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Riley is your virtual thrift companion, and here to help you find your next favourite read. You can also find in-stock similar reads linked by topic and genre here!

It's hard to avoid 'big data' - but we've lived in an information age for decades. What's changed?An easy to absorb tour of this transformative technology, finding out how big data enables Netflix to forecast a hit, CERN to find the Higgs boson and medics to discover if red wine really is good for you.Less positively, we explore how companies are using big data to benefit from smart meters, use advertising that spies on you, and develop the gig economy, where workers are managed at the whim of an algorithm.Is the Brexit vote successful big data politics or the end of democracy? Why do airlines overbook, and why do banks get it wrong so often? With big data unquestionably here to stay, a bright future beckons if we can embrace its good side while guarding against its bad. This book reveals how.

Big Data : How the Information Revolution Is Transforming Our Lives

ISBN: 9781785782343
Authors: Brian Clegg
Publisher: Icon Books
Date of Publication: 2017-08-03
Format: Paperback
Regular price Our price:   $4.68
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Goodreads rating 3.18
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Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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Riley is your virtual thrift companion, and here to help you find your next favourite read. You can also find in-stock similar reads linked by topic and genre here!

It's hard to avoid 'big data' - but we've lived in an information age for decades. What's changed?An easy to absorb tour of this transformative technology, finding out how big data enables Netflix to forecast a hit, CERN to find the Higgs boson and medics to discover if red wine really is good for you.Less positively, we explore how companies are using big data to benefit from smart meters, use advertising that spies on you, and develop the gig economy, where workers are managed at the whim of an algorithm.Is the Brexit vote successful big data politics or the end of democracy? Why do airlines overbook, and why do banks get it wrong so often? With big data unquestionably here to stay, a bright future beckons if we can embrace its good side while guarding against its bad. This book reveals how.