website

Your cart

Your cart is empty

Riley is your virtual thrift companion, and here to help you find your next favourite read. You can also find in-stock similar reads linked by topic and genre here!

Every nonprofit organization, regardless of its size, needs publicity to drive awareness of its goals. Yet, breaking through the clutter in today’s information-overloaded society poses a huge challenge to organizations of all sizes. In Publicity for Nonprofits: Generating Media Exposure That Leads to Awareness, Growth and Contributions, award-winning publicist Sandra Beckwith shows how to capture the public's attention with successful publicity strategies geared specifically for nonprofit organizations. Fascinating nonprofit case studies, detailed instructions, and a rich array of publicity tools and tactics will help your nonprofit organization learn how to: §         Create an affordable publicity plan that integrates goals, objectives, and key strategies§         Determine which tools and tactics will have the most impact on your goals§         Develop and pitch newsworthy stories with powerful messages that will capture media attention and resonate with your audiences§         Maximize the publicity potential of your organization’s activities, talents and resources An excellent roadmap that emphasizes how to information, Publicity for Nonprofits is a must have resource for all nonprofit professionals – especially those who know their organization deserves more media attention to achieve its goals.
Sale

Publicity for Nonprofits : Generating Media Exposure That Leads to Awareness, Growth, and Contributions

ISBN: 9781419522994
Authors: Sandra Beckwith
Publisher: Kaplan Publishing
Date of Publication: 2006-06-01
Format: Paperback
Regular price Our price:   $4.89 40% off
Unit price
per 
Goodreads rating 3.17
(12)

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Availability
 
Add to Wishlist View Wishlist

Riley is your virtual thrift companion, and here to help you find your next favourite read. You can also find in-stock similar reads linked by topic and genre here!

Every nonprofit organization, regardless of its size, needs publicity to drive awareness of its goals. Yet, breaking through the clutter in today’s information-overloaded society poses a huge challenge to organizations of all sizes. In Publicity for Nonprofits: Generating Media Exposure That Leads to Awareness, Growth and Contributions, award-winning publicist Sandra Beckwith shows how to capture the public's attention with successful publicity strategies geared specifically for nonprofit organizations. Fascinating nonprofit case studies, detailed instructions, and a rich array of publicity tools and tactics will help your nonprofit organization learn how to: §         Create an affordable publicity plan that integrates goals, objectives, and key strategies§         Determine which tools and tactics will have the most impact on your goals§         Develop and pitch newsworthy stories with powerful messages that will capture media attention and resonate with your audiences§         Maximize the publicity potential of your organization’s activities, talents and resources An excellent roadmap that emphasizes how to information, Publicity for Nonprofits is a must have resource for all nonprofit professionals – especially those who know their organization deserves more media attention to achieve its goals.