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1,001 Ways to Keep Customers Coming Back: WOW Ideas That Make Customers Happy and Will Increase Your Bottom Line

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Customer loyalty secrets from world-class companies.

Feeling like your business could use a customer loyalty boost? "1001 Ways to Keep Customers Coming Back" offers a treasure trove of tips straight from successful giants like Nordstrom and Southwest Airlines. It's practical, entertaining, and insightful for any business owner seeking to weave customer loyalty into the fabric of their company. The authors, Greiner and Kinni, have done the heavy lifting—giving you the playbook for lifelong customer relationships.

Sale

1,001 Ways to Keep Customers Coming Back: WOW Ideas That Make Customers Happy and Will Increase Your Bottom Line

Regular price $10.90 $5.90 46% off
Unit price
per
ISBN: 9780761520290
Publisher: Crown Business
Date of Publication: 1999-10-20
Format: Paperback
Related Collections: Business, Management, Personal Development
Goodreads rating: 4.36
(rated by 11 readers)

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Description

Sure-Fire, Can't-Miss Tips, Techniques, and Ideas for Building Lifelong Customer Loyalty. Imagine having the customer-service secrets of the world's most successful businesses right at your fingertips. Authors Donna Greiner and Theodore Kinni spent five years uncovering how Nordstrom, Southwest Airlines, Ritz-Carlton, American Express, and other world-class companies keep their customers for life. The result is 1,001 timely, entertaining, and brilliantly inventive customer-retention ideas. Inside, you'll discover the secrets: Creating products/services tailored to your customers' needs, Recognizing and rewarding your most profitable trophy customers, Using three kinds of guarantees to build customer trust, Turning first-time customers into frequent buyers, And much more!
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Customer loyalty secrets from world-class companies.

Feeling like your business could use a customer loyalty boost? "1001 Ways to Keep Customers Coming Back" offers a treasure trove of tips straight from successful giants like Nordstrom and Southwest Airlines. It's practical, entertaining, and insightful for any business owner seeking to weave customer loyalty into the fabric of their company. The authors, Greiner and Kinni, have done the heavy lifting—giving you the playbook for lifelong customer relationships.