follow up on stock opportunities the moment they happen. Armed with the powerful investment software featured on the disks along with David's proven strategies for using them, you can use your PC Written in a lively, accessible style, packed with easy-to-read charts and tables, and featuring a gold mine of sophisticated investment software, Cyber-Investing makes it easier than ever for novices and seasoned investors alike to pick stocks like the pros!
Big Trends in Trading : Strategies to Master Major Market Moves - Thryft
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Price Headley | Wiley

Big Trends in Trading : Strategies to Master Major Market Moves

$15.84 $11.09 30% off

Goodreads rating: 3.6

$15.84 $11.09 30% off

This book is perfect for investors who are looking to improve their trading strategies and achieve maximum results. The author emphasizes the importance of identifying big market trends rather than focusing on daily trading. He provides readers with expert knowledge on major market indicators and empowers them with stock and options selection techniques that work in virtually every type of market. This book is essential for anyone who wants to master trading and achieve big returns.
Futures Game : Who Wins? Who Loses? Why? - Thryft
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Richard J. Teweles, Frank Jones  | Mcgraw-hill Companies

Futures Game : Who Wins? Who Loses? Why?

$15.57

Goodreads rating: 3.8

$15.57

Since it first exploded onto the markets in 1974, THE FUTURES GAME has helped thousands of traders gain an intelligent understanding of futures markets. Over the years, Richard Teweles and Frank Jones have kept their fingers on the pulse of the dynamic futures trading industry, first updating their classic text in 1987. Now, this third edition of THE FUTURES GAME has been completely updated and revised to keep all participants--whether speculators or hedgers, new or veteran--one step ahead of this fast moving, high-stakes game. Combining two decades of strength and wisdom with todayÕs most innovative research and strategic recommendations, this guide to the futures markets continues its reign as the number one tool for futures trading mastery. THE FUTURES GAME, 3rd Edition, walks you through the universe of futures trading possibilities and opportunities, starting with an in-depth discussion of market basics that includes the nature of the contract, the organized markets for those contracts, and the relationship between cash and futures prices. The elements of successful trading are isolated, described, and analyzed to make you familiar with profitable decision-making processes. After that, detailed chapters devoted to particular markets explain price determinants and speculative possibilities within currencies, commodities, and stock index futures. "Notes from a Trader" sections go beyond theory and speculation to provide valuable tips and pointers -- expert guidance you can use to squeeze the maximum benefit from each trade. The comprehensive facts and insights packed into this traderÕs bible will help you predict what might happen--and why it might happen--in virtually every kind of market. New information in this important third edition includes: Latest research on important topics including efficient market hypothesis, technical and fundamental analysis, and much more É A comprehensive listing of valuable Internet website names and addresses. Stronger emphasis on financial instruments É Innovative strategies for maneuvering through the increasingly important international market É Completely revised sections devoted to Basics of the Game, Playing the Game, How to Win or Lose, Succeeding as a Broker, and Choosing the Correct Markets. Filled with knowledgeable trading strategies and insights, revealing charts on todayÕs most interesting futures markets, and numerous respected trading approaches that will allow you to craft a style based on your own strengths and requirements, THE FUTURES GAME is likely to become the one resource you refer to most often.
Global Marketing - Thryft
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Warren J. Keegan, Mark Green  | Prentice Hall College Div

Global Marketing

$4.60 $2.00 57% off

Goodreads rating: 3.59

$4.60 $2.00 57% off

This successful new text offers a concise introduction to the field that is presented in a lively student oriented style. The authors integrate relevant real-world cases, vignettes, and boxed features with a clear, engaging narrative to effectively communicate the excitement, challenge and discipline of global marketing. *NEW More comprehensive, in-depth, current discussions and explorations *NEW Enhanced presentation of global trade (Ch 3) Features income data presented in tables as well as redesigned and updated maps *NEW Expanded and improved social/cultural coverage (Ch 4) Provides an expanded introduction to basic concepts *NEW The most recent research on product decisions (Ch 11) Covers Maslow's hierarchy of needs and expands discussions to include current research on Asian markets *NEW Impact of Information Technology (Ch 6) Expands coverage of the role IT is currently playing on global marketing activities *NEW Expanded section on global retailing (Ch 13) Broadens discussions and offers a new framework for geographic expansion by global retailers *NEW Enhanced Internet integration-Offers scores of relevant web addresses; a dedicated website that features links to companies
Data Analysis, Optimization, and Simulation Modeling - Thryft
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Christopher J. Zappe, by  | South-western (cengage Learning)

Data Analysis, Optimization, and Simulation Modeling

$26.82 $13.41 50% off

Goodreads rating: 4.0

$26.82 $13.41 50% off

DATA ANALYSIS, OPTIMIZATION, AND SIMULATION MODELING, 4e, International Edition emphasizes data analysis, modeling, and spreadsheet use in statistics and management science. Professional Excel software add-ins are included, making this text a market leader in its first edition for its clarity of writing, a teach-by-example approach, and complete Excel integration. This edition is compatible with Excel 2007 and the corresponding add-ins for Excel 2007. Updates regarding Excel 2010 are included where applicable.
Predictive Analytics For Human Resources - Thryft
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Jac Fitz-Enz, John Mattox  | Wiley

Predictive Analytics For Human Resources

$3.88 $2.72 30% off

Goodreads rating: 3.94

$3.88 $2.72 30% off

Predictive Analytics For Human Resources is a comprehensive guide that equips HR professionals to create and run analytic projects with confidence. The book offers a logical framework of questions to follow, while also providing statistical applications for case simulations. What sets this book apart is its focus on predictability fundamentals, coaching, mentoring, and sponsoring. It also includes valuable information on building an analytics function, and adding value through systems analysis. Overall, this book is a must-read for anyone seeking to launch an analytics project or program for HR.
Clean, Green and Blue Singapore's Journey Towards Environmental and Water Sustainability - Thryft
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Tan Yong with JEAN Karen. SOON | Institute Of Southeast Asian Studies, 2009.

Clean, Green and Blue Singapore's Journey Towards Environmental and Water Sustainability

$12.96

Goodreads rating: 3.67

$12.96

This book is an insightful analysis of Singapore's journey towards environmental and water sustainability. It highlights Singapore's remarkable transformation from a developing country facing poor environmental conditions to a global leader in sustainable development. The author's objective analysis and detail-oriented approach make this book a must-read for anyone interested in environmental achievements, sustainability, and development. By reading this book, you will gain an understanding of the enabling conditions that made Singapore's environmental transformation possible and learn valuable lessons that can be applied in other countries.
Seeing What's Next - Using The Theories Of Innovation To Predict Industry Change - Thryft
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Erik A. Roth, Clayton M. Christensen, Scott D. Anthony  | Harvard Business Review Press

Seeing What's Next - Using The Theories Of Innovation To Predict Industry Change

$6.54

Goodreads rating: 3.94

$6.54

Every day, individuals take action based on how they believe innovation will change industries. Yet these beliefs are largely based on guesswork and incomplete data and lead to costly errors in judgment. Now, internationally renowned innovation expert Clayton M. Christensen and his research partners Scott D. Anthony and Erik A. Roth present a groundbreaking framework for predicting outcomes in the evolution of any industry. Based on proven theories outlined in Christensen's landmark books The Innovator's Dilemma and The Innovator's Solution, Seeing What's Next offers a practical, three-part model that helps decision-makers spot the signals of industry change, determine the outcome of competitive battles, and assess whether a firm's actions will ensure or threaten future success. Through in-depth case studies of industries from aviation to health care, the authors illustrate the predictive power of innovation theory in action.
Building Brandwidth : Closing the Sale Online - Thryft
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Scott Miller, Sergio Zyman  | Harpercollins S Inc

Building Brandwidth : Closing the Sale Online

$8.80 $6.16 30% off

Goodreads rating: 2.8

$8.80 $6.16 30% off

83% off est. retail
Now the world's most famous marketer, Sergio Zyman, has teamed up with Scott Miller to present a brilliant and irascible take on e-marketing as it really is and how it's supposed to be.just as Zyman's best-selling The End of Marketing as We Know It signaled the end of traditional marketing-marketing as corporate ornamentation, somehow existing apart from the serious business practice of selling more people more stuff more often-Building Brandwidth takes on the myth that this cool, hip new technology needs cool, hip new marketing to make the sale. Marketing is marketing-building a brand online takes discipline and sweat, just as it does offline.Too many Internet start-ups are betting on irreverent advertising and in-jokes to do magic-to create instant brand awareness, build traffic, develop commerce, create buzz, and enable the brand to rise to the top. But "irreverent" too often means "irrelevant." Meanwhile, sales stagnate-or nosedive. Ever since the Internet bubble burst, Web companies live by the law-of-the-jungle rules of all companies.In this illuminating book you'll learn why:• Building brandwidth isn't about being trendy. It's about closing the sale online and using some of the back-to-the principles of e-merchanting to do that.• Everything you knew about mass marketing is over. Today, customization rules, and that means customer-ization rules.• Customers don't care if your Web site has the coolest technology-they want to know how it can do something for them that they need or want and how it can do it differently than any other site.• Creativity isn't about being obscure. Creativity means doing the hard work of communicating what your business can do that the competition can't.• What applies to e-companies now applies to all companies. The new and old economies have fused into one hypercompetitive transformed economy.Building Brandwidth is the user's manual for anyone doing business on the Internet. This indispensable guide to making money and coming out on top will help you close the sale online in these fast-moving, make-or-break times when every e-commerce venture is desperately fighting to stay afloat.
India Inside : The Emerging Innovation Challenge to the West - Thryft
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Phanish Puranam, Nirmalya Kumar  | Harvard Business Review Press

India Inside : The Emerging Innovation Challenge to the West

$6.20 $3.72 40% off

Goodreads rating: 3.68

$6.20 $3.72 40% off

Thanks to its ability to innovate, the developed world will always have a distinct advantage over the developing world, right? Not according to leading management experts Nirmalya Kumar and Phanish Puranam. In India Inside , the authors draw on their research to show how India is already turning this assumption on its head—often in ways invisible to consumers in the developed world.Through their research and extensive interviews with India-based executives from such companies as AstraZeneca, GE, Infosys, Intel, and Wipro, the authors unveil the dramatic rise in invisible innovation occurring in India—from B2B products and R&D outsourcing to process and management innovation. The book also illuminates Indian companies’ growing ability to innovate consumer products that are compact, low-cost, efficient, and robust in the face of harsh environmental conditions. The authors’ analysis makes clear that for certain kinds of innovation, the long-held monopoly of the developed world is over.India Inside provides a wake-up call for executives and policy makers in the developed world and a clear-eyed view of both the challenges and opportunities facing multinationals seeking new sources of innovation in the future.
Traction : How Any Startup Can Achieve Explosive Customer Growth - Thryft
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Gabriel Weinberg and Justin Mares | Penguin Uk

Traction : How Any Startup Can Achieve Explosive Customer Growth

$5.95

Goodreads rating: 4.11

$5.95

78% off est. retail
In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth'Anyone trying to break through to new customers can use this smart, ambitious book'Eric Ries, author of The Lean StartupMost startups don't fail because they can't build a product. Most startups fail because they can't get traction.Building a successful company is hard. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team, or how much money you raise. It's how consistently you can grow and acquire new customers.Traction will teach you the nineteen channels you can use to build a customer base, and offers a three-step framework to figure out which ones will work best for your business. No matter how you apply them, the lessons and examples in Traction will help you create and sustain the growth your business desperately needs.'Here is the inside scoop, the latest, most specific tactics from the red-hot centre of the Internet marketing universe. From someone who has done it. Twice'Seth Godin, author of Linchpin
branding@thedigitalage - Thryft
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Herbert M. Meyers | Palgrave Macmillan

branding@thedigitalage

$4.21 $2.00 52% off

Goodreads rating: 3.71

$4.21 $2.00 52% off

98% off est. retail
If you're looking for insights on how to build a brand that resonates in the digital age, "branding@thedigitalage" is an essential read. Drawing on the expertise of branding consultants and experts from major companies like Microsoft, McDonald's, and Pepsi-Cola, this book offers practical strategies for creating and presenting a compelling brand online. With an eye toward the future of e-branding, the book is a valuable resource for anyone looking to establish a strong digital presence.
The Fluid Consumer : Next Generation Growth and Branding in the Digital Age - Thryft
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Teo Correia | Redline

The Fluid Consumer : Next Generation Growth and Branding in the Digital Age

$6.82

Goodreads rating: 4.67

$6.82

The Fluid Consumer provides a detailed analysis of the consumer and retail industry's profound shifts in the digital era. The book looks deeply into implications for business and branding models but serves also as a practical guide for companies to find innovative modes of operation in the face of digitally empowered consumers. Starting with an analysis on consumer behaviour in the age of hyper-digitisation, the book explores topics such as gathering consumer insights through advanced analytics, finding the optimal channel-mix in digital marketing, leveraging the "Living Services" concept, creating seamless consumer journeys and harnessing the power of start-ups.In doing so, The Fluid Consumer focuses on the rise of an increasingly 'fluid' consumer who combines rapidly dwindling brand loyalty with swiftly growing brand expectations. A comprehensive Closed Loop model explains the best paths for fast moving goods companies to engage with digitalised consumers in the future, providing clear strategies to remain competitive and successful in the new digital era.
The Econometric Modelling of Financial Time Series - Thryft
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Terence C. Mills | Cambridge University Press

The Econometric Modelling of Financial Time Series

$9.44

Goodreads rating: 4.0

$9.44

This book is a must-read for scholars, practitioners, and graduate students interested in advancing their understanding of the empirical analysis of financial markets. With comprehensive coverage of various models and techniques, this book provides a valuable resource for those looking to stay updated on the latest research findings in the field. Whether you want to explore linear and non-linear stochastic models, GARCH models, or regression models, this book offers detailed explanations and practical insights. Get ready to delve into the world of econometric modeling and enhance your knowledge of financial time series analysis.
The Perfect Store : Inside Ebay - Thryft
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Adam Cohen | Back Bay Books

The Perfect Store : Inside Ebay

$10.63

Goodreads rating: 3.88

$10.63

When Pierre Omidyar launched a clunky website from a spare bedroom over Labor Day weekend of 1995, he wanted to see if he could use the Internet to create a perfect market. He never guessed his old-computer parts and Beanie Baby exchange would revolutionize the world of commerce.Now, Adam Cohen, the only journalist ever to get full access to the company, tells the remarkable story of eBay's rise. He describes how eBay built the most passionate community ever to form in cyberspace and forged a business that triumphed over larger, better-funded rivals. And he explores the ever-widening array of enlistees in the eBay revolution, from a stay-at-home mom who had to rent a warehouse for her thriving business selling bubble-wrap on eBay to the young MBA who started eBay Motors (which within months of its launch was on track to sell $1 billion in cars a year), to collectors nervously bidding thousands of dollars on antique clothing-irons.Adam Cohen's fascinating look inside eBay is essential reading for anyone trying to figure out what's next. If you want to truly understand the Internet economy, The Perfect Store is indispensable.
The New New Thing : How Silicon Valley Defines the Ways We Think and Live as We Enter a New Century - Thryft
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Michael Lewis | Hodder & Stoughton

The New New Thing : How Silicon Valley Defines the Ways We Think and Live as We Enter a New Century

$3.79 $2.27 40% off

Goodreads rating: 3.75

$3.79 $2.27 40% off

96% off est. retail
This book offers a fascinating insight into the life and ambitions of one of Silicon Valley's most important entrepreneurs, Jim Clark. The journey Lewis takes us on aboard Clark's yacht is a thrilling and entertaining ride through the landscape of the super-rich in the tech world. The book provides a unique perspective on the birth of free enterprise in the twenty-first century, making it a must-read for anyone looking to understand the world of Silicon Valley.
Super Crunchers : Why Thinking-By-Numbers is the New Way To Be Smart - Thryft
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Ian Ayres | Bantam

Super Crunchers : Why Thinking-By-Numbers is the New Way To Be Smart

$5.84

Goodreads rating: 3.72

$5.84

NEW YORK TIMES BESTSELLER   •  With new information on crunching your own numbers to get the edge the experts haveAn international sensation—and still the talk of the relevant blogosphere—this Wall Street Journal and New York Times business bestseller examines the “power” in numbers. Today more than ever, number crunching affects your life in ways you might not even imagine. Intuition and experience are no longer enough to make the grade. In order to succeed—even survive—in our data-based world, you need to become statistically literate.Cutting-edge organizations are already crunching increasingly larger databases to find the unseen connections among seemingly unconnected things to predict human behavior with staggeringly accurate results. From Internet sites like Google and Amazon that use filters to keep track of your tastes and your purchasing history, to insurance companies and government agencies that every day make decisions affecting your life, the brave new world of the super crunchers is happening right now. No one who wants to stay ahead of the curve should make another keystroke without reading Ian Ayres’s engrossing and enlightening book.
The World is Flat : The Globalized World in the Twenty-first Century - Thryft
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Thomas L. Friedman | Penguin Books

The World is Flat : The Globalized World in the Twenty-first Century

$7.90 $3.90 51% off

Goodreads rating: 3.69

$7.90 $3.90 51% off

81% off est. retail
"The World is Flat" offers a timely update on globalization and its effects. Friedman provides a compelling account of how advanced technologies have connected the world, and how this "flattening" affects us all. Through his impressive writing, Friedman helps readers understand the opportunities and challenges of the new global age. If you'd like to understand the workings of the global economy and how technology is shaping our future, this book is for you.
Statistics for Managers Using Microsoft Excel, Global Edition - Thryft
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David F. Stephan (Author) David M. Levine (Author) | Penguin Classics

Statistics for Managers Using Microsoft Excel, Global Edition

$6.06

Goodreads rating: 3.0

$6.06

Statistics for Managers Using Microsoft Excel
Unlocking The World's Largest E-Market - A Guide To Selling On Chinese Social Media - Thryft
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Ashley Dudarenok | Alarice International

Unlocking The World's Largest E-Market - A Guide To Selling On Chinese Social Media

$3.88 $2.72 30% off

Goodreads rating: 4.15

$3.88 $2.72 30% off

The book provides practical advice for marketers looking to expand their presence in China, especially on Chinese social media platforms such as WeChat and Weibo. It offers insights into Chinese consumers and the latest digital trends in China, while warning against simply transplanting Western marketing strategies. The book is written by a marketing expert with first-hand experience in China.
The Ed Ponsi Forex Playbook - Strategies And Trade Set-Ups - Thryft
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Edward Ponsi | Wiley

The Ed Ponsi Forex Playbook - Strategies And Trade Set-Ups

$3.88

Goodreads rating: 3.84

$3.88

The Ed Ponsi Forex Playbook is an exceptional guidebook for anyone who desires to enter the Forex market. The book offers comprehensive insights into various strategies and techniques for long-term trading, swing trading, and day trading. It simplifies complex financial concepts to make them understandable for beginners. The book also provides actionable information, so readers will not only learn useful information but also know how to apply them to become successful forex traders.
Guide To Supply Chain Management - Thryft
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David Jacoby | Economist Books

Guide To Supply Chain Management

$3.88

Goodreads rating: 3.52

$3.88

This book is an excellent resource for business owners and professionals seeking to optimize their supply chain management and ultimately their bottom line. Jacoby offers real-life examples of successful supply chain management practices and strategies utilized by global corporations, making this book a must-read for those looking to take their logistics to the next level.
"The Future and Its Enemies: The Growing Conflict Over Creativity, Enterprise and Progress " - Thryft
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Virginia Postrel | Free Press

"The Future and Its Enemies: The Growing Conflict Over Creativity, Enterprise and Progress "

$7.78 $5.45 30% off

Goodreads rating: 4.08

$7.78 $5.45 30% off

87% off est. retail
Today we have greater wealth, health, opportunity, and choice than at any time in history. Yet a chorus of intellectuals and politicians laments our current condition -- as slaves to technology, coarsened by popular culture, and insecure in the face of economic change. The future, they tell us, is dangerously out of control, and unless we precisely govern the forces of change, we risk disaster.In The Future and Its Enemies, Virginia Postrel explodes the myths behind these claims. Using examples that range from medicine to fashion, she explores how progress truly occurs and demonstrates that human betterment depends not on conformity to one central vision but on creativity and decentralized, open-ended trial and error. She argues that these two opposing world-views -- "stasis" vs. "dynamism" -- are replacing "left" and "right" to define our cultural and political debate as we enter the next century.In this bold exploration of how civilizations learn, Postrel heralds a fundamental shift in the way we view politics, culture, technology, and society as we face an unknown -- and invigorating -- future.
The CIO Playbook : Strategies and Best Practices for IT Leaders to Deliver Value - Thryft
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N.R. Colisto | Wiley

The CIO Playbook : Strategies and Best Practices for IT Leaders to Deliver Value

$7.02 $3.02 57% off

Goodreads rating: 3.93

$7.02 $3.02 57% off

As our economy shifts from recession to recovery, our current economic climate is ripe for transformation. CIOs are in a unique position to leverage technology in order to drive innovation and boost business growth. The CIO Playbook is the handy desk reference for CIOs, CEOs, CFOs, and up and coming leaders, revealing a dynamic seven-step framework ( Partner – Organize – Innovate – Deliver – Support – Protect – Grow ) that will guide you in making essential changes to your organization. The proven strategies, tools, and techniques in The CIO Playbook make it the ultimate "how-to" resource for creating a high-performance IT organization that delivers value-added products and services to employees, customers, and shareholders. Author Nicholas Colisto provides solutions to the issues that concern business leaders and IT practitioners, Featuring online templates for each of the seven steps described in the book, The CIO Playbook can help you transform your IT department from a mere order taker to a high-performance organization that delivers extraordinary business outcomes, despite this era of turbulent economic challenges.
Innovation Explosion - Using Intellect And Software To Revolutionize Growth Strategies - Thryft
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James Brian Quinn, Karen A. Zien, Jordan J. Baruch  | Free Press

Innovation Explosion - Using Intellect And Software To Revolutionize Growth Strategies

$5.78 $3.47 40% off

Goodreads rating: 3.2

$5.78 $3.47 40% off

Discusses management strategies designed to maximize innovation and growth
The Power of Pull : How Small Moves, Smartly Made, Can Set Big Things in Motion - Thryft
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John Hagel III, John Seely Brown, Lang Davison  | Basic Books

The Power of Pull : How Small Moves, Smartly Made, Can Set Big Things in Motion

$3.93

Goodreads rating: 3.92

$3.93

In a radical break with the past, information now flows like water, and we must learn how to tap into its stream. Individuals and companies can no longer rely on the stocks of knowledge that they've carefully built up and stored away. Information now flows like water, and we must learn how to tap into the stream. But many of us remain stuck in old practices -- practices that could undermine us as we search for success and meaning. In this revolutionary book, three doyens of the Internet age, whose path-breaking work has made headlines around the world, reveal the adjustments we must make if we take these changes seriously. In a world of increasing risk and opportunity, we must understand the importance of pull. Understood and used properly, the power of pull can draw out the best in people and institutions by connecting them in ways that increase understanding and effectiveness. Pull can turn uncertainty into opportunity, and enable small moves to achieve outsized impact. Drawing on pioneering research, The Power of Pull shows how to apply its principles to unlock the hidden potential of individuals and organizations, and how to use it as a force for social change and the development of creative talent. The authors explore how to use the power of pull to:Access new sources of informationAttract likeminded individuals from around the worldShape serendipity to increase the likelihood of positive chance encountersForm creation spaces to drive you and your colleagues to new heightsTransform your organization to adapt to the flow of knowledgeThe Power of Pull is essential reading for entrepreneurs, managers, and anybody interested in understanding and harnessing the shifting forces of our networked world.
Mapping The Markets - A Guide To Stockmarket Analysis - Thryft
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Robin Griffiths, Deborah Owen  | Economist Books

Mapping The Markets - A Guide To Stockmarket Analysis

$3.88 $2.72 30% off

Goodreads rating: 3.17

$3.88 $2.72 30% off

Mapping The Markets provides a comprehensive guide on analyzing the stock market through technical and fundamental analysis. With the insights gained from this book, readers are able to gain a better understanding of the stock market and how they can better invest their money. The unique feature of this book lies in its combination of two different approaches towards stock analysis, which is not commonly seen in other books of this genre.
A Dictionary Of Business And Management - Thryft
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Jonathan Law | Oxford University Press

A Dictionary Of Business And Management

$3.88 $2.72 30% off

Goodreads rating: 4.08

$3.88 $2.72 30% off

This is an essential guide for anyone interested in business terminology and jargon. With over 7,000 authoritative entries, it covers all topics from marketing and accounting to organizational behaviour and business strategy. The book is fully revised and updated, making it an excellent resource for both beginners and professionals in the field. Users would appreciate its concise and comprehensive explanations of business concepts.
The Handbook of Equity Market Anomalies : Translating Market Inefficiencies into Effective Investment Strategies - Thryft
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Leonard Zacks | Wiley

The Handbook of Equity Market Anomalies : Translating Market Inefficiencies into Effective Investment Strategies

$26.17 $18.32 30% off

Goodreads rating: 4.47

$26.17 $18.32 30% off

84% off est. retail
This book provides a framework for incorporating equity market anomalies into your investment process. Written by leading professors in the finance and accounting field, it distills twenty years of research into eleven clear chapters. The book highlights the actual returns generated by the anomalies and provides insights on how to best use them in both market neutral and long investor portfolios. It's recommended for those interested in building a quant process to outperform the market.
IT Strategy in Action : International Edition - Thryft
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James D. McKeen | Pearson Prentice Hall

IT Strategy in Action : International Edition

$6.03 $2.59 57% off

Goodreads rating: 3.0

$6.03 $2.59 57% off

This book teaches students how to use and manage IT to deliver business value, with a focus on IT management issues, rather than technical issues. KEY TOPICS: IT Strategy in Actiontackles the real world challenges of IT management first, by exploring a set of the most important issues facing IT managers today and second, by providing a series of mini-cases which present these critical IT issues within the context of real organizations. Most suited for business professionals who are interested in discovering the latest research in business solutions through IT.
Commercial Management : Theory and Practice - Thryft
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David Lowe | Wiley-blackwell

Commercial Management : Theory and Practice

$7.11 $3.06 57% off

Goodreads rating: 3.0

$7.11 $3.06 57% off

Commercial Management: theory and practice defines the role of commercial management within project-oriented organisations, providing a framework for and helping to develop a critical understanding of the factors that influence commercial management practice. It also identifies generic aspects of this practice and provides a theoretical foundation to these activities, by reference to existing and emergent theories and concepts, as well as to relevant management best practice. The book is structured into four parts: Part 1 Introduction – Commercial Management in Project Environments explores the nature of commercial practice within project-oriented organisations at the buyer-seller interface. It presents a Commercial Management framework, which illustrates the multiple interactions and connections between the purchaser‘s procurement cycle and a supplier‘s bidding and implementation cycles. Additionally, it outlines the principle activities undertaken by the commercial function, identifies the skills and abilities that support these activities and reviews the theories and concepts that underpin commercial practice. Finally, it identifies areas of commonality of practice with other functions found within project-oriented organisations, plus sources of potential conflict and misunderstanding. Part 2 – Elements of Commercial Theory and Practice covers commercial leadership; exploring strategy; risk and uncertainty management; financial decision-making; and key legal issues. Part 3 – Approaches to Commercial Practice addresses best practice management; and commercial and contracting strategies and tactics. Finally, Part 4 – Case Studies offers two extended case studies: Football Stadia (the Millennium Stadium, Cardiff; the Emirates Stadium, Islington; and Wembley Stadium, London); and Heathrow Terminal 5. The book provides a one-stop-shop to the many topics that underpin commercial management practice from both a demand (buy-side) and a supply (sell-side) perspective. It will help develop an understanding of the issues influencing commercial management: leadership, strategy, risk, financial, legal, best practice management and commercial and contracting strategy and tactics. This book’s companion website is at and offers invaluable resources for both students and lecturers: • PowerPoint slides for lecturers on each chapter • Sample exam questions for students to practice • Weblinks to key journals and relevant professional bodies
Go for Broke - Tales of Technopreneurship - Thryft
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unknown author | January 1, 2008

Go for Broke - Tales of Technopreneurship

$2.72

Goodreads rating: 0.0

$2.72

Go for Broke is the first book profiling Malaysian technopreneurs. If you take a glimpse of the technopreneurs featured, you'll see that we've cut across a broad section of business lumped under the umbrella Information and Communications Technology. You'll also see that these personalities come from different backgrounds and from all walks of life. Each has his own unique story to tell and each story contains important lessons. You'll be thrilled, fascinated and even horrified (in some cases) at what all these people went through to achieve their dreams. Technopreneurship is not for the faint of heart, for sure, but if pursued with gusto, the technopreneurial journey is a reward in of itself, as these stories will show.
Apple : The inside Story of Intrigue, Egomania, and Business Blunders - Thryft
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Jim Carlton | Crown Business

Apple : The inside Story of Intrigue, Egomania, and Business Blunders

$9.48

Goodreads rating: 4.08

$9.48

This book is a gripping and informative read for anyone interested in the history of the tech industry. The author's exclusive interviews with key insiders provide unique insights into the personality conflicts, corporate intrigues, and major mistakes that led to Apple's fall from grace in the late 90s. Readers will come away with a new understanding of the challenges and subtleties of running a successful business in the fast-paced world of technology.
The Online Advertising Playbook : Proven Strategies and Tested Tactics from the Advertising Research Foundation - Thryft
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Taddy Hall, Joe Plummer, Robert Barocci  | Wiley

The Online Advertising Playbook : Proven Strategies and Tested Tactics from the Advertising Research Foundation

$4.18 $2.00 52% off

Goodreads rating: 3.1

$4.18 $2.00 52% off

95% off est. retail
Praise for The Online Advertising Playbook "Finally, someone has documented all we know about online advertising and how to do it right. As much as this confirms that online advertising really works, we know that marketers don't always get it right. The ARF's The Online Advertising Playbook provides critical insight on what sticks and what doesn't in online advertising and marketing."―Greg Stuart, CEO and President, Interactive Advertising Bureau and coauthor of What Sticks " The Online Advertising Playbook 's principles, case studies, and strategic insights equip marketers with the best knowledge available. It will help your online advertising achieve the full range of marketing objectives, from lead generation and customer acquisition to driving trial and loyalty."―Tim Kopp, Vice President, Global Interactive Marketing, The Coca-Cola Company "To grow interactive marketing from here we need to institutionalize our wisdom and experience about what works. This book explains, in a disciplined way, what marketers have learned from a decade of massive change."―Ted McConnell, Interactive Innovation Director, Procter & Gamble " The Online Advertising Playbook is a milestone in the maturation of interactive advertising, but also an invaluable go-to guide for managers trying to make smart decisions with their advertising budgets."―Van Riley, Vice President of Research, AOL "The best marketing communication is spawned from what I call 'informed intuition.' After reading The Online Advertising Playbook , I am far better informed on how to optimize the online channel in our advertising and promotional programs. It's a perfect blend of case studies and research-backed learning."―Rod DeVar, Manager, Advertising and Promotion, United States Postal Service "Savvy marketers should take advantage of The Online Advertising Playbook 's findings and principles to get real results."―Chris Theodoros, Director of Industry Relations, Google "A work of wisdom and rigor in the digital space that is as relevant for the newbie as it is for the digerati."―Mike Donahue, Executive Vice President, American Association of Advertising Agencies "This is a must-read for any marketing executive involved in online advertising. It's high time that a book looks at online advertising in the context of an integrative promotional strategy, one meant to set objectives, establish creative strategies, and measure results. The book nicely ties the various components of online advertising to relevant case studies, and the emphasis on measurement and results is refreshing. Not only is it relevant for marketing executives, it would also be a good basic text for any Internet advertising course and a good adjunct to any Internet marketing course."―Henry Assael, Professor of Marketing, Stern School of Business, New York University
Universities in the Marketplace : The Commercialization of Higher Education - Thryft
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Derek Bok | Princeton University Press

Universities in the Marketplace : The Commercialization of Higher Education

$13.57 $9.50 30% off

Goodreads rating: 3.48

$13.57 $9.50 30% off

80% off est. retail
This book is perfect for university students and professors alike, as it addresses the growing problem of the commercialization of higher education. Bok raises concerns on how ventures that pursue profit undermine core academic values. He also delves into the dangers posed by increased secrecy in corporate-funded research, industry-subsidized educational programs, and conflicts of interest in human subject research. With an evenhanded tone, Bok delivers a candid and thought-provoking analysis on the future of higher education.
The Lexus and the Olive Tree - Thryft
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Thomas L. Friedman | Anchor

The Lexus and the Olive Tree

$8.26

Goodreads rating: 3.6

$8.26

67% off est. retail
The Lexus and the Olive Tree is a thought-provoking book that walks its readers through a complex topic, making it easy to understand. Thomas L. Friedman, in his signature style, blends his experiences, stories and insights to give an account of how globalization shapes the world we live in. The book challenges readers to find the balance between working towards common goals and preserving culture, tradition, and heritage, as the international system replaces Cold War divisions. It is a must-read for anyone looking to be enlightened on economics, world affairs, and the impacts of globalization.
Behind a Billion Screens : What Television Tells Us About Modern India - Thryft
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Nalin Mehta | Harpercollins

Behind a Billion Screens : What Television Tells Us About Modern India

$4.62 $2.00 57% off

Goodreads rating: 3.92

$4.62 $2.00 57% off

95% off est. retail
"Behind a Billion Screens" is a must-read for anyone interested in gaining insight into the inner workings of India's television industry. Mehta's comprehensive research reveals the power struggles and political influence behind the scenes. The book also provides a critical analysis of the content that appears on Indian television, making it a unique and distinct read.
Fixed Income Securities - Valuation, Risk Management & Portfolio Strategies - Thryft
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Philippe Priaulet, Stephane Priaulet, Lionel Martellini  | Wiley

Fixed Income Securities - Valuation, Risk Management & Portfolio Strategies

$14.49

Goodreads rating: 3.5

$14.49

This book is a must-read for anyone studying or working in the field of fixed-income securities. With its comprehensive coverage, it provides a deep understanding of valuation, risk management, and portfolio strategies. The book stands out for its practical approach, offering numerous real-world examples and excel spreadsheets to help readers apply the concepts they learn. In addition, it goes beyond traditional strategies by delving into alternative investment strategies used by fixed-income hedge funds. Whether you're a student or a professional, this book is an invaluable resource that will enhance your knowledge and expertise in the fixed-income market.
COBOL, A Structured Approach - Thryft
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Thomas C. Richards | Merrill Pub Co

COBOL, A Structured Approach

$3.88

Goodreads rating: 0.0

$3.88

This book is a classic guide for anyone who wants to learn the COBOL programming language. It provides a structured approach to learning COBOL, covering all the essential topics needed to become a proficient programmer. The book is written in an easy-to-understand manner and provides plenty of examples and exercises to help the reader apply their knowledge. If you are new to COBOL programming, this book is an excellent resource to get you started!
The Innovator's Solution - Creating and Sustaining Successful Growth - Thryft
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Michael E. Raynor, Clayton M. Christensen  | Harvard Business School Press

The Innovator's Solution - Creating and Sustaining Successful Growth

$5.68 $3.41 40% off

Goodreads rating: 4.05

$5.68 $3.41 40% off

A seminal work by bestselling author Clayton M. Christensen.In his international bestseller The Innovator's Dilemma, Clayton M. Christensen exposed this crushing paradox behind the failure of many industry leaders: by placing too much focus on pleasing their most profitable customers, these firms actually paved the way for their own demise by ignoring the disruptive technologies that aggressively evolved to displace them. In The Innovator’s Solution, Christensen and coauthor Michael E. Raynor help all companies understand how to become disruptors themselves.Clay Christensen (author of the award-winning Harvard Business Review article, “How Will You Measure Your Life?”) and Raynor not only reveal that innovation is more predictable than most managers have come to believe, they also provide helpful advice on the business decisions crucial to truly disruptive growth. Citing in-depth research and theories tested in hundreds of companies across many industries, the authors identify the processes that create successful innovation—and they show managers how to tailor their strategies to the changing circumstances of a dynamic world.The Innovator’s Solution is an important addition to any innovation library.Published by Harvard Business Review Press.
Learn Bitcoin And Blockchain - Understanding Blockchain And Bitcoin Architecture To Build Decentralized Applications - Thryft
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Kirankalyan Kulkarni | Packt Publishing

Learn Bitcoin And Blockchain - Understanding Blockchain And Bitcoin Architecture To Build Decentralized Applications

$3.88

Goodreads rating: 3.67

$3.88

This book is perfect for individuals who are interested in gaining a comprehensive understanding of blockchain and Bitcoin. It takes you on a journey through the blockchain database, providing insights into advanced implementations and real-world applications. With a focus on the technical foundation of blockchain and cryptography, the book ensures secure storage of data. Whether you're a beginner or an experienced individual, this book is a valuable resource to expand your knowledge and explore the potential of decentralized digital money.
Introduction to Materials Management : United States Edition - Thryft
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J.R. Tony Arnold | Prentice Hall

Introduction to Materials Management : United States Edition

$29.99 $20.99 30% off

Goodreads rating: 4.08

$29.99 $20.99 30% off

88% off est. retail
"Introduction to Materials Management" by J.R. Tony Arnold is an essential guide for those seeking to understand the fundamentals of supply chain management and production and inventory control. This comprehensive textbook is highly recommended for students and anyone seeking to take the American Production and Inventory Control Society (APICS) CPIM certification examination. It is written in a simple and user-friendly style that makes it easy to understand and apply the concepts discussed in real-world situations. The book covers all the basics of supply chain management and production and inventory control, and is an excellent resource for anyone interested in the field.
Dictionary of International Business Terms - Thryft
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Dictionary of International Business Terms

$7.17

$7.17

Updated to reflect the most recent trends, trade agreements, cartels, and innovations in international business, this handbook defines approximately 5,000 terms related to the international marketplace. Definitions and explanations focus on international finance and marketing, foreign exchange, import/export, trade organizations, and much more. It's a handy quick-reference source for business professionals and students, and useful for training programs in international business management.


Author: John J. Capela
Format: Paperback
Number of Pages: 626
Publisher: Peterson's Guides,U.S.
Publication Date: 30 Apr 2004
Panic! : The Story of Modern Financial Insanity - Thryft
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Michael Lewis | Penguin Books

Panic! : The Story of Modern Financial Insanity

$9.10

Goodreads rating: 3.55

$9.10

- Recommended for readers interested in finance and economics. - This book examines the most significant financial meltdowns of the past decades and how they contributed to the world's economic climate. Michael Lewis provides insight into the patterns that lead to these catastrophic events and how they affect the global economy.

Unlock the World of Economics

At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.