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Jacked Up: The Inside Story of How Jack Welch Talked GE into Becoming the World’s Greatest Company

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Unveiling Jack Welch's communicative mastery at GE.

If you're keen on leadership and corporate transformation, "Jacked Up" offers a compelling ride through Jack Welch's innovative reign at GE. Bill Lane's close proximity to the action provides an authentic look at how Welch's communication skills were central in reshaping a corporate giant. This insider perspective is a treasure for anyone interested in the strategies that drive success in the business world.

Sale

Jacked Up: The Inside Story of How Jack Welch Talked GE into Becoming the World’s Greatest Company

Regular price $8.90 $4.90 45% off
Unit price
per
ISBN: 9780071544108
Authors: Bill Lane
Publisher: McGraw-Hill
Date of Publication: 2007-12-17
Format: Hardcover
Related Collections: Biographies & Memoirs, Business
Goodreads rating: 3.53
(rated by 87 readers)

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Description

AN INSIDE LOOK AT THE GENIUS OF GE Bill Lane was Jack Welch's speechwriter for 20 years. In the first book by a GE insider, Lane shows that the real secret to Welch's immense success as a leader was Welch's ability as a master communicator. Welch launched a communications revolution that took GE from a ponderous supertanker of a company, to what Welch called a high speed “cigarette boat” capable of radical moves and rapid learning from the best institutions in the world. Jacked Up gives you a front row seat to Welch's twenty-year campaign to transform GE. Lane's first-hand, fly-on-the-wall account reveals some of Welch's most vivid and exciting moments,
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Unveiling Jack Welch's communicative mastery at GE.

If you're keen on leadership and corporate transformation, "Jacked Up" offers a compelling ride through Jack Welch's innovative reign at GE. Bill Lane's close proximity to the action provides an authentic look at how Welch's communication skills were central in reshaping a corporate giant. This insider perspective is a treasure for anyone interested in the strategies that drive success in the business world.